Dreamforce 11 Predictions - Episode #58 of CloudFocus Weekly

A big DF11 show with news and updates on Dreamforce and our second annual predictions for the big event. Our App picks of the week.

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Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:10 Jason Atwood: This is the 58th episode of CloudFocus Weekly for the last week of August. Dreamforce 11 is coming. In 2011, this episode is titled Dreamforce 11. It's an all Dreamforce episode. If you don't like Dreamforce, get out. Stop it now. Leave now. Leave now. out. God Focused with you is sponsored by Arkus, your clock meeting expert. And I'm your host, Jason Atwood. Joining me today is the co-host for the last 58 times.

Justin Edelstein: He's stretching, ladies and gentlemen. I'm stretching. This is huge for him. Oh, stretch. A pre-dreamforce stretch. Yeah, just getting warmed up.

Jason Atwood: Question is, do you have a good pair of shoes to survive? Dreamforce no I for those who don't know me personally who are about to know you more

Justin Edelstein: Personally I have terrible feet my feet are just bad and I've bad knees. I've had knee surgeries I'm not even I'm too young to have had knee surgeries already on both knees and We're staffing a booth and I will have to be standing I have made the special request that we get a stool for me Kind of like you know

Jason Atwood: No it comes with the booth good because I need it.

Justin Edelstein: I'll be SITT. If you come to the booth... You are the second youngest person, in the in the company. That's right. I'm glad to know that you will particular to Dreamforce.

Jason Atwood: Everything I see on the list, what's that last thing?

Justin Edelstein: That last thing's not worth mentioning. When I'm in it, I don't think. But the one that's sort of the third bullet down in the wave? Oh, yeah. We can't kick that right out right now. Let's just do it now. Let's kick it out. No, let's not kick it out., that's worth talking about. All right. Well, now let's talk about Jenga's. We're gonna talk about Dreamforce,

Jason Atwood: Dream Sapp. We're talking about things that might be affecting Dreamforce and we're talking about the T-shirt contest and we're going to make Dreamforce predictions at the end. So we're hanging for that. Predictions are... But the first thing let's talk about is actually a little bit of a... it's been getting in our life which is that one of the development environments, CS3, to be exact, has been down for days. Days,

Justin Edelstein: Since this podcast being recorded on the 26th, and it's been down since the morning of the 23rd, which that would 3 days now. That's all I did. At CS3, a sandbox environment has been down. Trust has been updating, trust, salesforce.com has been. updating semi periodically with updates essentially saying hey this is actually a big deal this is gonna take a little while yesterday they came out publicly and said it could take at least two more days privately

Jason Atwood: We heard that that was what was gonna happen yeah not that we have connections in but we do well privately I told that person I would only say what was Oh, well privately now they tell what public we don't know what private he told us right? We're not saying what he probably that's right. That's under safe Harbor like the t-shirt good.

03:15 Justin Edelstein: Nice. Very nice, right? Anyway, CS3 is still down and it actually affected us it impacted us because we have a client who we are developing something For and their sandbox happened to be on CS3 Now, luckily, they were a not-for-profit, and not-for-profits get seven sandboxes,

Jason Atwood: Which is fantastic. It's one of the differences that I didn't know between the enterprise and what a nonprofit version is is. Yeah, they always say the nonprofit version is somewhere between enterprise and unlimited.

Justin Edelstein: It's not unlimited. But it's not enterprise either because you know you get the seven sandboxes like enterprise plus 600 what? 600-600 fields on a page? I don't know. I bet you could if you asked because it's probably a product now that they could enable. Anyway, that's diverting. We were developing something on CS3. Luckily for us, we use SVN. We have our code that we write. backed up every time we write something that's there. So we were able to quickly create a new sandbox. pop our stuff into that sandbox and continue going. But for those of you who are working in CS3 and you only have one sandbox, I do not, do not refresh that sandbox. If you refresh that sandbox, bad things might happen. So if you need to continue working, contact Salesforce Support and hopefully within fewer than 48 hours.

Justin Edelstein: They will get back to you and help you maybe get a new one. I don't know exactly what's gonna happen But just be aware this this is a little bit of a boo-boo going into Dreamforce because Mark Benioff loves to get on the stage And talk about the 99.9 This is on the do it get 99's does not affect their 99's at all doesn't affect their production 99's but it certainly It certainly is a boo-boo on the service.

Jason Atwood: I'm sure that you look to any of the contracts you sign anywhere. It says The CS environment, the test environments, have have have have have have have have have have have have have have have have have have have to keep them up at all.

Justin Edelstein: It's still, it's still, when you look at trust.salesforce.com, you don't see red, green check boxes all across everything. And you see a red X across literally an entire row. Right.

Jason Atwood: Five or six columns that's that's my great our clients were actually on a time crunch And then if you had a if you were really on time punch like literally let's say you were gonna launch on Thursday You could right you could not launch it so I mean this is not just a it's not a small boo-boo I don't think a lot of people use their sandbox is my guess is that I'm gonna put it out there 20% of people use sandbox 20% of customers have sandboxes. I mean a lot of them don't have them. Right, they don't have them. But even the ones that have them, I say 20%.0% use them the people use them rely upon them.

06:27 Justin Edelstein: When you really use the sandbox that is something that they tout. Hey you have sandbox environments you can push things.

Jason Atwood: So a good tip. that you talk about, you said SBN. So keeping your code, I don't know how you develop your code and I'm not gonna get in there and talk to you about your code, but a good practice is always to have it somewhere else, so you can push it to somewhere else, just to another sandbox. Always just to have a copy. It's always in that, what should I have, outside of Salesforce, just in case Salesforce should go down. That's one of the things you should have, is you should have your code somewhere else, stored somewhere else. If you're just configuring stuff in a sandbox,

Justin Edelstein: Then hang tight. Yeah, hang tight.

