Bought & Sold - Episode #246 of CloudFocus Weekly

Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:10 Jason Atwood: This is the 246th episode of Cuffbox Weekly for the last day of June 2016. This episode is titled, Bought and Sold. CloudFocus Weekly is brought to you by Clone This User, Clone an existing Salesforce user with a click of a button by the desktop or on Salesforce One Mobile available for free, free, free, free on the AppExchange or CloneThisUser.com, www, www.CloneThisUser.com, one word, all lowercase. I'm your host Jason Atwood, joining me from the lowercase side of the room. Co-host Justin Heddleston Conclavo's week is brought to you by calling this user duplicate your love. There you go. Call an existing Salesforce user with a code. That's so much better. You know, it's stop.

Justin Edelstein: We don't want to hear anymore. But yeah, the duplicates you love, I think needs to be a part of duplicates you love. Of that. Okay, I'm putting it in right now. Yeah, can you put that in? Thanks.

Jason Atwood: Well, maybe we'll start it again.

Justin Edelstein: No, no, no, no, no. Let's keep going. All right. They've downloaded It's all good.

Jason Atwood: It's part of it. And that's fine. And we're done. We'll see you later. All right. So, we have an agenda today. We are going to do zero blog posts this week. Not because there haven't been blog posts, because there have. But we're going to save them up. So we're going to save up. We have a blog post on some nonprofit starter pack things in December 16. And we also have a blog post, hopefully. although it hasn't been published yet, on Squid. Yeah. So, there's that to look forward to. Yeah. So, we'll do that next week. Like sushi. And we'll do WWDC next week, which has tons of stuff, most of which you didn't remember, because I was talking to you about them today, and you didn't a remember half of the things that I told you about.

Justin Edelstein: Yeah, I guess I wasn't impressed, I guess. Or paying attention. One or the other, or both. Okay.

Jason Atwood: So, we'll talk about those next week. But this week... Thank you. Thank you. We're going to kind of get back to the news of the basics. Back to the basics. Back to like cloud news. Salesforce while we've been podcasting about other things has been off acquiring, merging, selling not selling. Just throwing their weight around. Throwing their weight around and we have a big purchase by probably the shocker of the century. Not really. Bye. Microsoft purchasing LinkedIn, so we'll talk about that. But first, like every week, we have to start off with more Salesforce outages. Every week? Not every week. So we have the NA14, which is still a t-shirt, and now what we refer to as, if anything, fails hard. It's like, oh, that person, NA14, my salad today.

03:14 Justin Edelstein: So quick aside, relevant aside, you and I live in the same building.,,,,,,,,,,,,,,,,in success anyway. Yes. And she was on NA 14 and couldn't log in to register that day. Like that's the down, which is a I didn't realize or know. And I'm sure it had nothing to do with it, although it may have. And. She had to basically create a developer account so that she could register to make sure to get a hotel room and then. was able to from there kind of switch and I

Jason Atwood: Yeah, no, no, no, no, no, no, no, no, no, But it's caused by a hardware failure on a node That's what disaster recovery, that's what backups are for. Yeah.

Justin Edelstein: I think part of it is like., wha. Like it's not your hardware that failed that you have to now go deal with. Is also a big part of. The thing it's like sure we were down for an hour like okay on one pod we were were down for an hour like I get it that's bad. When you think about how many. and how many transactions are occurring on an hourly, daily basis. The scale at which they are performing to have something to be down for an hour is not the biggest thing ever. Because being down- the down for an hour happens to everybody. A Your beeper goes, don't know how to fix it, or need to re-buy a new server, because you don't have one laying around, and then something's down for like a week.

07:05 Jason Atwood: That just doesn't happen. You know, it's funny, I'm going back over the time, going back over a couple of days, you can go back to May 28th on their trust site, and you can see there's like little red dots. All around sometimes they're five minutes all those pimples. Yeah, they that pimples on the service We call those pimples little red dots all over the over the map Anyway, they didn't lose any data at this time.

