Catfish Ketchup - Episode #241 of CloudFocus Weekly
Pluses and pitfalls of virtual training, Salesforce objects as Superheroes, Apple Encryption, World Tours and some acquisition news.
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Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.
00:10 Jason Atwood: This is the 241st episode of CloudFocus Weekly for the second week of April 2016. This episode is titled... Catfish. Justin Edelstein. Justin, I don't like catfish. Catfish ketchup.
Justin Edelstein: I mean, I'm a big fan of Southern cuisine and all.
Jason Atwood: But I don't like catfish. You know, I named it catfish ketchup.
Justin Edelstein: Well, no, I have no idea. Yeah, just catch up because we're catching up on things. That's why I went catch up and then I caught fish because it rhymed. It was kind of like. That's it cuz of rhyme. There's just stupid stupid Stupid it was stupid. That was why I did it. It was kind of funny. I caught some flack Last week.
Jason Atwood: Can we talk about the thing we posted in slack?
Justin Edelstein: Not depends when you're gonna post this podcast I posted tomorrow if you post it tomorrow afternoon Then we can certainly talk about the new noon or in the after like once the official press release goes out Really then it's there's a press release going on tomorrow. So yes, so let's talk about that. Oh, I feel we should be its own podcast
Jason Atwood: So many things to say maybe we should even know what happens.
Justin Edelstein: Well, I know what's happening, right? But we don't know what's what's making happening make it happening make it happening make it happening decisions. What do you want to do? You want to talk about it? I so want to talk about it. Let's talk about it. Let's just talk about it. But I want to talk about it. Like, we have because the title of that podcast is going to be a really good approval process. It's gotta be a bit. And I feel like we need to maybe have a pre-talk like this might not be an off the cuff.
Jason Atwood: Thing wait first of all we are not pre-talking anything we were just gonna do everything off the cuff that would be that would be not true to our fans by just talking let's
Justin Edelstein: Not do it I think we need to hold all right so today is April 14th yes the day before tax day right tomorrow is April 15th right there will be a press release tomorrow from Salesforce org right you can read it We will discuss it the next time we do a podcast on CloudFocus Weekly, which may be in a month.
Jason Atwood: This has been the worst year.
Justin Edelstein: Which is so terrible. It's the first year we've like really like miss weeks. Like people are tweeting me like, what's up with CloudFocus and quote weekly. Where's it at? And I'm catching flack in person at world tours.
Jason Atwood: I think we should rename this CloudFocus. Whatever.
03:13 Justin Edelstein: How about just CloudFocus? No.
Jason Atwood: CloudFocus? What could it just be the CloudFocus podcast? Yeah, the CloudFocus podcast. Or just CloudFocus? Maybe?
Justin Edelstein: CloudFocus when we feel like it. Cloud focused when we're in the same city for a whole week together at the same time?
Jason Atwood: Yes, it's definitely a combination of our availability, level of busyness,
Justin Edelstein: And just having to carve it out. There's a very complex calculation.
Jason Atwood: Well, first, it was an approval process for the name of the podcast. name it goes through a process I'm still getting feedback from the naming of that podcast. And so I feel like it was the best podcast ever because people are still talking about it. So next time I'm going to go crazy.
Justin Edelstein: Anyone's going to talk to you about catfish ketchup. So be like, remember when. You guys did catfish ketchup and catfish ketchup about nothing for the first 10 minutes of the fine.
Jason Atwood: That's what they expect. listen,
Justin Edelstein: They expect. High quality podcast then there's a this isn't it. This is a good download. Thank you for download. Right? We will see you later That's it.
Jason Atwood: The next 35 minutes be filled with nothing but nonsense. Hey, do we have an agenda? We do first off we have a Yeah, we have a plethora of bog posts we're only pick a couple because we have so many so Because CloudFocus Monthly. Because CloudFocus Monthly. The blog still churns out once a week. No doubt about it. Could be going to twice. The blog really should be. This podcast, whatever. But the blog actually has stuff on it all the time. The blog has gotten better. Thanks for downloading. So we're going to talk about two of those. We are going to cover a little bit, just maybe not the story, but maybe our feelings on the encryption debate, and Apple and FBI and all that kind of stuff. We've been to not one but two world tours, not together but separately, we'll talk about that.
Jason Atwood: And then we have some Twitter and Facebook news, so like there's that going on. Also, outside our studio here or across the hall from our studio, there's a huge party, street party going on. There's concert going on in Times Square.
Justin Edelstein: You know what's been happening? What's been happening? Making it happening. Make it happening. is. the not to be political or anything but the primaries coming up here in New York in less than a week sorry this this podcast is censored and and what what they what the candidates are doing to get people out to their rallies is they're throwing concerts they're quite literally throwing concerts that people
06:13 Jason Atwood: Equals fun equals I don't know but get people to come to a free. Well, they're doing one out by us in our like I mean it's a concert.