Jason Atwood: I'm going to go configure it somewhere else. It can't be that difficult. Alright, so now all Dreamforce news. Now let's move to Dreamforce. I'm going to move that first item down to the bottom. Okay. And I'm going to talk about the Dreamforce app, which was launched. So the Dreamforce mobile app, mobile portal app, whatever. I know there's a thing because the Dreamforce app, the one you log into, which is the Salesforce. I like to call it the web app. I like to call it a portal because that's what it is, but they don't like to call it a portal. They want to call it an app. So it's an app. That's been out for a while. And they've been promising the revamp. of the Dreamforce mobile app, which is the one that was developed by a third party.

Jason Atwood: And they released it. And it came out, I think, two, three days ago. I know we all downloaded it immediately. Yeah, I think it came out two days ago. So we've been testing and playing with it. What are your thoughts?

Justin Edelstein: I mean, if you haven't gotten it, go get it. I have it. I have it on my... Not me. For everybody else. Oh, okay. I was about to say. I know you have it. I downloaded it on my iPhone and... What I love is now those things that work for the iPad just show up on my iPad. So I downloaded it for both with one shot. I still love that. Just love it. I like the iPad version better. There's some quirkiness about it. Some of the things I, obviously I'm on iOS devices, but I hate when developers forget, when I click the top, have the thing scroll back to the top. Right. They just. There's also things about it that you load this particularly on the iPhone, it loads a little slower like the you jump into like the comments, the red of a chatter post and then you go back and brings you right all the way back to the top.

Justin Edelstein: So you sort of use your place and your feed. Yep. But other than that, this is and those are nitpik things. This is much better than.

Jason Atwood: K in C sections, you can see your calendar maps, groups,

Justin Edelstein: There's a lot of stuff there. Sponsors, you can find artists in there. We are there. We are there. It says in there, when you click it, it does open our website inside of the app. My favorite part is that you can see- I took a screenshot and posted it.

Jason Atwood: He the the the But that's kind of fun. I think I'm gonna erk a lot of people. I don't like this app at all. Really? both a They kind of outshored it to somebody and they said, okay, build it. I I'm sure someone internally approved it, but it just doesn't feel so. So my, my example was this what I opened up. I said, this is the app that I want. And I'm now holding up my iPad with chatter. This app, notice what it looks like, a regular iPad app, how the icons are on the top, how there's Wisp-U, all this feels like an app?.................. And I would have been much much happier with that. They just took this and I'm again pointing to the iPad Chatter app and saying they just took this and Put in a couple more features that were Dreamforce run because you basically follow everything you have your thing This would have made me much much happier.

11:56 Jason Atwood: But anyway, they didn't they've had this third party do it and I, I don't know, maybe next year we'll be hoping. My only thing is well now with that later.

Justin Edelstein: So, rebuttal? You have an only thing? I have an only. No, I think it looks like an iPad app and I think the a iPhone app looks like an iPhone app and my gripes are smaller like where certain interactions just don't work because that's how I other iOS. apps function.

Jason Atwood: Yeah, I agree. It doesn't, it doesn't. But for the most part, I mean it does what it needs to do. It doesn't do this type of stuff where it pops a window over.

Justin Edelstein: Well it certainly does, actually. It most certainly does. I'll tell you. Well, I was just doing it on mine. I know. And I know it does. But even the way things... So if you hit act to me... Go, go, go, go, go. Yeah, but you're in the sessions.

Jason Atwood: But watch. Look at this filter. And we won't get too deep into this but when you hit the filter this in the in the sales force in the I iPad app iOS would have been a pop-up to allow you to filter things.

Justin Edelstein: I mean hit the chatter Chatter, okay, and then hit like at to me or something

Jason Atwood: Let me let it blow first Dead air.

Justin Edelstein: So... Oh, crash.

Jason Atwood: Alright, forget it. Not worth it. But is it? It's so much better than last year. It's better than last year. But is it as high as they could have gone? Do you feel like they missed the boat a little bit? No.

Justin Edelstein: I feel like for something that is going to really be used for four or five days, I think they did a nice job.

Jason Atwood: For that. I just wish I just have the chatter app and so I just wish it would been like that Which they've taken all the cues from that Rebranded it either they just rebranded Dreamforce and allowed you to log into the Dreamforce portal with that app I would have been happy because that thing has everything I wanted it anyway, but it doesn't have the maps and the social stuff I know so anyway, so alright Other things Dreamforce a little bit of like, you know Little weather news because hurricane Irene is heading up the east coast. Now if you're not from the east coast this doesn't matter to you or Lick. But a lot of us are from the east coast and we're all flying out either now or next week. I've already heard people tweeting or tweeting me saying that they're changing their flights.

Jason Atwood: Our flights are on Tuesday. So if you're stalking us, you can come to the airport and pick us up. We're missing some stuff. Oh well. Yeah, we... I forgot why we didn't go out on Monday. There was a reason. There was stuff we wanted to do... I don't think there was a great reason. It was just the thing starts Tuesday, sort of.

Justin Edelstein: Last year we went out, I think, a day early. Last year we went out a few days early. Because it was Sunday. It was Sunday. So we went out on Saturday. And Sunday we watched... football. That's true.

Jason Atwood: Alright, so, I mean, Irene's coming. The East Coast is getting hammered with these, I felt an earthquake.

Justin Edelstein: We have earthquakes in our face. We had an earthquake here in New York City and Times Square. My building was changing.

15:01 Jason Atwood: I just came across the wire. Volcano just erupted in Albany, Massachusetts. No way. Yep. Albany,

Justin Edelstein: Massachusetts. Albany, New York. Interesting. Yeah. I think there probably is an Albany, Massachusetts, but... There probably is. Albany, New York. less known.