Justin Edelstein: Just good because But no data loss is not a biggie speaking of data loss speaking salesforce has been buying some

Jason Atwood: Seriously, it's called money data loss money money So I know of very few of these, so why don't you lead me through this news cycle?

Justin Edelstein: Okay, so I don't know if I have these in the correct chronological order. Probably-Probably not. So we'll just keep going with them. Meaning like they were the they were the new kids on the block Deep learning startup called Meta Mind. Was it called pipe Piper? No. No, it's called Meta Mind middle out out. No Meta Mind Who've already sucked shut down their service of May 4th, so we're a little late on this one, but Salesforce bought it as part of their, you know, machine learning, deep learning, whatever you want to call it, to integrate that into their services. And they've bought a lot of these types of... companies over the last couple of years, they bought prediction IO. they bought something called tempo AI. They are continuing to build up their, their team comes to data science and this machine, machine learning technology.

Jason Atwood: And so where would you see this popping up in Salesforce? Like we're like, okay, machine learning.

Justin Edelstein: Well, back when they acquired. It was a while ago, intranet, which turned into knowledge. It was all about its ability to suggest things smartly. So I think that's where this is going, where Salesforce just gets smarter and starts suggesting things to you, whether it be you're on a case, you get a better suggestion about a knowledge article, You're on an account and all of a sudden the relevant news section is actually relevant. Things of that nature, it might have to do also basic crap. It might also have to do with like analytics. I feel like that's better. Being able to more accurately predict trends and... forecasting along the lines of Oh that's

10:26 Jason Atwood: If I, I'm saying if, if I'm looking at what if we're talking about machine learning and learning algorithms, where do I see that in the current product where there's where there's something that pays attention to what things are happening and kind of gives you and thinks about things I feel like that's in Salesforce IQ. I don't think that's in like account or news because that's basic stuff, but I feel like you know understanding user behavior, understanding emails, what should be read, what should be responded to, what's in the emails, what kind, what's the, you know, we used to talk when we did search way back when a commission on that name, we talked about oh, it was an attitude. The sentiment analysis, right? We put on a bunch of articles and the idea was that this engine would learn the sentiment of the articles based on the words in it.

Jason Atwood: I kind of feel like that's where it's going because that's the piece of Salesforce that I see service, This is cases and knowledge, I guess, but I see it more in the... in the apps now that are kind of looking at your data, your individual data and kind of suggesting things that you need to do. So, you know, there's things like IQ that will look at your emails and do you need to follow up on this and that type of stuff. So that's where I feel like it would be going, but who knows? Also, I think a lot of these are AccuHires, you know, they're, they got five smart guys.

Justin Edelstein: I can't hire them all, but I could shut down the service. But I can buy the company.

Jason Atwood: And I hire them all. and pay them and then rebrand it. So what's next? Ride a wave.

Justin Edelstein: What is next? So Salesforce selected Amazon Web Services as their preferred public cloud infrastructure provider. How about that. Salesforce, the cloud company. and their platform as a service will now partially be running on Amazon's public cloud. So you'll have a public cloud service running on another public cloud, public cloudception. Is that cloud on cloud? Cloud on cloud. Don't Google that. Cloud on cloud crime. It's hard to say. It's not that paper podcast. So this is in the announcement, they really talked about how this is to help Salesforce with their expansion internationally and allow them to be able to scale more quickly with infrastructure in.

Jason Atwood: In their international markets. Basically, instead of going and building pods over the world, they're going to leverage AWS and make their services run on AWS. Yeah.

Justin Edelstein: And maybe, maybe just fall back on AWS is terms as it relates to where data needs to be stored. things of that nature for these some international, some countries require the data to be in their country, right? And that is a problem if you don't want to go building pods all over the world. So that is one thing.

13:36 Jason Atwood: Well, what was interesting was it says, so again, this thing, it says, building many service services, including Heroku, marketing, cloud, social studio, Salesforce IQ again all but things.

