Dreamforce Rolling - Episode #223 of CloudFocus Weekly

Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:11 Jason Atwood: This is the 223rd episode of Cloud Books Weekly for the third week of August 2015. This episode is titled, Dreamforce Rolling. Hey guys, CloudFocus Weekly will be live at Dreamforce 15 in the Admin Zone. Tuesday, September 15th at 3.30pm. and get some cool swag. Let's do it. I'm your host, Jason Atwood, and joining me, who's already talking up, because he's so psyched to be on a- Yeah, I'm psyched. I'm pumped. I'm pumped to be on a Friday. I love it. I love it. I'm doing today.

Justin Edelstein: I'm doing great. I'm doing it. I'm doing great. I'm doing great. I should also mention before we get into the agenda. Yes. Because it's not on the agenda and I just want to mention it that Is it really not on the agenda? Well, no, it's not. But I tweeted something this morning about two hours ago now, which is about 9 o'clock AM on the East Coast, where there's a big event coming from Salesforce Live. Oh, yes, so it's August 25th next week which is next week at 4 p.m. Pacific. So we're here. In the East Coast, 7 p.m. here. It was 7. Yeah. It's late. It's, late for us, but you can go to, I linked to it in the tweet to go register and you can witness the unveiling of the new Salesforce.

Justin Edelstein: They're unveiling a new Salesforce and everyone should check this out in a live event where there'll be live tweeting. Parker Harris will be presenting a lot of biggie wiggies from Salesforce will be presenting. There's only really one more biggie wiggie than Parker Harris. Only goes one layer higher. So check that event out. It'll be live streaming and tweeting and all sorts of fun stuff. Can't say much more than that. But you should definitely try and check that out. Can I tell them all about it?

Jason Atwood: You can't. You can't actually. Salesforce Pro? No.

Justin Edelstein: Salesforce Ultimate Edition. Ultimate Edition. They already have that, don't they? Yeah, they do. Alright, check my Twitter from Friday morning. I'm surprised you got a million emails from Salesforce already about it. Alright, let's move on. I have some other news.

Jason Atwood: This is a, we are, if you are a Power of Us Hub user. So someone who is in the nonprofit community and Power of Us Hub is sort of the clone to the success community but for nonprofits. A little bit different but pretty much the same. I just want to let you know we actually now have a group there as well, a a CloudFocus Weekly podcast group. And the reason is because there are people who only kind of go into Power of a sub and they don't really go over to the success community and we want to make sure that you too had a chance to catch up with us that way. So there is a new group there. We will add that to our little speech at the bottom. but I wanted it.

03:31 Jason Atwood: To break it out at the top. Alright, so let's get started with our agendae, agendas. Speaking of agendas, the first of our Dreamforce 15 blog posts are up. I was with a prospect yesterday. And I walked in and I said, oh hi, I, I'm Jason Atwood. And he goes, He goes, oh, yeah, I have your fear. I'm on my screen and I'm like He's like, oh I was just reading your blog post on Dreamforce 15 I was like, oh you're putting them up on on his screen. I know it's a little it was a little It's funny when you blog you think you don't You're just like, eh, whatever, no one reads it. But then you go into situations, people are like, yeah, I was just reading it. I met another person who was listening to our podcast.

Justin Edelstein: I remember the first time that happened to me. It was at a cloud force New York about four years ago. And I was just walking around and someone walked up to me. And introduce themselves to me. And I was like, hello. And he's like, oh. Oh. Yeah, I just wanted to say hi. I mean, I love your podcast. And I was like, oh wow. What just happened? What just happened? That's weird.

Jason Atwood: So anyway, we have started the first of the series. I kicked it off with the one called Dreamforce 15 for banking and financial services. So this as Arkus, we are a company that does a lot in this space. And so, you know, we occasionally throw up. blog posts and or podcasts about it. So this one's just listing off a bunch of sessions that might be interesting. I'm just gonna throw out one because it's, there's actually two that are sort of financial services connected. Or they ought to be. This is the financial services. Yeah, I mean there's one that's about cross-selling it at your bank. There's one about the keynote obviously. But I thought the You've Changed field audit trails and the Salesforce time machine, that's one that I think is interesting. It's about the whole new Salesforce shield architecture and the new...