Justin Edelstein: It's a concert and then a concert and then a Bernie Sanders of Bernie Sanders right outside So our door so is it? Free concert who's who's going who's no clue?
Jason Atwood: Man some band don't know who they are I don't know if that's really helped me what's the what's burning down the house what's the name of that band oh oh I don't know if this is funny on the podcast but having me do the movements, you know, or It's so funny.
Justin Edelstein: All right, I feel really bad cuz I you should know that I said it's a talking head talking heads Right.
Jason Atwood: So that should be his song burning down the house right feel the burn. I guess Or, doesn't, doesn't Billy Joel do a burning song? What's that song? What's that? Oh,
Justin Edelstein: We didn't start the fire. We didn't start the fire, but there's no burn in there. But we didn't start the fire. Feel the burn. I guess.
Jason Atwood: He doesn't But that's the whole joke of his campaign. It's like everywhere. Feel the burn. Anyway. Let's not get there. Let's talk about the pluses and pitfalls of virtual user training. Why not?
Justin Edelstein: So up is this before mine or after it doesn't matter. We'll talk about this one first It's before but that's a pet peeve of people that we don't have dates on our blog posts.
Jason Atwood: They're they're timeless Why don't you put dates on them dates? things that you put. sort of how to keep people engaged and how to keep their attention and and you know best practices it's sort of just a lot of stuff that I think we do but I thinkI think a lot of people don't do I'm always amazed when I get on it's such a huge pet peeve when I get on you know webinars or presentations and like my three biggest pet peeves. One is when they have their bookmarks.. Like a bookmarks are still showing so you can see like Facebook and Twitter and fantasy sports and you can see like all the places they go distracting. Second biggest one is pop up notifications. Oh, you got an email from Sally. You blew up. You know, there's salary or Bob salary Bob.
Jason Atwood: This is your bob. Such big emailers. And my third biggest pet peeve for online presentations is when they. when they have the presentation, but they don't actually go full screen. They just leave it in like... And they don't go presentation mode? Yeah, they just leave it so you can kind of see it, but then they just... Do you know what's my favorite move?
09:19 Justin Edelstein: Super rookie move. What? It's when you have two screens. Yeah. And when you go into like PowerPoint presentation, mode and you have two screens, one screen. is your like note screen and your next slide screen. And the other screens the actual presentation. I love when you just get the notes.
Jason Atwood: See the notes. That's it. It's like reading it. I was actually on a call the other day showing stuff. And I try not to use show main screen too much because I, you know, I don't want. things flying in that should be flying in. But I got a FaceTime call, and somehow one of the latest updates to OSX re-enabled that on my machine. All of a sudden, my face shows up because it's FaceTiming me, right? The phone was going off, which they wouldn't have seen, but then it's live shooting, and of course they're seeing that. And I was glared at it. Did you answer it? No, it was in a t-shirt. Who's it from? I don't know. Oh, I think it's my wife. She like butt FaceTimed me. Butt Timed? Okay then. Alright, we'll leave it there.
Jason Atwood: We'll leave it there. We're not even gonna touch that. Not even with the pole.
Justin Edelstein: Nope. Nope. You kept going and it didn't work. That didn't get you out of the woods. Still in the woods. It's in the forest. No, don't woods. All right, keep going. Oh Wait, this might be the last episode.
Jason Atwood: This is the worst. This might be the last episode
Justin Edelstein: All right, the next blog post What's the next one? Salesforce objects is superheroes. Oh, come on. You wrote this. I know so good It's a great idea. Execution is whatever.
Jason Atwood: It's a 10 execution.
Justin Edelstein: Like a whatever execution. And so what did you do here? You took like four objects, right? And you went ahead and drew a parallel to four superheroes. Yes. You said these objects. These superheroes for this reason this was and you really you really showed your Depth and breadth of superhero
Jason Atwood: Knowledge you stayed very surface level Oh, yeah Cuz I was going for like the big ones Like if we went down to like I have other blog posts that I'm gonna do about this I could do a whole series we could do a villain series Yeah, we could do like we do a lesser known series. Let me don't feel Dead superheroes? Dead superheroes? That's true.
Justin Edelstein: Presentation builder. I need dead superheroes.
Jason Atwood: Look at that big. I don't know. Doctor Strange? I don't know.
Justin Edelstein: I don't know superheroes.
Jason Atwood: I'm not. So there you go. So I wanted, yeah, but that's the point is it was meant to be for everybody so I didn't want to go to like. So you got you got some stuff in here. You got, yeah, big powerful.
Justin Edelstein: You went for like the big and the powerful.