Jason Atwood: So, you know, for all all y'all stay safe. Yes, stay safe. Wear your rain gear. Don't travel. I mean, that's the big, I'm just hoping that the, here's what I'm hoping, that the backlog of people who are shifting, who basically can't fly from Saturday night to basically Sunday, Sunday night, maybe Monday morning. Hope that backlog isn't so big. that it will Tuesday Wednesday Thursday get all the matter Tuesday flight can not get canceled although we do have someone coming up from Florida one of our associates from Miami so he's Hurricane's I'm close to Miami there by himself. He'll be the very care of it, bud So if you need to talk to something there will be someone at the booth regard Alright, so let's do some, let's get some meat of this. The Arkus at Dreamforce?

Jason Atwood: Oh yeah, that's sort of, we got, we got. You skipped that one. You're not looking at your wave properly. I am looking at my Google Wave and I was just going down. But you skipped first. Let's do Arkus at Dreamforce. So the quilt before predictions. Yeah, predictions is like me. It is the me.

Justin Edelstein: Like I have one two three four five six Predictions, so let's let's talk about let's talk about Arxis a dream.

Jason Atwood: So we're gonna be there We've been talking about this every week. We have a booth. We do 30 you or I or or the people who shall not be mentioned might be there, or will be there, guaranteed. Where you can actually meet them. You can meet anybody, yes. Like talk to them and shake their hands and figure out who's who. You'll be able to meet us. You will be able to come talk to us. And if you are in the, you will be able to witness and or look at the snowball. That really makes any sense to you. Well we'll have the snowball there and if someone wants to like,

Justin Edelstein: You know, do a little interview, get on the... the pod. You might do that.

Jason Atwood: Yes. And what else? And if you is we have a cool t-shirt called the Safe Harbor T-shirt. You have to do a couple things but basically all the information's in the Dreamforce app online. You can go to the group called the Arkus T-shirt contest, join it and all the instructions, the the all the things you have to do which is basically a couple things that take two minutes are there. So I'm not even gonna talk about it. Even a picture of what the of what the t-shirt looks like is in there. But we only have limited number so first come first serve so show up when you can. We'll be manning the booth the whole time and we will know who you are when you arrive. And you'll have to tell us the secret word.

Jason Atwood: We have a secret word last week which I'm not repeating. Nope. Gotta go listen to last week's pod. I have a new secret word that I'm going to say this week. Are you gonna do it now? I'm gonna say it now because I think it was way up for predictions anyway. Go ahead All right, so the dream the dream force t-shirt contest secret word number two is duck

18:18 Justin Edelstein: Now yes, I asked you why before we saw we started recording and you said No, I'm not telling you why. I'm gonna wait until the podcast and I don't get it. I don't get duck. Say it was the first one. Oh, oh you Duck very well. Got it. You got me again You got me last what would be the next one? Doc Dodge Duck. I don't know dive dive But you don't even know what I'm referencing No, I actually don't.

Jason Atwood: Alright, you look it up. You're gonna go, oh! Here, tweet to Justin when you figure it out. You go, dodge. Duck.

Justin Edelstein: Alright, I'm making hand signals. Yeah, that doesn't translate to a podcast. It does translate. They're all laughing.

Jason Atwood: Everybody on the podcast listen to them laughing. Dude, that's what this is for. It's entertainment. Mostly at you. That's fine. Okay, I accept that. These are entertainment purposes. This is entertainment. This is not professional. I'm hoping you're entertained. Okay, so that is the second word is duck. Duck. All right now let's get to our Dreamforce predictions. You actually have them. By the way. Oh, wait, we forgot to mention. I'm speaking.

Justin Edelstein: Yeah, we forgot to mention that. I said last week I'm speaking at the I Love Permission sets. Welcome to Profiles 2.0, something like that. It is an extremely popular session. Stats came out yesterday that it is the 16th most popular out of 526 sessions. Wow. There are over 800 people registered to go see the session, and I guess the room we're in holds 1500? Because there are still 700 some odd spots available. I don't even know what room we're in. It must be like one of the big like overflow rooms or something.

Jason Atwood: It's interesting because winter 12 sandbox notices came out yesterday. That's right. perm sets or GA.

Justin Edelstein: Yeah and so permission sets are... I'm so I'm so ingrained.

Jason Atwood: Perm sets. Perm sets. So if you want to learn anything about it go to the session. Justin's gonna speaking and the product manager is gonna be there. Abet Tormund will be there. Shout out. Yep. Friend of the podcast. Friend of the podcast.

Justin Edelstein: Adam Tormund will be there. He will also be demonstrating some things. So you'll get a really good in-depth look. I will be talking about how to implement permission sets, because we've done it. Will you be showing the Excel sheetbook glory? I will be showing a snippet of our methodology, which is part of an... an Excel sheet that we built out to help actually do this migration to permission sets. It's not really a migration, just a shift. Right, it's a shift. A seismic shift. It is a big shift though. It's a different way of thinking about permissions. It'll be fun. Yeah. Show up. It's great. It'll be good.

Jason Atwood: Alright, anything else about the Dreamforce for Arkus? The Arkus stuff at Dreamforce? Oh no, I think we're ready to do some predictions.

21:20 Justin Edelstein: Let's do some predictions. Let's do it. Go. Give me your... I go first. How many are we doing? I have six.

Jason Atwood: Okay, well give me six. I have like two.

Justin Edelstein: Alright, well I know one of yours and you know one of mine. Oh, is it mine? No, I made sure not to do one of yours. So my first prediction... I might only have one. My first prediction. Okay. So do you want me to not do this? No, no. Yeah, go this way. As long as it's not mine. My first one, which is not yours. Yep. Salesforce knowledge will be set free.

Jason Atwood: Oh, that's not only a prediction. That's a great idea.

Justin Edelstein: I know. And I know it's a great idea because I close it to the idea exchange. I think after the first keynote, Salesforce knowledge needs to be free.