Justin Edelstein: The field audit history. Field audit. Yeah, what you can play with. A client of mine has its... and a client of yours. Client of ours. Thank you. Well,

Jason Atwood: You can have them back. No, they, they were, they got a... what an extended trial for it.

Justin Edelstein: It was interesting. It wasn't mind blowing. I'm a little disappointed that it's... So like what does it do? Just let you track 60 instead of 20 and just run the same report? And longer. And just keep it for longer? Wow. And set the time on it? Like how long do I want to keep it? Or does it just... No, you gotta do that through like... You can't just do that through... We have to do it through like a metal layer.

Jason Atwood: It's not even, like that's hidden, but the 60 is. I will say, you know, sometimes we come down on Salesforce and they just had a great quarter and they're just the most innovative company in the world. I've watched the video all over the place yesterday. But this is the stuff that drives me crazy. You take a feature that you used to make for free that you could put in a ticket, a case, and you could get upped from 20 to 60. And you turn it into a and you kind of try to make it into a bigger thing and put it. And I'm not so excited about it. So again, if you could never have gotten it for free before, I thought, oh, but so anyway, I'm going to go to that session and yell at them.

07:19 Jason Atwood: OK, that's what I'm going to do. All right, go read that blog.arcasync.com or as we're now calling it, Arkus blog. The Arkus blog. No, just Arkus blog. Arkus blog. Arkus blog correctly, ABC. So next up, speaking of things that come and go and features that come and go, I got an email the other day from my, friendly Salesforce people. You did. That said, it was with a big blue banner that says, things are changing, get ready for things to change. And I was like, oh, what's changing? What's going on? And sometimes I'd ignore them because sometimes they're very like very specific and I'm like, yeah that doesn't matter to me at all. This one caught me by a surprise and it was It was that they're I think starting in winter

Justin Edelstein: Winter 16, which the pre-release orgs are already available. I already signed up for mine that the LinkedIn

Jason Atwood: Feature of the social contacts, which came out at least two years ago. Let me go with two. Well, that's what I said. Good is going away. Yeah.

Justin Edelstein: And never really was there. What? It was never existed. It was always just a beta that just. showed someone's picture and title and you couldn't do anything with. Well, and it was an advertisement for

Jason Atwood: You to go buy the other services that was like $75 a month per person. I have credit card to show you. No. Yeah. Yes. Yeah, this is this is another disappointment. I guess why is it disappointed?

Justin Edelstein: Why I am? I like the feature. Why?

Jason Atwood: It does nothing. Oh, because I did with all the people, all the contacts in my org. I go in and add the picture. Almost nothing. Well,

Justin Edelstein: Right. But I can get their picture from other places.

Jason Atwood: With the other little apps, the Twitter and Facebook though, because most people put a good picture in LinkedIn and Twitter, they put like them in the dog. I'm fine with that.

Justin Edelstein: And and and totally Facebook. It's never them. It's like I'm OK with I'm OK with Salesforce deciding that a feature that really has very little impact. is not being used, they don't want to move forward with it,

Jason Atwood: And just be done with it. I'm perfectly fine with this. I mean, again, it was always a... The thing that brings me down from mostly angry to just like, eh, a little ticked, is it was always a beta, which I thought was kind of... I think it's kind of stupid to have something be a beta for two years. That's... I know that's the way we do things nowadays, but I think that's... It wasn't Gmail beta for like four years. And it was dumb. I think it was ten. But it was dumb. It's still beta. The whole thing is beta. No, it's an excuse not to put out good code. It's like, well, it's beta, so it doesn't have to work well. You know, oh, hey, this thing broke. Oh, it's beta. You know what? I was flying on a plane last night and they came out and I said, oh, the operating system for this plane is still in beta.

10:20 Jason Atwood: So if the whole plane crashes. I wouldn't have gotten on that plane.

Justin Edelstein: If the whole plane crashes, sorry. That needs to be. That needs to be. Like explained up front for planes. Yes, this plane is beta. Yeah. No see you next flight. Yeah I'll be walking.

