Warmest Winter Ever - Episode #188 of CloudFocus Weekly
The Salesforce Winter 15 pre-release notes are out and we dive in to some of the big ticket items and hidden gems we are excited about.
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Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.
00:00 Justin Edelstein: This is the a a.,
Jason Atwood: This episode is titled Warmest, Warmest, and or and we'll be able to.
Justin Edelstein: We'll be able toInitialized. We'll be able to. He's He's Because someone asked me, he said, oh, clients, clients. Of course I do. Partner asked me. Partners should have their own. They're not... Not exhibiting?
03:00 Jason Atwood: Kind of like that a partner is going to use our code. That's funny. All right.- Well, speaking of funny things, let's talk about the agenda. That's the best segui ever. We have our blog de jour, which has absolutely nothing to do with our main topic, but we'll discuss it anyway. We'll do that. It's kind of with our...
Justin Edelstein: Oh, really?
Jason Atwood: And then we're going to talk about the Winter 15 pre-release notes. You have read them. I have read them.
Justin Edelstein: You have written your blog post to be up next week, which is your rapid reaction. Don't do it or the blog relent that's me will get on you. I I did have a client I wrote it online.
Jason Atwood: Well, actually this this goes right into our The And then as they're talking, they kind of went off on different paths. I was like, oh, I should just go publish this now. So I published it on the blog, while we were on the call, and then sent the link to it after the call. Funny that you did that this week because I did the same thing.
Justin Edelstein: Our blog is becoming a nice resource for our own clients because one of our our clients, I was talking to them about system administrator duties. Yeah. Yeah, and he was asking me about the... connection between a production environment and a sandbox environment and How to deploy things between the two and I was like, you know what? I literally just wrote like a decent sized or lengthy blog post about That exact topic. So why don't I just send you the link? and I'll talk to you a little bit about it, but you can read what I wrote. I'm just gonna tell you what I already wrote. You can read it whenever you want.
Jason Atwood: I've done that a lot. I think the clients appreciate that. Yeah, well, I mean, it's been, I think now it's been four years of blogging. Lot of years of blogging. That's like over 200 blogs, so.
Justin Edelstein: I was looking at the stats the other day, like still the most popular blog post is.
Jason Atwood: I think it was the cross object workflow blog post. Do you know what the most popular podcast is this year? This year? Yeah.
Justin Edelstein: No, I don't. What was the most popular?
Jason Atwood: What is work.com? Really? Yeah, I worked that comment episode. Oh, just podcast by afar. I was checking out the stats of the day. So well, that's a whole bunch of stuff that maybe no one cares about. But the blog post this week available on blog.arcasinc.com where all these blog posts again, going all the way back to the history. We actually, all of our posts, no matter how old they are, all stay up on our website. We don't take them down. So they're always there for you. There's another one this week called Core Banking Integration with Salesforce.com. And this was written by me personally. I'm doing a lot of work in the integration space and so I wrote one out about sort of Again, it's sort of like talking about neuroscience, so it's kind of hard to blog and put something into a blog.
06:34 Jason Atwood: But I put a lot of tips and things you should consider going on this theme that obviously you've seen me start to blog about. Justin has me on a blogging track that is a banking blogging track. So this one's sort of the next in the series for core banking integration with Salesforce. So really talking about, again, taking... Those aren't in the banking, all that stuff you do when you have your money deposited and balances and ATMs and online, it all goes to something called the banking core, which is the software that runs it all. Usually very proprietary software.
Justin Edelstein: Well, sorry, actually, it's only for management. clientele more for this data again and open this account and keep track of the very account-specific accounts. It's very account-specific,
Jason Atwood: So using Salesforce in conjunction with it and integrating with Salesforce can lead to a lot of power and relationship management and all this great stuff. So anyway, you can go read that. We're not going to go too much into that because that's a it's a hefty read although it's a big blog post. I wrote it a week early. I was giving everybody a chance to to read it.
Justin Edelstein: You gave a lot of options. You didn't give all the options but you gave a decent set of options and things to think about. It's a good, while it's hefty, it's still up at the surface level. It doesn't get dived too too deep. So it's not. as to not like make your eyes spin. It's definitely, you know, for for even a business analyst, read this, you kind of get the idea.
Jason Atwood: Yeah, get a some of the concepts and get started. You know, there's a couple of, specifics in there. But anyway, let's move on. That's that's on the blog blog, blog.arkacinc.com. Again, there's a whole series. I think I even from this one, I linked to the others. So, calculating bank, customer customer sales force, referral management, automatic householding, I linked them all at the bottom. So,
Justin Edelstein: Your next one is gonna stay on the track, but we're gonna mix it in with Dreamforce.