Justin Edelstein: And Salesforce IoT Cloud which to me, I don't know what that is right now. But all that stuff I think already...

Jason Atwood: They already run on AWS which surprising news, I didn't know that.

Justin Edelstein: Mishmash of things they bought. But bringing Service Cloud, Sales Cloud, App Cloud, Community Cloud, and Analytics Cloud for stuff running on Amazon.

Jason Atwood: This could be one of the biggest pieces of news I feel like. I think Amazon runs the universe. But could Salesforce get out of the business of the cloud and kind of get into just app development on the cloud?. So in the future, could sales force be like, yeah, this whole running of servers that go down and lose data and a 14, you know, maybe let's get away from that. Let's just build apps that run on top of someone else's cloud. What them handle that.

Justin Edelstein: Well, it's building apps and a platform.

Jason Atwood: Right. But I could run it on AWS. It's platform. You understand what I'm saying? Getting away from the hardware side of things. Salesforce toolkit,

Justin Edelstein: If you will. It's not running on Salesforce's actual environment or their hardware and infrastructure. It's just here's the sales cloud and the tools to build whatever you want.

Jason Atwood: If you think about that for a second, it's kind of crazy.

Justin Edelstein: Yeah, but it's their vision too like they their whole thing was you don't know more servers no more software You get your age.

Jason Atwood: I'm a private server private server amazing super cloud But I'm seeing like I mean could you see a point where you spin up an AWS? cloud for yourself and install Salesforce Service. Salesforce Sales. No.

Justin Edelstein: Like you run your own. No. B-Y-O-C. You keep asking me, I'm going to say no. It may be distributed that way, but I do not think Salesforce wants to give up that level of control.

Jason Atwood: It's interesting just turns into this like productizing it Could be interesting. Yeah, I don't agree. That's where they're going but interesting just think about it Yeah, super great next. All right.

Justin Edelstein: Next Salesforce buys demand where for a whopping 2.8 billion dollars to take a step into e-commerce. So they you know, I remember. at last year's Dreamforce, Dreamforce 15 at the Community Cloud keynote. Someone up there showing, yeah, just showing off how you can set up an e-commerce community with not code and just get her up and running. And all of a sudden, there's this Couple of billion dollar to buy one of the leaders in cloud e-commerce So this will clearly be You know a play to go into communities and be able to spin up E-commerce communities and embed e-commerce into your community It'd be you're a retailer and you've created a community around your brand and you want to be able to start selling some stuff, or you're a non-profit and you've created a community for your alumni and you want to be able to start donating things.

17:21 Justin Edelstein: A lot of different use cases for what an a-commerce solution with Full tight I mean it's a couple years out full tight real nice integration with sales force is Either two years away or maybe never happening. I think the someday maybe list something maybe nice GTD reference

Jason Atwood: I'm interested in sort of the yes, so you know I think about in It's an integration, whatever, credit card. They could handle it themselves and then build that into the full community. You could build e-commerce communities. Interesting. It's beyond just the one click buy. It's full e-commerce with carts and subscription models and all this sort of stuff that's beyond just... you know basically a pay now button. I mean interesting again two three years out.

Justin Edelstein: Well you mix that into the machine learning stuff and all of a sudden you know if all these things could actually worlds collide and work together it's an interesting thing because you've invited your customers into a customer community you know what they've already bought. and now you've integrated what you know about them to entice them to buy similar things or...

Jason Atwood: Right, stuff that Amazon's been doing for 10 years. Right. That kind of thing. The thing I think is missing from Salesforce's world here and it used to exist. I actually don't know where it exists in the universe because it's not something talked about is... is sort of sites technology. So community is very based in user login type of login. But where is that, where is the connector to kind of build the outside world to Salesforce? And it was sites. Still sites. But I feel like sites, if I mean. Sites are still sites. And have they been touched in, are they in the solutions category of things? Like where they've been? No, they're sites.