Jason Atwood: I I just and well, okay, and here's okay. Here's another the piece. I think point counterpoint point counterpoint Remember that when this came out they took a free app on the app exchange They did that did something better. Yes, that was free. Correct. And they shut it down and unless you were in a free version. They had their version. Right. And I don't know where this sits. I guess it's probably the probably the best for a salesperson to shut this down. I guess it's probably the best for a salesperson to shut this down. Are they disappearing? My guess is- Coming, a You, you know, that link never even linked you to the app. It linked you2 is just a social contact.

13:44 Justin Edelstein: You've got your little replacement. and paid an intern to do a data tab now is irrelevant. Which basically everyone does. Not a big deal.

Jason Atwood: I and If you get it, it's not a good feature. Speaking of cutting bait, five years in a row, Salesforce most innovative company by Forbes.

Justin Edelstein: Toodos. Toodos. Salesforce. And a day before innovation.

Jason Atwood: By the way, a day before they announced their earnings.

Justin Edelstein: You know what? We don't actually talk about their earnings. I'm okay with that. Yeah, this is not the podcast for that. Hey, I like this one though. That. In this same article where we're reading this which is on the Salesforce blog we're reading well I mean we're looking at it. They they're also talking about how they're leaning together initiative Which was designed to empower women in the workplace That that this year they were named one of the top 13 companies for women technologists by the Anita Borg Institute That's very cool Which is which is fantastic. That is fantastic. And they have their women's Women's Summit at Dreamforce. I do. Which I think I saw someone write something rather cheeky about on one of the community boards where like yeah where it was like They were they were talking about it and then like the two main presenters were out.

Justin Edelstein: That are doing the, just one of the sessions, the Lean In Together session is led by Mark and Parker. That's, to me, that's fine. That's not the leaders of the company, and they're just gonna be talking to- Well, but isn't that saying something that the leaders- It's the CEO of the company and the other co-founder. I mean, it just so happens that they founded the company together and they're both men, that's just it. What I love- But they're gonna be interviewing- many, many leadership or women in leadership positions.

Jason Atwood: So what I love about what Salesforce will do, and this is a Mark Benioff thing more than anything, but he will take an issue and he will kind of go after it. Like he's not afraid to say, hey, He takes a stance. Yeah, I'm gonna go after this issue. And he does it rapidly and he'll, you know, can this came? This is like the. Issue that is now and he's gone after a couple others. And I applaud him for it. My I always in the back of my my head, the thing that comes up or that I think about is, is this the issue that should because there's many issues out there in the world. I mean, we could talk about poverty and hunger and. and, you know, a pestilence and there's things that are going on and, you know, the rest of the world.

17:05 Jason Atwood: This is a very, like, in our country issue. But I always think, like, well, if you're as a company that you have the power, an amazing power that a company that's, whatever, $7 billion, $7 billion our company has, like... how do you make sure that the issues that you put your weight behind are the ones that you're not ignoring other issues that could be bigger, more powerful, whatever. And I know he does a lot of stuff, but I applaud this. I mean, I think this is great. I think of like, you know, this racial inequality in the workforce, and that's not so they're focusing on more gender inequality, but not racial inequality.

Justin Edelstein: Okay, you know, that's Mobile and solo mo yeah, so outside of that It's just taking a stance and saying I believe in This This and I'm going after it right and basically created this market that didn't exist Called cloud computing right I mean they were like pioneers right trailblazers in that space so he does this with with social issues as well, and obviously from the beginning with 111, he's blazed that trail as well. Yep,

Jason Atwood: Absolutely. So good stuff. still innovating after all these years.

Justin Edelstein: Oh, good one. Yeah, good, right? Was that in their video?

Jason Atwood: Did you steal that from somewhere? No, I just made that up. Just a second ago Good for you.