Jason Atwood: Oh, really? Because I was thinking about doing a winter 15 one on Bank. No. I'll have to talk to the Vlogmaster.
Justin Edelstein: You're talking to him right now. I'll have to talk to him again. You've already got one. It's about Dreamforce. I'll have to fire that Vlogmaster. You couldn't, if you tried.
Jason Atwood: Alright so let's talk about winter 15. Yes. I keep saying it 14.
Justin Edelstein: 15. Onward. It's August and we're talking about 2015. Oh man.
Jason Atwood: It seems a little bit,
Justin Edelstein: I feel like I just got over summer 14. You know the release cycle got really screwy this year with Spring. Oh! You want to talk about Spring 14? Nope. I don't want to talk about Spring 14. Do you want to talk about banners in summer 14? I want to. Still turning those stupid things off. Sorry. You know what I don't turn them off.
Jason Atwood: You don't? You ease them on? You're an nasty person. You're an nasty person., oh I turn them off. I literally say I'm sorry I'm turning the phone.
Justin Edelstein: I say you might want to turn these off. You do it and I don't do it. Maybe they want them on. No. I would never just turn that off. Turn it off. Nope.
09:42 Jason Atwood: I... I... I... no. Not my work. Did I see it on? I feel like they don't know where it is. a I turned it off for me. Oh yeah, for us. So I don't wanna see it. Like... No, like I hit the X. Oh, but I don't know if this is the thing. I don't know what the logic behind those banners are. That just hitting the X, I don't know if that turns anything off. It turns it off for you. Does it? It's supposed to. That's what the list notes had said about it. Would turn D off for you forever? Or just until they want to show you another banner? I think.
Justin Edelstein: I think forever. That's what the release notes had said. Forever? You can dismiss it and it sticks. For how long?
Jason Atwood: Maybe not. I don't know. Think about it. If I'm the one pushing banners to you, it's like going to a website and saying, oh, I don't want to see an ad. You know what? Hey,
Justin Edelstein: I don't know why I allowed this to happen. Winter 15. Spring 14 was bearable. No banners. Winter 15. Hey, why don't I start it off? Yes. So you've written a blog post. I have. It's not published yet. When will it be published? Monday?.. Oh, Monday's Labor Day. No, but that's a good Monday task for me. Like, I'd rather just get that out of the way. Let's say it'll be up by Tuesday. I need to give people time to read it. I did give them early time to read it. You've read it. So, you know, I went through and as always just sort of gave a rapper reaction to the pre-release notes, right? I did make mention of the fact that I I read them purely in the HTML format. Yes so I did not download the PDF I actually downloaded the PDF just to get the get the image of the little guy ice fishing.
Justin Edelstein: Which I really, I voted for that in the community. I really liked that one. Yeah, by the way, if you don't know this, you can vote for all those. Yeah, and they're not doing that in ideas anymore. They're doing it in the community. With votes, yeah. In the Salesforce success community as a poll. Yep. So they post all the pictures and then you get to. Vote on it. It's really cool. I voted for this one. So I was glad to see that happen Don't remember what they voted for but that was the only reason why I I even downloaded them So I've been enjoying the HTML version. I read them completely on the HTML version I like how I can really very quickly jump around between all the different sections. So I'll just throw that out there I mentioned it in my blog post as a I think this is like the first one where it's been like totally GA pre-release everything's in HTML.
Jason Atwood: Right. It usually comes in HTML.
Justin Edelstein: You can go back. But it comes later. Yeah, you can go back four releases from the page. It has a little drop down, like which one do you want to go to? But this is the first one where it's like truly GA pre-release notes are in HTML. They're out like this first. And here's where you download the PDF from if you want. Right.
Jason Atwood: So that was cool. I'm still old school, download, throw on my iPad, I guess old school because I'm down with my iPad mini and read it on my iPad mini. That's pretty old school. Yeah, that's so one year ago.
Justin Edelstein: So, there's a couple of features in here that I had mentioned. I don't normally do this, but there were a couple really exciting ones that were beta features. So I decided to mention those as ones that I, I, I, Harped on in my rapid reaction, so I'll just throw one out there duplicate management This is I mean, it's it's you know. This is the big teacher It's been to me this was the feature of the really they could have called this winter 15 the duplicate We hold on do you see a book a soldier? Yeah, whatever so good so for years, right? We've been relying on third-party tools to do both batch reconciliation of duplicates, merging and things like that, like cloud nature, cloud, and, and, CRN with demand tools and with Duke blocker.