Justin Edelstein: I mean, communities are. Technically built on sites. The login page is a site. It's an unauthenticated page. You have to log in.

Jason Atwood: I feel like that's a site. I feel like they moved away from literally a site. I feel like they've moved away from the public the non logged in side of the Salesforce world. They've moved away from it because they killed free. Well, they killed off some things like not like publishing knowledge or publish in the self-service portal member. That was funny. That's old school. But it's like super old school thing. Right. But there used to be ways and even the exposing knowledge to a public internet is now like a installed package. It's not even part of the core product. But it never was. I know. But solutions was. You could expose solutions natively with like click of a button and became a website. Like you just pop it up on your website. No code required.

20:42 Jason Atwood: Like here's some HTML. I feel like they've gotten away from the public side of things. So I was thinking about, okay, so e-commerce. Yes, you want people to log into your sites to do some of this stuff, but most e-commerce is, and I would guess most e-commerce is not. known users is people land on your site for the first time, clicking button to buy, shopping cart, you know, put things together, hit send or hit buy. They're not a known user. Yeah, but if you have the vision,

Justin Edelstein: Then you know who they are and you're at that point, you're capturing them in your cart and you're shooting them into marketing cloud as well, which we kind of forgot when it came to this machine learning piece. That's a big thing too just understanding behaviors of your customers and prospects So when someone's in your shopping cart, they ought to be in a list get out of my shopping cart What are you doing in there ought to be in a list in marketing cloud? And then when they buy something you ought to know what they bought and they should be in another list of people who bought this thing

Jason Atwood: And be able to actually market to them. And machine learning tells you these 10 people have bought these types of things. Therefore, they're more apt to buy this thing.

Justin Edelstein: That's what you need to show them in the community. I could see it as a big time vision thing. I don't want to see it at Dreamforce 16, because it's not real for four years. Oh, well then that meteor definitely gonna see it Maybe a drone will deliver me Wait,

Jason Atwood: Wait, wait commerce cloud Commerce cloud done just nailed it if that comes out I get like a plus 10 you get nothing that was commerce cloud No, you didn't come up with it. It's awesome. I did it come any clouds are there at this point too many Remember when we had like things like what was the was that the product that they they just like threw it up there as a cloud it's a cloud yeah something about cases and radiant no no that's not a cloud I feel like the clouds come and go just like in the true world the clouds do come and go come and go and then there's did ideas ever get its own cloud?

Justin Edelstein: Idea cloud no I feel like there was Yes. You know,

Jason Atwood: Sales Cloud, Service Cloud... Well, Service Cloud's newer.

Justin Edelstein: What is that product? It's the... Oh, it's killing me. And my brother-in-law works with it.

Jason Atwood: Demo, demo, it didn't look anything like Salesforce. I'm like, what is that?

Justin Edelstein: I forget what it was. It's from CA, I think. whatever it is So quote cash vendor Steelbrick 360 mil and they're now part of Salesforce's solution set. Why are we doing a story that's like from December 2015? I just threw it in there because it's an acquisition.

23:46 Jason Atwood: Hey man, don't even start really putting in a story. In other news, Salesforce announces chatter. Shut up.

Justin Edelstein: All right, I'll move past. Did you not know it was from top? I knew it was very old, but I threw it in because it actually make it, it was topical. So true. Well, now we're done. All right. Goodbye. Next Microsoft to acquire LinkedIn. Next episode, we're going to talk about how cool web the case is. I'm going to stop talking. Go ahead. Really?

Jason Atwood: Yep. All right, all right, go ahead don't don't worry about it buddy. It's okay Come here, buddy Come on. Come on. You can talk. Oh, he's shaking his head. No, he goes. No, I know go talk. No, she talking. Now. He's so mad Best podcast ever So anyway, Justin is no, no, I can't do it. This is not kind of podcast. I was gonna call you out Alright, go ahead. I'll do our last one. As long as it happened in the last six months, it's good news to us. Go ahead. Come on. It's a very bad podcast if you don't talk. I mean, obviously you're not very good at captioning news, but you're good at saying the news, especially the relevant stuff like Salesforce acquiring new firms from six years ago. Ha ha ha ha.