Jason Atwood: It is the only thing that is going to happen. That's right.

Justin Edelstein: I don't think it is I'm predicting that it will happen now on a scale of Give it how sure I am 0% to 100% confidence scale 10% Oh not very sure about okay but they demonstrate it a whole lot right and I Don't feel like there's enough of a disclaimer that says By the way, you have to pay more for this when they demo it. And it's a pretty hot thing when they demo it. It demos really well. And here's why I think it's not going to be set free soonish. I know why, but go ahead. Oh, well, OK.

Jason Atwood: I just think because we asked actually, we asked somebody about this. And we asked, I think, the product manager last year. Was the product manager? Is the product manager? No, product manager of Chatter. Of Chatter.

Justin Edelstein: We talked about knowledge. Yeah, we asked like why is chatter free and why is knowledge pay and basically was like well You can really easily measure the ROI knowledge as people who do you know?

Jason Atwood: Arkus plug here, but we do a lot of call center work right and call centers And we've done tiny call centers to massive call center stuff all that sales force and lots customization blah blah blah end of plug but What we know is that when you're talking about calls, calls, time on a call, time looking up a call, it's very measurable, like literally, because you know how much you pay for the person. You know how many you get. You know how long they do it. So the ROI number is like, it's like A plus B divided by C, quote divided, and you can go quickly. So we know when we've taken call centers. and brought them from like nine minutes of a call down to three minutes by help, partially by implementing a Salesforce solution, that we know that's huge because you can say, well, because I can take that amount of time, whatever that six minutes is, and times it times salaries and whatever to come out with what I'm saving.

Jason Atwood: So knowledge, if you can prove that knowledge is the thing, as opposed to solutions versus knowledge, which is interesting,

Justin Edelstein: Your blog post. My blog post has gotten hit a few times and people have asked us about it, like, hey, this is interesting. You guys sort of took Salesforce Solutions and didn't turn it into knowledge by far, but made it far more useful using some heavy customization.

24:21 Jason Atwood: And I think on a, you know. On a large scale, that's probably very good. On a small scale, that probably wouldn't be worth the money to do it. For a large large scale implementation,

Justin Edelstein: You can sink some money into supercharging solutions.

Jason Atwood: So if you're going to predict that they're going to be free, then I'm going to put a side prediction on top of that prediction to say if they make it free, they're going release a migration tool for it.

Justin Edelstein: Oh, they should do that. Yeah, I know. Well, they're going to make it free. They the can't say it's free, and then you just, you know. You're stuck with three solutions of free knowledge. Right. All right, so you go.

Jason Atwood: My second prediction, I don I don't know if this is one of your predictions. We are going to see a demo of integrated dim dim. It's going to be a fully integrated. You're going to show, here's what it's doing. gonna look like. I don't have that as one of my predictions. You're gonna log in, you're gonna go to a meeting, an event, and you're gonna click set a meeting- meeting, and it's gonna be a checkbox. And this is all for prediction slash please. Although dim dim one we used it a year and a half ago wasn't very good. Oh by the way for those who are kind of newer to the podcast, friends of the podcast, dim dim was a online conferencing company, a competitor to... It was a small go-to WebEx, live meeting, just a small...

Jason Atwood: But they bought them almost a year ago. Salesforce purchased them.

Justin Edelstein: Yeah, it was...no. Less than a year ago was after last year's Dreamforce. I think we looked it up just so that we knew. It was in January.

Jason Atwood: So, but I think they're gonna, it's about time. We're getting to the point not when they release it, but they're gonna show it. Do you a day with that comment isn't released and they showed it in a December. Do you feel like,

Justin Edelstein: Boom it opens but you could to see the person's brain it records

Jason Atwood: I've ever known uses go to and and and and web acts Religiously. Yep. So I think it's good for staying. I think it's much better for sales it is To know that it's included and you literally click a button like because we use web acts and go to and we have ways K We've integrated them. Okay, you know a quicker to away, but man, it would just straight up right in there and worked, I would be... I would love if it was able to potentially record it, let me go back to it. Yeah, all the stuff that you want to have come back, right? Not just the connection, but all that. So I think we're gonna see a demo, full demo. And I think they're gonna say released sometime.

Justin Edelstein: Spring, spring 12. I don't think they do that. They just say. coming out soon. Okay. Alright! I have a lot of these so you only have two? I'll make them up later. Okay. Just like I do with them. My next one's also a demo. I predict that during one of the keynotes we will see a demo of the Toyota social network and there will be a car on the stage. a double prediction. So we will see the social network and we will see a Prius on the stage. Will they- will they show the full movie or they just show quips of the movie? No, I want to see a demo. Or the social network. relent. Oh, the Toyota social network. I said the Toyota social network. Oh, okay. I just know social network. No, no, no.

27:33 Justin Edelstein: Sidebar. I was eating dinner the other night on the Upper West Side sitting sitting outside of the table and Jesse Eisenberg- just happened to pull up and is on a bike. He was just sitting right next to me for about 20 minutes doing nothing. And my girlfriend and I were just looking over like, is it him, is it him, is it him? Jesse Ebert, not a friend of the podcast. Not a friend of the podcast, but part of the social network. Anyway, I still think we will see a demo of the Toyota Social Network. And there will be a car on the stage. Wow, that's a good prediction. Yeah, I wanna see that thing work. Yeah, no, I'd like to see it. I wanna see it hooked up to the car, like the whole deal.

Justin Edelstein: Right.

Jason Atwood: All right, your turn. This is my big one. Yeah, I know, you had a big one. This is my big one. My big one is... It was one that we both wanted, but you called it. Prediction is, and I sort of said before, so I'm re-predicting, they will announce and, well, I guess it's... two things. I guess I should break them up. Go ahead. Break them up. That way you have more because I have four more. Okay. I'm going to break up one mobile.