13:26 Justin Edelstein: Yep. To do real time. So we've had, you know, do blocker. So both of those companies have both of the products, right? Duke blocker and something else. And then cloud, Ingo and, and, demand tools. They're an add-on, right? They cost money. And then there's plenty of other tools out there that do the same thing, but those are, to me, the more popular ones. And this always felt like a feature that Salesforce was missing. Yeah, and they had kind of like the semblance of it, right? They had the merge. They had the find duplicates button on leads that did some rudimentary. 3 finding of dupes against lead and against contact. So it had like a multi-table thing. But now you get to go in and you get to set up rules as an administrator for finding duplicates based on certain criteria.
Justin Edelstein: And then you get to when that rule fires. you get to say the behavior. So do you just completely block it? Right. Or do you allow the person to save the record anyway? Right. So you get some flexibility and some options, which is nice for a beta feature to come out with flexibility like that. Like I would, I'm sure they're just going to keep adding to this and making it better. I think they will and there was a mention of like leveraging data.com. Yeah to help with this down the line I don't think this is the end of this feature. I don't think this is a checkbox I think this is something that will will roll out will get a little better over the next release when it goes GA the next one but I, this feature.
Jason Atwood: It has every earmark of being one of the checkbox features meaning they will put it out It will be it'll do what it does and I'll do it well And then they will stop and you look back on it like quotes or I mean I'm trying to think like two others I can think of that like they just stopped. There's nothing new coming to it Iit It's like we do it. Well, I guess here's one mass email Well that's old.
Justin Edelstein: Well, but it's a checkbox feature. It is a checkbox feature. Right.
Jason Atwood: Because I think, well there's two things. Salesforce doesn't want to piss off. That's not explicit, is it? No. I'll weep with that out. That's fine. I think piss on would be expressive. No, I don't think so either. Salesforce doesn't want to, it's Friday kids. Salesforce doesn't want to piss off. all of their app exchange partners. Some of the big ones that do this, I mean these are the area that I feel like there's a lot in there, they're very popular. I find them in a lot of orgs I go into. It's like, oh, we downloaded and installed this, the free ones, whatever. I think they needed something because it's one of those, this is that conversation we had the other day about licensing costs and how the license costs of Salesforce. The retail version of Salesforce has never gone down.
16:34 Jason Atwood: It never gone up that I know of. I literally don't think it's changed since as far as I can remember. So part of the way they do that is obviously putting on new features and putting in things that people might have paid for otherwise and so they feel like they're getting more and more value. Definitely something I get from clients and prospects like, well, why doesn't it do that? And I'm like, well, and I always... I usually say, well here's why it's so difficult and what makes something unique and blah, blah, blah. I'm glad it's gonna be in there because it'll be like, sure, you want that? Turn it on. You want better than this? Kinda like mass email, although mass email at this point is terribly old. You want better than this? You want crazy?
Jason Atwood: You want merging? You want post-bust stuff? Great, here's 17 tools that'll do it. But until then, this is a great feature. I'm a very excited. Real time to do prevention.
Justin Edelstein: On the platform, hopefully will interact with like, you know, API stuff, right? Like how does it handle when you're doing integrations? Does it bypass? Does it allow for those things to just come in? Does it break? So I know the third party tools allow like checkbox type of things like, you know, anything coming in from web to lead, for example. Just let it in or don't, you know, one or the other. If you're an ISV at this point, there's a lot to think about with doing prevention. You better be testing this a lot.
Jason Atwood: Thankfully, I don't think we have anything that builds this stuff. Anyway, can I mention like what I think sort of took over on a lot of these pages, but I think it's like one of those hidden things. I don't know if people really get it. We just talked about real quick, sorry,
Justin Edelstein: The limit. This is a beta, so it works for now on accounts, contacts, leads. So the things you think immediately it should work on, does not include person accounts at the moment. So person accounts being left behind a little bit. Wait, look at my face. What's on it? Your blank stare. So is it surprise?
Jason Atwood: No. Oh no, no surprise. I told you so moment. That we can't really necessarily talk, necessarily, about. Buh. I can talk about personal accounts always being left behind. We can say that the certainly. We were told they wouldn't be. But they're being left behind. I don't know if they were told they wouldn't be in this but we've been told. We were told feature parity within a period of time. Not to be disclosed.
Justin Edelstein: Moving on. Moving right along. So anyway, soon enough, I imagine you'll be able to block dupes on other records if you had like a custom recruit record, for example. for. We'll see what happens with that as well. Right,
Jason Atwood: Right. Or the, nope, stop him. Stop. Oh, geez. Hard.