Jason Atwood: Oh, now he's taking a seat back. All right. We'll talk about purchasing Microsoft purchasing LinkedIn. This and every other episode will be now hosted by me and some other partner. So Salesforce purchased LinkedIn, sorry, Microsoft purchase LinkedIn for nothing like $26.2 billion. dollars. Alright, you can come back in. It's enough. Seriously, it's not gonna be a good podcast.

Justin Edelstein: Cute, because it's just you. So it's terrible. If it was me on my own, it'd be alright. But it's you. You could discuss things? Not so good. Like... Not so great. I could discuss things from 2014. People would find that interesting. That new cool album by Michael Jackson, Thriller. Like, really Michael Jackson?

Jason Atwood: That's the one that came to my mind. Okay. I could do Prince.

Justin Edelstein: 26.2 billion, it's like a marathon.

Jason Atwood: First of all, just off the top of the head, I heard a lot of feedback about this. One of the things is, this is the reason we're talking about cloud, obviously, a little bit, but there was rumors that Salesforce was in this game, but they were in the wanting to purchase. Yeah, but then it was 26. 6.2 billion dollars and they're like wait a minute. We always spend like 3 billion on a dime. Yeah, we don't have that. We don't have that. So Mike it's typically if you go back and look at their acquisitions does terrible with these acquisitions They don't do well like over the history regime

Justin Edelstein: Has been better The new regime is very new.

Jason Atwood: They don't have a very big track record, but over the last 20-30 years Microsoft has not purchased good things.

26:49 Justin Edelstein: Some of the stuff that they've done Okay, a lot of things they do is are is enterprising. It's not consumer and LinkedIn Was a consumer thing. So it's it's a little bit a little weird, right? But they did grab consumer things like Skype, for example, and they've done pretty well with it in the enterprise, right? Skype for enterprise. People use that. We don't happen to work at the type of company that would be using that, but it's used. I know it is.

Jason Atwood: Yeah. I'm just saying they don't, this is their, Microsoft's acquisition history is bad. So Here, you're buying LinkedIn I get it enterprise. Contact management sort of people. It. Doesn't. Feel. Feel to me to fit. R within their new strategy. I thought the new strategy was very about about open and cloud and being connected with other things. You know that they showed up. They showed up. I'm doing tons and tons with Salesforce now. They built in, you know, more and more integrations without walk-in Salesforce this. It just doesn't feel like, it just feels like an acquisition for an acquisition's sake.

Justin Edelstein: It doesn't have like... I don't know if you do that for 26 billion dollars just for the sake of doing it. I think you do it because you understand that, okay, here's a social network that's built around business contacts that... They understand how to build a network, a social network. They actually have engaged users. They have lots of people that are already connected to one another in a business context. And it could potentially be interesting data to use in some CRM plays potentially. Dynamics. Yeah. It could be used, you know. for different types of applications like recruiting applications. LinkedIn's name, Weener, I think.

Jason Atwood: Anyway, Jeff Weener. Just as we have changed the way the world connects to opportunity and Just what you said now LinkedIn data populating in your dynamics like oh wait what Terms and agreements that you'll skip right.

30:26 Justin Edelstein: I will definitely agree to them because you want to use LinkedIn And then all of a sudden your data will be usable awesome, although you I Mean you'll have said yes.

Jason Atwood: Yes, I will I don't know it just it to me. It's a it's a BS purchase and we'll look back on this one like Yeah.

Justin Edelstein: Oh, I know why you're picking this. That's so funny. Do the why I'm picking this? Yes, I know why you're picking this. Why am I picking this?

Jason Atwood: And But it's big news. So one of the features that was missing from Salesforce A, they removed, when they put up the new version of Salesforce A, the new redesign, they removed the ability to do permission sets.