Justin Edelstein: Next up Salesforce and ecommerce question mark question mark I think we're gonna learn a lot more about this at Dreamforce, but it's out there just like they do Salesforce is Like the anti-apple like they pre-nouns everything pre-nouns everything just to get you pumped, right So they've outlined some plans to integrate commerce into their communities platform by partnering with demand, where cloud craze and big commerce. So these are apparently some big e-commerce players. Well, good. commerce. was gonna do it. Yeah, but then they got big commerce. They got big commerce. So I think what we're gonna see at Dreamforce is some lightning componentized widgetry for bringing e-commerce into your communities and building, if you were to think about, I think this article uses like Etsy as an example of a place where you log in and people can suggest.

Justin Edelstein: You know, create little Widgety type of things that they create and sell them Yeah,

Jason Atwood: Etsy I think is a maybe not a great example because it's a website Well, so is a community Yeah, but it's a private community

20:12 Justin Edelstein: That you need to have a license to log into Well Etsy is sort of the same like Etsy themselves Do they actually make anything?

Jason Atwood: Yeah, I think this is where I always write Amazon. When Salesforce goes towards the sort of retail market and retail websites and something that I have a little bit of knowledge about, I always see it as it, and they did it with ideas. I always see it as kind of It starts to bang up against their licensing scheme. When you wanna do e-commerce, e-commerce is not about selling licenses to individuals, e-commerce is about going on, quick buying, getting in. You don't sell licenses to your platform.

Justin Edelstein: No, I think what this, so we will find out more. But I think what this is, is Arkus wants to allow for, people to buy stuff. Yes. From, from them or, but inside the community, we're saying the license. Or, or allow other people to sell things via us because we have such a big presence in some space. And does not make any sense to me. Well, that's kind of what Etsy is, right?

Jason Atwood: But you hear what I'm saying with by it's again, it's sort of the it's the issue with the licensing, where Salesforce makes money is licensing. And where e commerce happens is not licensing e commerce happens that not licensing out e commerce platforms are not about for every user who wants to buy your Etsy, they need to have a license to log in and to buy it. That's right. But if you're But if you already have a customer...

Justin Edelstein: Service community. Okay, okay. You have a community. Yeah set up for service Okay, and you're servicing your customers through this community bought them all licenses. No, okay You have not you have bought volume licenses. I am like so you're I bought them licenses in volume, but it's fine fine but you're already using, fine, Salesforce's communities to service your customers. Now you can put, why not be able to sell them stuff at the same time? Right, now you have, I totally get it. But that's where, when you say

Jason Atwood: Etsy, it's kinda weird cause Etsy's a publically, it's a public facing retail outlet.

Justin Edelstein: Okay, so that's an example that was given in this thing. But what I'm saying is if you already have a community set up for whatever it might be in the most cases service. But sometimes it's just a just a private label community. Right. Why not be able to sell things sounds good like backpacks state that makes total sense. All right. Let's move on. All right. Fine. Here's this last one. Someone else sent me this one. So, Google announced this thing called Dell Chrome Box for Meetings. keyboard and a speaker and a whole little like conference room in a box if you will. God, it It's like on this page that you link to there is almost nothing that tells you what this thing does.

23:31 Jason Atwood: Well, this is like the the the landing page. Oh, the buy it page?

Justin Edelstein: Yeah, it's the landing page. So then you can get into like a little bit more but for the most part... It is like a conference room in a box.

Jason Atwood: Well, it's teleconferencing, which used to cost a crap ton ton of money. You spent $50,000, $100,000 for setting up conferencing and whatever.

Justin Edelstein: I know that someone at our company is going to come be like, we need to get this. Well, that someone sent me this. Oh, okay. We don't need this. But I'm just saying for starting at 999.

Jason Atwood: It includes 250 annual management support fee. What are you supporting?

Justin Edelstein: I guess if the thing stops working, you can maybe call them and be like... Features, display size. Call them out, man.

Jason Atwood: Before purchasing this program, please review the important information in your processor. If you have an existing... Google Apps main please make sure for important this is really read this before Why didn't you put it on just before the process on yesterday my friend? Okay, well I was doing other things yesterday as we've been I was traveling while you were doing big things like setting up this that I did a week ago It's cool. I guess I'm just trying to think like

Justin Edelstein: What I like is that the cost because I know these things cost a lot of money. You can integrate it with your calendar to schedule meetings and rooms. You can screen share wirelessly. You can collaborate on docs, obviously, during the meeting, but you can see each other and you can join from laptops, computers, or phones.