Justin Edelstein: It is very difficult. We know too much. I'm going to stare, I'm gonna stare at the release notes and only talk about. Stare at the release notes. Well here's something I'm gonna talk about one that is,
Jason Atwood: That I'm gonna stop at a certain point. Okay, I'm gonna start talking about things that are in the release notes that I just downloaded just a second ago. Which I think is. Actually, awesome. What are you talking about?
Justin Edelstein: Event log files. Ah, from our friend Adam Torman. So Adam Torman,
19:36 Jason Atwood: One of the brainchild children and or grandfather of the permissioner and permission sets or ran the group, I don't know, he was deep in that, ran the product group that came up with permission sets. He's now gone off to do other stuff and an event log files, which is The ability to get log files very raw at this point, and again, we'll see what actually comes out, but very, but of all the events that are happening in Salesforce. So what do you call? User activities as an event. You know, usage of reports is events. I'm trying to give us some others. Knowing while you're doing that,
Justin Edelstein: Knowing Adam. API calls. Knowing Adam, this is an API first type of build. It might be an API only. an API only thing and I know safe harbor that he is presenting on this topic at dreamforce in two sessions. One is a like ISV geeky let's show you what you could build type of session and the other one is more of a intro to session. So if you're interested in this type of reporting and logging and auditing. Look for Adam Tormans sessions at Dreamforce because he'll be talking about this feature quite a bit. Transitional logs,
Jason Atwood: Login logout history, user history reporting. I mean there's a lot in there. Which again, we even had a client the other day asking about this and I was like, you know, say Farber, I think this is coming.
Justin Edelstein: Like, you know, then need to either build something on top of it or wait for an ISV to come along to visualize this data. Yeah,
Jason Atwood: Then you could use the data loader and grab it. I mean, maybe, you know, presumably. Well, I think it was API first. Anyway, I'm very excited about that. I think the maybe some workbench action. I think this comes up as an administrator, comes up all the time. In fact, I had someone ask me today about the setup audit log. How long has this set up audit log for? Six months. Six months, that's correct. You have to download it. You have to download it. That's correct. I know these things. So it's one of those things. And it's pretty good, but it's really not that in depth.
Justin Edelstein: No. It's like this person did this. Right. A lot of it's like... You Like chain reset their. Yeah, whatever logged in as this user. So very about that great job Can't wait, to see the is I mean, it's, it's here. Access external data with Salesforce one platform connect. Okay. Okay. Okay. Okay. I need to do time data integration without and being able to visualize the data in a very quote-unquote sales force in way as like child or grandchild objects parent objects look up relationships right to data Salesforce Salesforce You can see sales orders. in a very salesforce way without the data actually being in salesforce, which is very, interesting possibilities with I don't want to go too far into it because it stays pretty high level in this release notes that talks about it.
24:15 Justin Edelstein: It's all in real time web call outs. So there's nothing that we're able to report on them. Search on them. Wouldn't think so either. My guess is that you're gonna be able to do that stuff. It has to be...
Jason Atwood: Yep, that's it. Alright, I have one that is...
Justin Edelstein: Isn't that an interesting feature?
Jason Atwood: Yeah! I kind of need to see it in practice. the sales order is always sales order. I wanna see something like, show me something. I can think of some examples. I have to a dig in to kind, kind of, figure out how it works, how it looks, how it, you know, it's like one of those, I think,
Justin Edelstein: Get my hands on and, then I get excited about. I think at Dreamforce I'm gonna wanna attend a session on this particular session. No sessions. Can't go to any sessions.
Jason Atwood: Yes. Here's one that did come out, but didn't come out. I could've sworn came out, but it's back. It's back. Add custom lookup fields on activities. I guess it was in pilot last time. time. Yeah, so this is a great, this is one of those limiters on activities that people don't think about. You know, on any account, contact, opportunity, object, you can add a lookup field to something else. Custom objects to itself to another thing. It's great. You go to an activity and you say, oh, I want to throw a, you know, a custom lookup. relationship field to something else and it goes nope. So this is in beta. This is pretty cool. I know a lot of customers and people and friends of the podcast will be happy with this. It's in beta, which I think in Salesforce safe harbor terminology means it's one release away.
Jason Atwood: I think beta gives you one release. Right, it's beta now and it'll be general available. Not necessarily.
Justin Edelstein: There were things that were sitting in beta forever.
Jason Atwood: Opportunity splits. Wasn't that in beta for like two years?
Justin Edelstein: Field sets sat in beta for a long time, at least a year.
Jason Atwood: I wish, here's a Salesforce, I wish. I wish Salesforce made the signing up for and getting into beta programs a little bit easier.
Justin Edelstein: Beta's easy. Beta you get. at. You have to really try. Well, beta, you don't...