Justin Edelstein: It's going to be free. No mobile. Full mobile. Mobile light goes away. Mobile light goes away.

Jason Atwood: Just like mobile. Just like mobile was it was used to pay for any mobile. Like there wasn't a mobile free and then went to mobile and then they've added on things. I think they're just going to say, adoption is everything, mobile is everything, custom is everything, mobile goes free. I actually think knowledge won't, but mobile will. Full blown. Like the unlimited mobile,

Justin Edelstein: Do a config, custom objects, add things free. Yep, free. Fair enough. Alright, my next one is that the chatter follow limit will be raised.

Jason Atwood: This is not a prediction. Yes it is.

Justin Edelstein: These are things that they announce on the stage and we have this feature that people are upset about. That's not a good prediction. The chatter follow limit. will be raised. Not sure when, but they will raise it from 500 to 2500. I'm calling numbers. Are you calling numbers? 2500? Okay. That's good enough. I think they'll... Well, if they're gonna be like, hey, you're gonna roll out this new Toyota social network, you can roll out and talk to people and use chatter as your back end on database.com and roll out and build Facebook. Yeah. Well then, I've got to be able to follow more than 500 things, because there's plenty of Facebook people who have way more than a thousand friends. So, that's one of my questions. I have a thousand and one. Go on.

Jason Atwood: Alright, my next one is following the same theme of my previous one. Go on. Is that I think that along with my second prediction, my third prediction is that they are going to launch. Thank you very much. a brand new fully rebuilt ground up, although I don't know how much code they do or do not reuse, mobile application for the Blackberry iPhone and iPad. I would almost say that they're going to focus a ton on the iPad on it because I mean it's just the most amazing device and everybody you know it's like you can't stop talking about it. So,

30:42 Justin Edelstein: And here's the thing. Are you including Android or not?

Jason Atwood: No, because we've already heard the news of Seismic doing Android stuff. Showing how long it took them to get the chatter thing out there for Android. I just, I think they're gonna let a third party do that. I think they're gonna focus on what they consider the big, so Blackberry, iPhone, iPad. that. But here's the thing, I think it's gonna be universal. I think it's gonna be a brand new one. And my only, and the backing up of this prediction, not only because I want it deeply, but there has been absolutely no releases for the mobile space forever. When was the last update, other than when they turned off chatter inside of mobile, which was a flip of a switch as a configuration change. When is the last mobile release that had any new phone?

Jason Atwood: Anything you can remember. I can't. Yeah, can't, nothing. So, if they've decided to give up on mobile, don't think so, or they've been working their took us off to get from wherever they work. Because that app, while it works, it still feels a little bit, feels dated.

Justin Edelstein: The missing thing is the iPad.

Jason Atwood: I mean, it just totally is just missing. So what I think they say, my... Here's what I think is going on the boardroom. They're like, okay, we could have a problem here. I think the architecture of what they built is not sustainable. So I think they said they took what they did in the Chatter app and they said, let's foundation, they're gonna build a universal app. Because they have an iPad app for Chatter, they're gonna build a universal app, it's gonna work on iPhone, iPad, it's gonna, and Blackberry, it's going to be, it's going to be, and Hat. I think it will limit some of the stuff though. I think like chatter it won't work offline. So I think people are going to be like, oh, that's kind of a bummer, but it's going to have so much of this.

Jason Atwood: It is a bit of a bummer because the cool part about like, this was

Justin Edelstein: Back when we worked at that large institution, we would always say, well, they were a Blackberry shop. You have it offline and same with the iPhone. You have it offline and you have it. That's really a good thing to have. But You're right. They're probably going to a more ubiquitous connection. I think...

Jason Atwood: And think about where people were five years ago in terms of connection, where they are now. Five years ago, you were offline at the time.

Justin Edelstein: Now, you're really not offline at the time. The only time I'm offline is when I'm sitting here in this office. Because... although I have Wi-,Fi here in this office. And the subway.

Jason Atwood: That's it. On our plane. And then even planes!

Justin Edelstein: You can get the Wi- Get off of it and push out the install to however many people have. Alright, so good prediction. I like that one. That was the one that we talked about together. Alright, this is a small one. There will be a demonstration of a recruiting app that took only days to build. That's funny. They always do that. Here's this recruiting app. and we used and it's really more like here's this integration between Heroku and and we're storing the PDFs and Google App Engine which is handling something and salesforce and we built this in four days and it's like takes you can take a picture of a badge and it puts their resume somewhere and right we'll see one of those Should I keep going?

34:45 Jason Atwood: And,, a I wish I get away from this model of pre-announcing stuff. like a month or two is fine. You want, you know.

Justin Edelstein: No, chatter was done right. Yeah, chatter was done right. They announced a dream force and it was, available in pilot like two months later. Yeah.

Jason Atwood: And pretty much anyone who wanted could get into the pilot. When you almost forget what they announced, that isn't good. Like database.com, seriously?

Justin Edelstein: And... I mean that was exciting to see that, ohanasia.

Jason Atwood: The limited thing, they want to just show stuff, they probably get caught in a situation where they don't have a lot of stuff to show. Imagine for Siteforce that particular instance,

Justin Edelstein: I mean there's got to be a pilot at this point and there is. If you have a use case or a business case to get onto it, you could probably get yourself onto it, but you know you want to see something. they show as, they show it as a polished product. They're like, here's your marketing person,

Jason Atwood: Just, and no more coding to do your to your website.

Justin Edelstein: And you know what, it's almost a year later, and I don't have that. So that's part of my, part of my, part of my prediction is that they will make a big deal about some of this stuff. I'm sorry., go for it. I just kind of did. Go for it. Yours, go for it. Well, we've been alternating, and that one was mine. Yeah, that's a lot. You did say a lot. Alright, it's my last one. It's kind of a big deal. And I feel like this is one of those sight forces from last year. Okay. They're going to show us something, and we're not going to get it for another year. Okay, what is it?