Justin Edelstein: App that has its own, you know, you can, anyone can use this and it has prebuilt workouts that are geared towards helping you strengthen this or that the other like, Oh, a leg exercise or a shoulders exercise or not exercise, but a full blown workout. my physical therapist was able to actually put together a tailored workout for me and send me a code. So when I open the app, I can go into a little area and type in the code and boom, there's my workout that I'm supposed to be doing. And that's the workout cloud. And that's the workout cloud. amazing no code drone everyone's a developer and a 14 lightning Wow that's just a way anyway perfect fit 360 it's made by perfect fit health LLC it is free on the iTunes App store, I'm sure it's available for Android as well I just don't use that but I'm sure it's there.

33:29 Justin Edelstein: It's good It's really cool for you know people who want to just grab an exercise like let me improve hip flexibility Or let me be specific. Well, actually that's one of their workouts.. Let me Do the ACO prevention program for athletes. Yeah, like there's tons of stuff in there that include both Exercises and stretches so it's it's really nice sweet

Jason Atwood: I have used it And I got the same way you got it, which is my PT sent it to me So I have a pic but a little so I got to this pic only because There was some news that Google is now going to support. If you type in internet speed check into the Google, it will then do an immediate speed check right in the browser. And I was like, oh, that's so cool. So I went to try it, and it didn't show up. Because I guess sometimes they roll things out. They don't give it to everybody. So I wasn't in the whatever group. And so I was like, oh, I kind of wanted to try it. And then in the article, it said, and Oh, by the way, if you want to check out a really cool one, look at fast.com.

Jason Atwood: So for those of you who, well, it's everybody. So one of the things when you're working on the cloud, you want to know how fast your speed is, because for me, I know if it's like under 5 meg. I can only do certain type of work, right? I can check email.

Justin Edelstein: This five to 10. That's how it is for me when I'm working up in the country. Right.

Jason Atwood: Five to 10. It's the DSL range. I can actually do like work in Salesforce, 10 plus. I can do anything, data loading, whatever I want to do. But like under five, I'm not going to try to get in and do too much in Salesforce because it's a lot of bandwidth and it just doesn't work very well. So you find you walk into someone's office or you go at home and you're like, what's the, well, where am I at? Like, what's my speed? So I usually use speedcheck.net, was the one I've used for years and years and years and years. But a new one's come out made by Netflix and it's called Fast. It's just fast.com. They clearly bought the, the domain name. It's free. It's just a website. And the cool thing about it is...

Jason Atwood: You just go to the website hit fast.com and it just immediately starts checking and there's no click a button and it's it's it's all HTML 5 So there's no like downloading or you know any Modules and like right now I'm seeing 56 57 58 which is pretty good I'm gonna head over and see what's going on

Justin Edelstein: You're gonna head over where fast calm go fast I come mines at 19 and watch it. I'll keep going. It'll fly up anyway It's just a

Jason Atwood: Cool It's just a cool website if you haven't if you if you're trying to tell somebody like you don't tell them to go to the net Just say hit go to fast calm and it'll tell you what what your speed is It's free It's powered by Netflix. It's just My thing's not buffering. Go to fast.com. What's it tell you? Oh, it's one meg. Well, that's why you can't watch, you know, reruns of Star Trek or whatever.

36:36 Justin Edelstein: I couldn't think of anything. Michael Jackson and reruns of Star Trek. Hey, Dam. Hey, Jason's back. I'm not going to talk for like the next two minutes. All right.

Jason Atwood: That's it. So next week, we got July 4th coming up this weekend. So I think we'll probably be back next week. We have all the things to talk about. We have blogs, WVAC. I'd really like to. Talk about it. If you have not watched it, you better watch the keynote again since you missed half of it. You can follow Justin at just Edelstein follow me at Jason Atwood follow the company and Arkus Inc.com We're on the Facebook. We're in the success community and the power of us hub groups It's us Justin Mr. Current news Edelstein and myself. Oh, I just got a death stare Jason saying enjoy those cloudy days