Jason Atwood: Beta, you just have to like turn it on. Here's the thing. I wish there was a place in Salesforce in the setup where it lists like in Google, like Google Apps, you go in and it would list off the betas that you could turn on. That would be cool. Well, wouldn't that be neat? Because right now, how do you turn them on? I think they're on.
27:49 Justin Edelstein: Baita's just, you get it. kind of a bad reason to talk about it. But anyway, delegated administrators can now assign permission sets. That's cool. So for a delegated administrator, you can specify which permission sets that delegated that set of delegated administrators can assign to users in specific roles and subordinate roles. So, you know, a delegated administration kind of works a little weird where you can manage people sort of in this little area. So now you can delegate permission set assignment tasks while maintaining strict control over which permission sets delegated administrators can actually assign. I say that all to come back around to the permissioner which actually allows A delegated administrator to do this anyway, right? You just can't do the restriction piece of it. Like they can only do these. You can't do that with the permissioner.
Justin Edelstein: But if you have the ability to use the permissioner, you can actually go ahead and sign out permission sets. functionality being given here, which I think is proliferated from stuff that came in summer, which split out the manage user permissions, into like five or six separate permissions, which was necessary and needed. So now this is like the next step because delegate administration hasn't been touched in a really long time. As long as mass email. Probably not. No, Mass Email is way older. I can think of other things like case escalation rules. Those are pretty horrible to deal with.
Jason Atwood: Have you ever even read in a release note Mass Email even getting touched? No, they're not going to touch.
Justin Edelstein: I mean, especially now with the acquisition of Exact Target, they're not investing in that thing. No, maybe that'll be the thing. Mass Email now gets... delivered through the exact target service for better deliverability. I feel like mass email is gonna be and
Jason Atwood: They'll just split out and they'll be mass email for free and hopefully they'll build a very good exact target integration. I mean really, really native. Not, you know, I don't want to slam any not native products of Salesforce's, but there are some that just don't really work well within Salesforce. That's the way I can see it. They'll leave that for the 100, 200 little blasts. But it works. It does its job. But it is so... Alright, I got another one. So we've hand-equated things. Go for it. More streamlined look for the rich text editor. Alright. First of all, I don't like rich text fields. Okay, I basically just I think that they're I don't know I think they should be avoided at all costs unless you absolutely need them and you need Rich text meaning bullets and bolds and pictures great Otherwise stay away from them.
Jason Atwood: They're cumbersome In and out of they don't have native spell checking into them because because browsers don't like them So they don't think that they're actual They can do spell checking in them. They don't report on very well Lots of things lots of reason with them in But they're actually updating them. So not they're not looking like this old version They're like the look and feel and I'm hoping the speed of the loading of them is better as well They seem to always slowly pop in so that's happening. But can I do a couple more that I'm really excited about Just give me go ahead. I'm giving you this as a small one I'm doing one that we're both that happy about. What is it? It's the longest feature ever released. Listen to this feature name.
31:28 Jason Atwood: This is layouts use hover links to quickly access related list on feed based layout detail previews. Oh, nice one. So you and I have been. Mm. We've used feed layouts on things that aren't just things like cases.
Justin Edelstein: And so tried them on custom objects. It's kind of funny because in our org where we use cases, we don't use case feed, but we have a feed-based layout on a custom object.
Jason Atwood: And it has some nice ability. But one of the things that just absolutely falls on its face is it removes the quicklinks at the top of the page. I'm like... case feed which leaves them just over to the left. So this is bringing them back. Yay. So good. Thank you.
Justin Edelstein: Mine is that I was gonna talk about case feed itself and and all. So case feed and feed based layouts are now having a more compact. Version that's nice like a compact Feed based layout and case feed itself now has just a ton more information. Information in In a much smaller more compact space so you can see a lot more information a lot more items items in the feed than you could Previously like a lot of the particularly emails were just Very big in the feed and you'd have to like really sift through and filter now You can just sort of look at the whole feed and see oh, okay There's an email, you know and sort of click on it and it expands so nice nice little productivity helper for Service and service console there with the case.
Justin Edelstein: I love. I love the case. He lay. I don't know why I'm turn it on in our org Maybe just because you don't deal with cases. I do actually I just Never turned it on. I think we should Better tell the people Before you do it well, I could just do it and they just have to deal with it to deal with it Just figure out what hey what happened just the case Do their case queue is empty for the first time in a long time and got some spam this morning So I cleaned it right out So nice like I'm doing it. I'm getting rid of that.