37:54 Jason Atwood: But I feel like it's a... It's a... It's a... It's brewing. I'm literally on the edge of my seat. Chatter for portals. Hmm, okay. Chatter for portals. If you have a portal out there... My excited meter just went to like five. Well,

Justin Edelstein: If you have a portal out there that does ideas... Customer portal or partner portal. Or partner portal. Mm-hmm. either one and you have an ideas community and an answers community and you have an ideas community and an answers community, well it just kind of makes sense to be able to have chatter embedded within that. And if you have a partner portal out there and you have salespeople working on your behalf and you got opportunities that they're working, well it kind of makes sense that they would be able to engage in chatter with you. Right. I feel like or at least gonna be announced. It's something that I feel like has to come. So I feel like this is the right time for them to announce it and show it and maybe not have it work for another year.

Jason Atwood: Another year? Well, it's one of those, but I feel like that would be a big announcement. That would be big. I don't, again, my gut is the amount of people who use *)er portal and the portal are very slim.

Justin Edelstein: It makes a very compelling case to use their technology. for any community I'm doing another one.

Jason Atwood: The double, but this is what I just thought of because if we're talking about going free Do it. If they did customer and partner portal customer portal customer portal three customer portal licenses. 3 or a customer portal light, or something that allows people to get into customer portal for a lower price point. That, or a zero dollar price point. Because right now, again, we talk to a lot of clients and, you know, there's a lot of clients, and, you know, there's always that kind of like, oh, I want to allow my, I heard you this morning talk to a prospect. I want to allow my people to log in and do this.

Justin Edelstein: And we go, oh, and, and we have to. or named user or you can purchase it by concurrent logins. So like it's just a functionality.

Jason Atwood: It could be exposure to... be like chatter plus. Yeah something like that. It's just just just to expose enough so people go that's great and get a sense of it but I tell you that would be huge. Here's my real prediction. What's your next? Yeah my last one. They're going to... Salesforce. Okay. Who else? Us. We're gonna do something awesome. I. I don't know. Salesforce is going to announce. They're kind of gonna take, they're gonna, they're gonna pull back the sheet. The curtain. No, no, no. I hate that expression. It always reminds me of some very large person with like a hairy body. Mark is very connected to Japan. And he's gonna pull him to. just It's another very Japan-connected company. I don't know if we actually know this, or are we just predicting this?

41:51 Jason Atwood: But I think, but what do you think? We are predicting this. We're predicting it, we don't know it. Have we talked anyway about this? So if we have or we can't talk about it. We don't.

Justin Edelstein: This is something that you and I have talked about,

Jason Atwood: And it stemmed from the true to the core group

Justin Edelstein: In the Dreamforce app and the true to the core idea on the Ideas Exchange, which you should go take a look at if you haven't already, that there's a lot of core functionality that is been left behind. But this is not what I'm saying. Oh, that's not what you're saying?

Jason Atwood: I think it leads into what you I think it's what it's into saying because I think that is a symptom of Sales, right, of Salesforce spending the last two to three years Rebuilding their core architecture.

Justin Edelstein: The actual core. The actual core. So that they can do the functional core stuff. Absolutely. I'll kin it. These are all predictions by the way. We don't know this. Safe of our work. This is, well, we don't even need to, we're We don't know why this is not many broadcasters. Well this is why there's not, you know, multiple to one activity. Many who? Things like that. The many who, the many what's or whatever it is. We should have put in the many who, that would be good. Well I think it's actually already on the Ideas Exchange as like coming next year.

Jason Atwood: Oh, really? Like they're actually really working on it. So I think that's what they're going to announce. and they're gonna make a big deal about it because I think the true core to the people and the true to the core is people are saying, listen, you kind of, yeah, you're putting out these releases, but you're putting out chatter stuff and you're putting out Outlook stuff and you're really not focusing in on the functionality. And I think what they're gonna say is the reason we haven't been doing that is because we've been rebuilding it. Again, I was gonna make the analogy of a kinning, the move from Apple's OS 9, which was a huge, you know, they had OS 7. six seven eight nine you know and then when they built they went to OS 10 they rebuilt it on entirely new platform Unix platform they bought and it was like this huge thing but it took them years to build that so things.

Justin Edelstein: What they mean by the things that have really missed badly. That was like something just doesn't, you know, we Yeah, we talked to so many clients and nobody uses the, you demo content to them and they're like, here's con, and you're like, here's content and here's me creating a new slide out of these others, out of these other decks. And they're like, oh, it's so cool. And nobody uses it. And like, right. The opportunity genius where like, find other ones like them., there are a lot of those kinds of features that are like tech guns, ad-ons, things that they probably thought were very useful and they demo really well. But I still can't associate three contacts to one, one meeting. Right. I'm, I'm having a meeting and I've got some contacts and I want to be able to associate b...

44:58 Justin Edelstein: Three of them. Yeah, let me do that. That's cool. That's something that everybody asked for it's not sexy No one's R I mean we don't use them but not say that the slide builder isn't cool or the the drag a Contact into the calendar from a list view thing isn't cool, but nobody does that. For the amount of time you put into this, you certainly could have put that feature on. And for the amount of time that they put into the schedule, the scheduler thing, they could have just made a better calendar.

Jason Atwood: And all were, yes, little stuff. So I think that's the big prediction. I. I think they're gonna do a big swash about it. It's gonna be hard to show because it's like, look, this code was crappy, but I think they'll do numbers. If I were betting off or I was someone else. That's a Parker Harris demo.

Justin Edelstein: 1 1 1 1 1 1 1 1 1 1 1 1 1 one of the rows in the platform stack slide, which that's another one. They will show the platform deck slide with lots of chiclets in it. Oh yeah. And hopefully there won't be more than six clouds this time. Yeah, let's go with the clouds. limit the clouds.