Jason Atwood: I wonder what it uses the software. I don't know. Because if it's Hangouts, then I'm like,

Justin Edelstein: It could be. Less interesting. Never know. But Dell Chromebox for meetings.

Jason Atwood: Google it. Google it. That's interesting. You should have made that your pick.

Justin Edelstein: No, it was an article. I have a pick. All right.

Jason Atwood: Well, we have spent some time. Oh, okay. It's a Friday, so we're not doing a long one this week... Right? I have next time, depending on...

Justin Edelstein: I just had to delete something off. You are not to say that. Oh my goodness.

Jason Atwood: I actually think I'm able to say that. No, you are not. Based on everything that's out there. But okay. No, I'm not.

Justin Edelstein: I'm Cloud sure lightning storms lightning lightning lightning Lightning what does that mean? Thunder thunder oh now I'm throwing teasers at thunder. What's thunder lightning thunder? Maybe your main exists, okay?

Jason Atwood: So well well the only issue is that I don't know if we're gonna be able to do that next week well everyone joined the live web have a podcast next week cuz you don't think so cuz I'm on vacation, oh okay and no point doing one before this thing so next week will actually you know in with the week after All right, so let's get to our quad focus at picks of the week But before we do that, I want to remind everybody that we really appreciate all the reviews on Stitcher and Hype. And so we love the This is my way of doing that before when everybody wants to hear, which is you pick something you've never used. What'd you pick? That's not true!

27:24 Justin Edelstein: That's not true! What'd you pick? Don't you go there! What'd you pick? Mail on the iPhone. He's giving me... This dead air is your fault. He's giving me such a look. This dead air is all your responsibility. He's having such a good day and I'm just trying to bring him down. Alright, go for it E. coli doesn't grow on trees. E. coli doesn't grow on trees, kids. Yeah, yeah.

Jason Atwood: Everybody, whatever Jess is about to say, please, just fast forward. Stop listening. Haha, this is good, this is good. Is this a way of not getting E. coli?

Justin Edelstein: Maybe, maybe not. You never know when you might get E. coli. It's so common.

Jason Atwood: Okay, remember you're eating habits. Yes, let's hear about Monterey. Third World New York City.

Justin Edelstein: You know how I order out for like everything. So this is me. I live on Seamless. I couldn't live without it.

Jason Atwood: But... things to say. Munchery. You almost died because of it. But okay. Well, okay. It could be you.

Justin Edelstein: Yeah, sure. So, any tree is an app. It's also a website. The app's on your phone. The iPhone. I'm picking the iPhone version here. And I like iPhones. Yep. Yep. Yep.- What you do is you go on there and every week they create a new menu in advance of. So in advance of next week, there's a menu now for next week. And you go on there and you can pick meals that are created by well known chefs. Okay in your city. I think it's only in four cities right now. You're one of them friend in no That's I suppose so so this is different so okay So I actually told someone else about this and they asked the same question. This is not blue apron Okay, this is not we send you a bunch of ingredients and the exact amount and you cook the meal Okay, based on our directions or instructions or recipe, whatever.

Justin Edelstein: This is... We have chefs who've created these meals. We've cooked them that day, and we deliver them to you. Okay. So it's basically like ordering on seamless, but it's ordering like a little higher quality, and you to do it well in advance. So you could actually plan out. I was like, Tuesday we're gonna have a muntree for dinner. Tuesday we're gonna have this from muntree. Wednesday we're gonna have this from muntree. Thursday we're gonna have this. And they deliver it within a one hour time frame that you tell them on the day that you want it and you can order it a week in advance. So I got I got one last night that I ordered a week ago. OK. Because I knew last night I had a doctor's appointment at six o'clock. Right.

Justin Edelstein: And I knew I wasn't going to get home to like seven thirty. OK. So I wanted like. dinner so I said have it delivered between seven and eight okay and when I got home it was actually there waiting for me at the front desk I brought it upstairs I put it in the oven for 12 minutes and I had oh you still had to cook it I had to heat it okay it was it was I had a steak with mashed potatoes and then so roasted tomatoes and asparagus and it was really good and it was everything ranges like sides all the way up to entrees range from like three four dollars up to like 15 dollars you get a meal It's actually quite the concept.