Jason Atwood: So everybody if a can leave a review on the app app app a month ago. I stumbled across the feature that someone was asking about. You know, we've talked about two-factor authentication a lot. We've talked about how Evernote does it, how Dropbox does it, how Google, LinkedIn, you know, everybody does it differently. Some, you know, some use your text, some use, every time you log in, some use email. Anyway, there's been out for, I think, either release or two, the ability to use two-factor authentication in Salesforce, which is a permission set you assign to people. that then has, every time you log into Salesforce, you have to use your generator, the Google Authenticator thing that generates a bunch of numbers and you put it in. But unlike most other places, it's dumb. Like every time you log in, you log in right now and then log out your browser and log back in, you gotta put it in.
35:05 Jason Atwood: Right back. I mean, the app has made it to the front of my iPhone because I had to click on it so many times. Heh heh. So I went into the app exchange and I put Yeah, so it's interesting. You can actually build flows for login and then build in code. And this is where it can be, but you know you and I are going to do this very a little bit. Customize and manage user authentication with login flows.
Justin Edelstein: It's at of security and identity enhancements, okay, here it is.
Jason Atwood: So you can build your own login flows, but the point of this is that it's gonna answer the question that we're gonna. haven't rolled not that the login to sales force a lot every day but I probably log in three or four times a day Once a week once a month a month a month a month a month I think this is a I think there's some, I didn't read too much into it. I just saw my idea and then saw the feature, but this is, this could get cool with the login flows doing things. Right.
Justin Edelstein: So anyway, it's connect profile though. So not a, not, it can, be like done for permission sets. It's like a whole pro pro to go through one. and H Are we done? Should I a do one more? Do one more? Wait, let's see. Do I have any more? Nope, I don't have any more. Should I do one last one? Yeah, do the last one. So we mentioned work.com before- before. I don't really know what you're talking about. We just mentioned work.com- earlier in this podcast.,
38:11 Jason Atwood: H a, work.com- I.
Justin Edelstein: You've probably added the users that you wanted to, to exist within that cycle to the performance summary because no no longer active. Oof. I got to go from person and do it again. It's kind of a couple of clicks to get a person out of the performance summary cycle once you It realizes and wrecking the user is inactive and it just pulls them out of the cycle. So a little. Little usability there which goes a long way because that's a very frustrating thing. And especially, especially if you're cloning cycles from one year to. the next or from like six months you're doing a six month thing you just cloning It's rough.
Jason Atwood: Speaking of which, that might make it onto the winter14forwork.com blog post, which is in five weeks. Five weeks from now? No, it's not five. It is? No, that's impossible. Okay, it's three weeks. Well, the 19th, so it's the week after that, so it's like the 25th, it's kind of like four weeks.
Justin Edelstein: Well, there's always this one. There's a sales one. There's a service one and there was a work.com. That's right. So that's what you have to look forward to. You got all about sales, all about service, all about work.com. Yeah. skip the permissions one this time. Cause they're all, there wasn't like a whole lot going on with permission sets.
Jason Atwood: All right. Well, speaking of permissioning, I permission you. to give me a cloud focus at pick of the week
Justin Edelstein: Someone sent me a pic I am doing awful at pics you know what I got this week you know they got I got the ability to finally and download my coin
41:15 Jason Atwood: Oh okay so I'm not gonna re-pick that area I never picked it Really?
Justin Edelstein: Yeah, I'm mentioning it for the first time right now. Oh cool, then tell us all about it. So about a year ago I will download mine while you do that. About a year ago. I purchased this thing called coin For myself and for you and for the partner that shall remain nameless. I bought three of them And I don't remember if it was a kickstarter or not. I think it might have been. And anyway, they're finally rolling them out in beta. Now the coin is two fold. The coin is a piece of hardware and it is an application on your phone and on the web where you can the piece of hardware is for loading in cards when I say cards, I mean credit cards, a loyalty cards, anything like with a magnetic strip pretty much.
Justin Edelstein: And it's one thing. So it's like one device or a piece of plastic or whatever it's going to be made out of, that can hold... every card that you have in your wallet. I would say it's a digital... It's a digital wallet.
Jason Atwood: Well, it's a digital credit card. Yeah. But it's a multiple.
Justin Edelstein: So you can have all your Duane Reade cards, your whatever else loyalty cards that you use, you can put on there. Anything, anything that you scan. Anything that you swipe. Anything that you swipe. cheap. Can be on there. But not a scan. Not something that has an RFID in it. maybe not. But anything that you swipe can be in there. So let's say credit cards. Credit cards is the big use case, right? You carry four or five credit cards around. Debit cards. Debit cards. You got a couple debit cards. You throw it into the coin. So I've got the coin app. I'm opening up my wallet to count how many I have. Count how many you have in there. I know I've got at least six cards in my wallet. So don't count out loud.