Jason Atwood: We sound like a little bit of haters we're not hating. pick up markets and move to Sugar CRM, but it certainly would say here's things that they should focus on. And this is a company I think... I was actually thinking about moving to SeeBolt. SeeBolt, you think so? So this is a company that I think thrives on the community and we are part of the community and our feedback is part of the community. We have a Google Wave wave that has all the ideas and the ID exchange that we have voted on and we keep putting in there and... It basically tells everybody else in the company, go vote on these, because it's like, you know, let's get these things moving and just show our support for them. See, we do that in Wave.

Justin Edelstein: A lot of other people are like, there's chatter for that. Wave's a good place for that. It keeps doing more plays. Posterity. See, Wave is awesome. It would be fine for Google. Wave is awesome. Salesforce. Get Wave and do something with it.

48:07 Jason Atwood: All right. So some other little tiny news. We've got to get to our picks, right? Let's do two other pieces of news. All right, two more news pieces. Yeah, two more. Well, they're more Arkus news pieces. Oh, okay. But I think there's stuff that the friends of the podcast would like. Friends of the podcast. One is that, well, one is not. It's with the AppExchange. The AppExchange is getting a little bit of an update coming today. Yeah. Hasn't launched yet, so go look at that. So like our AppExchange listings could be a little bit different. Our service listing.

Justin Edelstein: Service listing. So if you search for our... under services you will find our services. And just in time for that we are going to be relaunching our new website.

Jason Atwood: Right. So within the next day or two. Before Dreamforce. Before Dreamforce. It might be that. There will be a redesigned Arkus Inc.com. Yes, working on it diligently. But it's gonna have some new features for you people who are listening to the vlogcast. Oh yeah, some good community. while I was bringing this up. This is a good thing. So, for each one of the things that we have never turned on is commenting. It was actually built into the website, but I didn't like the way it was built in. Me neither. It just wasn't very social. You also had to create a user on our website. Or you make it anonymous, which is even worse. Even worse. So, what we've done is implemented discuss. So now, on every post for the podcast, so every kind of news item for the podcast, and the blog, you'll be able to go at the bottom, you'll be able to sign in with one of a million different...

Jason Atwood: Sign in with your Facebook, sign in with your Twitter. I think it has Google, it has all of them. Discuss is the back end to it. And then basically be able to not only comment on it... but then comment and post it out to the different places. So it's a great way if you like something, you can post it out, you can comment on it. We'll post on it so you can then, we'll then respond to it, so we'll be on there as well. So you kinda wanna have a conversation with us about a podcast, you can do it there as well, and kind of in Twitter at the same time. I really like that as a feature. Yeah, discuss is great. So that's sort of the big thing, I wanna tell the people who are in the podcast.

Jason Atwood: People. The people. The people. So that will be coming very soon. So each look for it. There's the design things and there's other stuff in there. There's lots of other features but that's the one I kind of wanted to bring up. Alright let's get to our cloud folks at pick of the week.

Justin Edelstein: We are 50 minutes into this this is getting you on your plane. This is getting you in San Francisco. Let's keep going for another two hours. You know you want you want some some meaty content for your flight. So this is it. All right, so I always go first with my CloudFocus App Pick of the Week. This is a Salesforce pick, not a force.com labs pick, but a Salesforce pick. You're bringing like a streak of a thousand. Yeah, no I haven't picked a force.com labs pick in a while. I'm picking a little upset with them. Yeah, you've picked a little upset with them. macOS 10 non-cloudy. This is a cross-platform product released by Salesforce. Re-release. It's called Chatter Desktop. I'm sure you've heard of it. What's that? But it's been updated.

Justin Edelstein: Chatter Desktop has been updated. I noticed it yesterday. Yesterday being Thursday, the 25th. It might've been that night or something the night before, but anyway, I noticed it. And I love it. It's got a new UI. You can... it's got a really nice look and feel as far as comment threads. It's got a sort so you can sort by posts or post and comment which I love. Yep. It's something that I wish the web app did which is you know if you comment on something that was originally posted four days ago it gets lost because it doesn't repop that post to the top, Chatter Desktop does that. You can then filter on like at me, so anytime I'm mentioned, you can obviously find people and look at their followers, you can search, you can look at groups.

51:57 Justin Edelstein: And my favorite feature is you can actually get to records in Chatter Desktop. So the last sort of tab thing on the left is a, looks like a briefcase or a portfolio. You can then in a drop down, any of your chatterized, for lack of a better word, objects, you can click on them. and it will bring up a list of all of those records that have chatter on them and you can chatter on them. It's odd because it shows zero it doesn't update but once you click on it it will update it. the for you? No. That's weird. I'm at it right now I see 27 things I see. It does. How many see invoices? Invoice. We track our invoices in Salesforce. It was zero. Yeah but you know that's not true. I do know that.

Justin Edelstein: That's not true, because I do follow our unpaid invoices. Agreed. This is a really cool quack. Maybe a little buggy. But I do see, for example, I see issues. I see 39. I see other things, but I don't.

Jason Atwood: So some of them I don't. So weird. It's a great update. It's a great update. It really is. They did a good job with that. It immediately makes me think, why is this in the end? I know they have different products. Thanks. And so, but whenever they do something really cool for one of them, I'm always like, oh, why isn't that on the other one? So why isn't that on the web? So for the while,, I love the web because the web had a nice view and I liked the way then chatter desktop I liked because it would pop something. I love the post, the sort. Right. The post or post and comment.

Justin Edelstein: Because when someone comments on something from 10, years ago. That's right. He's got to pop to the top. unless you're getting email alerts, which, you know, then you're getting alerted everywhere. And that sort of defeats the purpose.