31:09 Jason Atwood: I guess I'm just I'm looking like classic California roll and I'm like yeah I wouldn't order that. Why would I order an eight dollar classic California roll from chef John Strong?

Justin Edelstein: Look at some of the better things on there.

Jason Atwood: I mean this one comes with google play. Music mix that we can listen to while you eat your music. That's awesome.

Justin Edelstein: That's ridiculous. Anyway, I've used it and my first meal was really good. Could you be in your Airbnb and be eating munchery? I assume you could. I have this thing. Alright, so my pick... So you're a jerk, first of all. Yes, I know. Everything I pick you just wanna... I'm just trying to figure out why this is... Why is this not interesting? I have a pick this week. It's called Supermarkets. They have places that sell food. Yes. I do. It's basically fresh direct, but... already cooked meals every single day.

Jason Atwood: Okay. Why is that any different? What's the difference between ordering this in a restaurant?

Justin Edelstein: Cause it's like because I could plan this out over the course before the week and it in my mind is a little bit healthier and a little bit nicer. Okay, then ordering from a restaurant depending on what you're ordering And if you're ordering sushi, you probably want to just order from the sushi restaurant Not off this but if you want to order a steak with some mashed potatoes and whatever I think you'd order that from here Okay All right, and why do you have to critique anyway you picked summer 12 is it 12 sure so it wasn't there a release I did app so good.

Jason Atwood: You never get to win I always get to win not in this argument munchery get it now munch munch munch munch you should try it If you want to try it though.

Justin Edelstein: I wait if you want to try it You gotta go through like my signing list so you get 10 free dollars. Why would you not want to free me? I- I'm going to pick something. Why would you not want to free me? I'm gonna pick something.

Jason Atwood: I'm picking- Why don't you pick something stupid? I'm gonna pick something called kitchen. It's a place where you can cook food in your house.

Justin Edelstein: So I just retired. You will not see me at Dreamforce Podcasting with Jason. I'm done. You hear this? This is the mic dropping. Kitchen? There it goes. Mic dropping. You just picked kitchen?

Jason Atwood: It comes with a fridge that you can store food for periods of time. Alright, I'm going to pick something you actually might want.

Justin Edelstein: Pick whatever you want. I'm not paying attention. Okay.

Jason Atwood: So I bought this the other day because I've been looking for something with both Apple Watch users. and I have been looking for a stand. There's been all sorts of stands out there. I'm waiting for one because I basically didn't want something expensive. I kind of need an expensive stand to put my Apple Watch in. I just want something that holds the little battery thing on it Spigan, spigan, spigan-a-g-e-n. It's called the Apple Watch Nightstand. Why don't you like spell it correctly and even learn how to pronounce your pick? It's munch-in,

34:13 Justin Edelstein: Munchie, munchers. You don't even know how to pronounce your own pick. Why would I know how to pronounce spigan?

Jason Atwood: Spigen, who cares? It's called the Apple Watch Nightstand S. On their website, it's $19.99. And what's nice is it has a little rubberized bottom so it doesn't move and.- that allows when the new update, when you can see like the night, it's called night stand mode. So then when sitting on your night stand charging, it's going. It's going to be sideways and it's just in the 10 bucks on Amazon. I bought it. Apple watch. Oh, there it is. Apple watch stand from spudgens. Charging dock. Apple watch stand. Yes. It's very, very basic. There's nothing special about it. That's why I was like, okay, for 10 bucks I can try a little stand. What I really love is a black cord. A black charging cord. Because everything on my side is that. It's the one white cord.

Jason Atwood: Anyway, it's called the Apple Watch stand. I don't have a stand.. We got a sporting event to go to. So saying follow Justin. At justettlestein, follow me. At Jason in Mattwood, follow the company. Everything else we already told you. We will not be max next week. We'll be back the week after. Remember Dreamforce, we're doing three sessions. So we'll, we'll catch up. Until then, Justin and Jason saying, enjoy those days.

37:37 Justin Edelstein: The