Justin Edelstein: So anyway, the app... is now available. If you join coin beta, which means we'll be getting our pieces of hardware soon, and then we'll get new ones when the real coin comes out. Basically because they messed up. Yeah, so beta is coming out, we're members, or at least I am, of the nationwide beta. And I signed up, I was able to download the app yesterday, which was great. I was able to log into it with my account that I had already created. I was able to say I want to be in the beta. It was interesting the way they did the the now some mobile apps. You have to type in a password, some mobile apps. You have to squiggle a line in a in a in a in a certain order. like to authenticate into the app.
Justin Edelstein: This one you have to tap six times in a pattern. So it's either it's kind of like Morse code like short taps or long taps and make up your rhythm basically. I did not load any cards onto it yet because I have not received the hardware yet. So there there's no point in me loading any cards onto it. But it seemed very simple. It did the like, you know, let me take a picture of the card and it'll load it in there which is pretty standard these days and You can then manage every card on the phone That is on the hardware the coin right and you can sort of flip between which ones active I think you can do that on and
44:43 Jason Atwood: You can do that on the coin as well So the idea is I'm at a restaurant I can pull out one card, pull out this coin card, I can then click on it, go through it, flip through the little LED.
Justin Edelstein: Business Amex, Personal Amex, VSO, whatever. And then hand it to the person and they go scan it. And they're going to look at you with a weird face and you're going to say, don't worry, go use it. And then they're going to try. And they're going to try. And they're going to break it. It's working at 75% they said now. 85%. which is why we're in the beta, right? And it has location services built into it, which is where the phone comes in handy as well, because if you sort of walk away, I guess, from your coin, it says, PEEP PEEP PEEP, hey, you're walking away from your coin, go get your coin. So that's a little safety feature built into that. So anyway, I'm picking the coin app. The app itself was free, the piece of hardware,, I don't even remember how much it was because it was like a year ago and I bought it.
Justin Edelstein: So, I think it was should be coming in the mail sooner than later. And then we'll maybe talk a little bit more about it once we try it.
Jason Atwood: I'm, I'm very, very excited about the possibility. I think we are on the absolute bleeding edge. Totally. And we're going to get cut a lot. Because it's because here's the thing when the coin comes and you get this news I counted I have seven in my my law six So when you first get your coin you're gonna do it. You're gonna load up here Do you take your six cards you're gonna load them all up? Yep And then you're gonna leave those six cards in your wallet and you're gonna keep your coin in there Totally for probably months. Yeah, the coin is coming along with the cards.
Justin Edelstein: Well, that's what I'm saying so like for the first Couple months, it's just another car and then you're gonna get the real one Right because you're getting like the beta hardware Then you're gonna get the real one and you're gonna have to reload probably well if they're smart I This is bleeding edge.
Jason Atwood: I saw it when I first came on Kickstarter or wherever it came maybe indiegogo and I didn't back it because I was like this is the one that I I want, I kind of want them, to go through one or two rounds And then I'll jump in so I I'm excited about it. I'm excited enough to buy it, but I'm really excited to use it
Justin Edelstein: And I can't wait to walk into a place and hand them this futuristic thing in my... Well, there's just so many issues with it. The scanning is one issue, the having the cards
Jason Atwood: Is another issue, the trust is a third issue, the security around it. In theory, it's more secure because I think even on the card itself, you can put a code on it. So it's like, I could hand you my Amex and you could go swipe it and whatever, but this, I could hand you the coin and you couldn't even use it. So the thing is, the other thing I think about this, and I think, I feel like we talked about this on a podcast, is I also feel like the coin is just like, please buy me. Like why isn't Amex, Mastercard, or Visa just buying them immediately? Because I have five, three visas, four visas.
47:53 Justin Edelstein: If Visa came along and said- You're gonna make me pull out my wallet. Yeah. What do I have? I paired this down a lot. Not. Oh, I'm down to it.
Jason Atwood: I'm also worried about sticking the coin into one of those like things that takes it in. Like what is it? You stick it into an ATM and it does this. I'm not doing that.
Justin Edelstein: You're basically saying that you're not going to even, you're not even going to take it with you. I have three ATM cards, three debit cards, three separate debit cards and four credit cards. They're all variety. Amex, Visa, MasterCard.
Jason Atwood: Alright, since we are on a Kickstarter, I'm gonna make my Kickstarter. This is both news and a pick. So, if one of those of you following me or Kickstarter or no, I'm a Kickstarter fanatic, I think I've even turned you on to being a Kickstarter fanatic. No, no. I like Kickstarter. I don't look at it. that off. I look at it, it always gets picked up by some other piece of something and then I link over and then I, but I've backed like, I don't know, 30 things. Like a million things. I've backed way too many things. And some of them have been great, some of them have been total bust, some of them have been total bust, and the company went out of business and I lost money. It should go out of business if it doesn't work.