Jason Atwood: Couple things that I, a couple things about it that I think are strange. Sure. There are some strange things. If you turn on a notification, it pops the notification. Great. But it also then brings the thing to the front of this... It brings the app to the front of the screen, which is super annoying. Yeah, because that defeats the notification purpose. The purpose of a notification, right? Don't give me a piece of toast on the side and then bring the whole thing to my front. So I actually turn off notifications. Me too, I never have that on. So then I can just go check on what I want, part of our whatever. So great, yeah, it's a cool upgrade. If you haven't done it, I mean, it's free, it's whatever.

Justin Edelstein: Just open up your chatter desktop on your desktop. Yeah, you have to update Adobe Air. It'll prompt you to do that. And then I had to update that first and then it updates chatter desktop Cuz right chair desktop runs in Adobe air cross-platform. We're sitting here on a Mac. You could be sitting on a PC We're looking at the same piece of software for chatter chatter

Jason Atwood: Anymore chatter more and more is becoming a year almost a year now And we use it more and more and more and more I find myself in it more I find myself at the end of the day. I'll go check email and then I'll go check chatter like it's an email. I actually go check it and say, oh, it's part of my thing now. Alright, so my pick is a two-part pick. It is both a website and it is a iPhone, iPad, probably Android. Sorry if I don't know, but I don't. It comes from travel because I had a whole thing about traveling before the last Dream forest it was a good blog post on travel and I picked all these things you should pack and all stuff And I was thinking about redoing that but I didn't actually my new blog post Did you order blog post about it already didn't you yeah the old one?

55:28 Jason Atwood: But I have a new one called survival tips Which will also be up today in the new website anyway But I know for people for people who are traveling and maybe have to rearrange their flights because of Hurricane Irene or doing last minute flights. Lots of places you can go to get plane flights and plane whatever. And I was looking for other places, you know, kayak, you can go to Google and type in, it But sometimes just the way they view them is just, I don't know, just... hard to read or something. So I found this one called Hip Monk. Okay. And I'm just trying to get the actual thing here. Yeah. It's called Hip Monk. It's interesting because it's Icon or it's the user thing. The little Icon is a chip monk. So it's weird that it's Hip Monk.

Jason Atwood: Whatever, I couldn't get one or the other. And what it does is, so the website's great. It's very basic. You go in, you say, I want to go from here to here, and this time, or whatever, and go. And then it basically brings back this great big Gantt chart. Oh, look at that. Of showing all the different legs, the different airlines, by color. But basically you can kind of go, oh, okay, so you see the layover time. It's just a great way of, I don't know if it's redefining the world, but it's a great way of looking at flights. And this is for purchasing flights? Yeah. So this is a final flight to purchase. And of course there's the pricing up on the right side.

Justin Edelstein: And you can do things like, you know, coming on time. Does this do like... That was neat.

Jason Atwood: He was dragging the slider for the day range. It's the type of thing you expect to see in an iPad app. Fair enough.

Justin Edelstein: Does this then take over and do what Flight Plan does so that you can then see? No.

Jason Atwood: This is only for purchasing a last. minute kind of this is for purchasing a flight see I'm gonna fly this so I put in New York to Miami right I'm actually going down to Miami for New Year's for the game down there and so I can look and I go oh this one looks like early in the morning I don't wanna leave that early I wanna leave after seven all

Justin Edelstein: Right so like American that one's got a just a different way to view data and it's a pretty neat little way to view and it looks exactly same on the web

Jason Atwood: So this view, and it's just a really- I see it's like a flash website. Yeah, a flash website. It looks like it would be. Yeah, but it's a really, really nice, really, and here's your return flights. But I just love that it shows you the layovers, because the layover timing is good.

Justin Edelstein: It shows you the- That does look good. That one has two layovers. You can very easily look- See which ones you want to avoid. Yeah, you can totally just- I want this one. Yeah. That's the one you want.

Jason Atwood: Select this leg. So it the like, and then select this leg. And then I'm like, there's my thing. And then you can buy it. Yeah, buy it. Credit card. How does it work? No,

58:30 Justin Edelstein: It'll send you off to the trip. It'll talk you out to the website of the provider.

Jason Atwood: Yep. Neat. Yeah, so a nice little app, a good travel app. Very cool. Definitely good for the iPhone, good for the iPad and other. And the website looks. and feels the same. So what do I do when I'm gonna go find a flight? So that's Hipmunk.

Justin Edelstein: All right, almost an hour long podcast. This is gonna be our longest pod ever. Hopefully people don't get turned off from downloading it because they see it's an hour long. Yeah, well. But really, this is really for your flight. Yeah, this is for your flight. This is for your entertainment on your flight. This is for your entertainment. You could watch that garbage movie that they have or that rom-com that came out. six months ago that you don't want to watch. Well you should put this on your iPhone or your Android or your Zoom player.

Jason Atwood: Someone who's driving they said they were going to listen to it. They were going to listen to it right now. Wow, okay. So, alright, so again the new blog and new website are at blog.arcasync.com. That's A-R-K-U-S-I-N-C. Hopefully by the time you listen to this it will be the new version. It probably will unless you have iTunes because that will come instantly and this might happen next couple hours. So we'll see. If you want to follow Arkus, it's Twitter.com slash Arkus Inc, which is one of the things of the contest to win a t-shirt. and autographs. Your new book, How to Podcast,

Justin Edelstein: And Why You Love to Podcast. I'll, I'll be autographing iPad covers. I'm a podcasting broadcaster. Yes. That'll be the, that's the title of my book. Yep.

Jason Atwood: That's it. That's the end of this podcast. And we did make it over an hour. Good. There you go. We dragged that out. That was important. And until, until we see you there or our next podcast, and if we don't see you at Dreamforce, enjoy the cloudy. hopefully not hurt, but wins days.