Jason Atwood: Well, no, literally they took money and ran. Oh, that's not right. Yeah, that's not good. 1. 2. But it's part of the fun of this system. Anyway, I backed a billion things, but this one that I've just backed and has now six hours to go has set the new record. Another new record? This is the newest, this is a record.
Justin Edelstein: You were already on one that set it record. That was Pebble,
Jason Atwood: Which my daughter now wears, the Pebble. Wasn't the sense. record. I don't make the sense in a record because this one just hit it and six hours ago They had a $50,000 goal. They had 12.7 million dollars. What is it? I want to look. It's the coolest. The coolest.
Justin Edelstein: The coolest cooler. The coolest cooler. Oh, that's the cooler. Yeah. Oh you already you showed me that. Yeah, I don't need to buy that because you're buying it.
Jason Atwood: That's right. You don't need to buy it. I don't need that. So what so anyway this podcast will come out in the next two hours, so you'll have, if you listen to it immediately, you'll have at least two hours of going to see it. If you're lucky. Search for coolest cooler.
Justin Edelstein: You'll be able to buy it eventually, I think. Yeah, well, that's true, but it's probably,
Jason Atwood: It'll take a year to get into retail. Anyway, here's what it is. So this guy does this video, you gotta watch all the videos because he really does a great job of explaining why you would do the coolest cooler. I actually went and looked at his profile the other day. He he did one before and it failed like he was asking. Cool schooler. Yeah, he asked for for one hundred twenty five thousand dollars and he only got like one hundred two. Oh, so close. So this time he asked for 50 and got 12 million. Maybe there's something to that. Well, he changed it like it's funny. That's actually fun if you're interested in this type of thing and the sourcing like he definitely up the game He changed he put more features into it. He made the video better It's like he learned from his mistakes of putting out.
Jason Atwood: Yeah, but here's what this thing is So it's a cooler fine, but he goes through like all the things that are like What's in a cooler and why is our coolers look like they've always looked so here's what it has in it 18 everything you can possibly vote battery power chargeable blender removable waterproof Bluetooth speaker. USB charger. LED lid light. It has a tie down so you can put gear on top of it. It has a cooler, a divider in the middle so you can have two different sides. You also have a cutting board built in, a knife built in. Unbelievable.
51:19 Justin Edelstein: Who needs all this? And a bottle open right on the side. It's a tailgater's dream.
Jason Atwood: And it has a place to put your phone. Put your phone or charge your I It has a battery, and it's used to charge your phone. You can charge, and a slot to put it in while, while it's sitting there, it's sending to the speaker. It is the coolest thing ever. It is the coolest. So anyway, $12 million. Obviously backed it he actually sent out the other day because the battery he's made two big design changes to it So it's kind of fun to watch him even while it's even going through it's not in production yet He's just changing it one was he changed the way the the thing was in the front So like now it's like a it pops open So he put things in and closes up to protect the speaker and your phone and the other is he made the the rechargeable battery It used to be had to plug it into something in the core.
Jason Atwood: Now the rechargeable battery is removable. So you could bring one or two.
Justin Edelstein: I'm just, I'm exciting. I can't wait. I can't wait to have one of these, to own one of these. Guess who's gonna make margaritas at a jet? Maybe?
Jason Atwood: It's gonna be awesome. Anyway, the coolest, it's literally six hours to go. 12 million dollars, go back in. When do we get this thing? February.
Justin Edelstein: Ah. He's missing the football season. He is in time that very well. Yes. I mean, who can I mean? I guess you can't complain. He did set a record on Kickstarter. So yeah,
Jason Atwood: I think my favorite is the LED lights inside of it. Like when you open the court for at night, it's just awesome. That's something special anyway. So awesome, awesome, awesome. Speaking of awesome, we'll come back next week with an awesome podcast. We might have some Dreamforce 14 podcasting news by then hoping maybe safe harbor. And I think we're now kicking into our winter 14 releases blogging. That's the series it's coming. So, so check on blog.arcasinc.com. Check in the success community. Follow at just Edelstein. Follow at Jason and Matt would follow. We're on Facebook, we're on the iTunes, we're on Stitcher, thank you! For those of you who know who you are who have added in Stitcher reviews, so putting our reviews on Stitcher which is great. We also love them on iTunes, we really appreciate it.
Jason Atwood: We're also on LinkedIn, Google+, everywhere else in the world. We'll be back next week with another episode. paycheck This is Justin and Jason saying, enjoy those cloudy days.
Justin Edelstein: You