Jason Atwood: I'll tell you, it is tough. Here's why it's tough. Because you could make the argument, obviously you could make the argument that this is the this. It came about because I was on a call explaining Salesforce to somebody, probably a client or prospect, and I said, oh, you know, this is, I always talk about the gold and the gold, the gold objects, right? Like we call opportunities the gold object because it's sort of A, the most expensive. You need to have the highest license. And so at one point I was making an analogy to superheroes. Because it's like the my superhero, if you ask anybody like what your, what's the su, it's either Spiderman or like those known. Superheroes, pretty much. It's kind of like what counter, kind of like the most known
13:13 Justin Edelstein: To go with leads on this thing but you didn't Do it. You, did cases, opportunities, accounts and contacts. I wanted leads. I wanted to see where you were going to go with leads. I had leads. It's a sequel. It's a sequel. leave them in suspense.
Jason Atwood: I did. I did leads. I had, I was going to do, I had orders and quotes. I have one for that. I actually already have that one. Here's a hint. Wonder Twin Powers activate.
Justin Edelstein: You're whispering. I know that's why I'm not hearing you stayed in the DC Marvel universe. Yes, I'm wondering is like is Like like is neo a superhero? No. No, why not? Really? You picked neo Oh, no from the matrix driving like weird things that could potentially be superheroes like is The Crow. Beatrix Kiddo from Kill Bill. No,
Jason Atwood: We're talking like-.........
Justin Edelstein: - the the the the the the Now you're changing the rules. She's not a superhero. That's what this is. She could be This shows you totally super hero. This shows you how super hero I want to hear from the audience. I Who thinks that she's a hero and who thinks she's not a superhero? Because I think she has all the characteristics of being a superhero.
Jason Atwood: Why don't you explain what you're saying because no one picked up what you.
Justin Edelstein: You said Uma Thurman's character from the Kill Bill two movies. Stop. up.-up. Alright, dumb. What's next?
Jason Atwood: Catfish. Catfish ketchup. You're being catfished right now. The debate is kind of over a little bit because.
Justin Edelstein: - and That's a slippery slope.
16:34 Jason Atwood: I do feel a little weird, the one that I thought was The most relevant was if you create a backdoor, yes, you can give it to only one person, but the chance of that backdoor then being exploited by someone who isn't the government or isn't is much, much higher and that they shouldn't have that, there shouldn't be that ability because you're basically building an exploit. So yeah, I just thought it was an interesting debate. Security encryption is important and we're not gonna just do what you want because you're the FBI and you're the government and you're gonna sue us. So what's up with this hacker guy? So now he knows how to hack iPhones or what? I don't know what technique he used or whatever. So you're like, you know, older. It was a little bit older.
Jason Atwood: I've heard that the newer ones are even tougher the way that they encrypt things on the device. It's much tougher to get into. to. So I guess that's the debate is like, you know, it's kind of like the Patriot Act. It's like, oh, is it protecting us as citizens of the United States from people who want to do us harm by allowing the government to get to these things or is it making it worse and allowing people to get into things that we don't want them, too? Privacy and digital privacy is just a huge, huge debate and maybe we shouldn't even be talking about it. But I'll say one of the outcomes of it is Apple's now moving or is building their own server farm to do a lot of their iCloud stuff because they want to even have more control over it.
Jason Atwood: They want to have more control over the hardware and the software stack because they want to I don't really have Talked about it. I mean whatever it's over Over it'll come up and maybe This episode of god first week to you brought to you by ignorance ignorance you can find it everywhere It is blessed already, so we also had some sales the world tours Yeah, you went to...
19:40 Justin Edelstein: What's your take on that? Nah, I don't have one. Oh, nothing. Didn't happen. Brrrr. You went to Chicago. Shite home.
Jason Atwood: I went to Boston. I went to Chicago two weeks ago.
Justin Edelstein: I went to Boston last week. Yeah. Who was your special keynote guest? and town Still it wasn't one.
Jason Atwood: It wasn't like a don't like roll that out It wasn. Like a bill bell check if that's what you're thinking. It's like Boston in New York. They just roll out Right the stars. Yeah last year was Tom Brady in Boston this year was Bill Boch and last year in New York was Derek Jeter, jeter So this year must be York who's the general manager of?
Justin Edelstein: Of the Yankees. No, they wouldn't bring out a person on the Yankees because they were actually playing right now So you may get like a giant or a jet or something. Yeah, you ain't getting that.
Jason Atwood: No, but there's another one in December. There's another one in May. When they're not playing. Right, but there's another one in December already. Oh, well, there's one in May. Okay. Like in a month in New York. Well, if it's a jet or a giant, I'll be happy.
Justin Edelstein: I think or something, I don't know. Maybe if the Rangers are out of the playoffs, who knows. Maybe. They go for the sports stars. So anyway, I went to Chicago. It was... I didn't go to the keynote. I missed it. I mean, it's too far away. I can't get there in time. I didn't do that before. How did I get to Chicago and get to the keynote? You flew there the night before. That's right. You had to go the night before and now it's like......you went for like a two-day jaunt. Yeah, it was awesome. Yeah, I was doing I'm one day on the train. So, couldn't get there in time. Missed the keynote.
Jason Atwood: Anyway, I went, I went to the keynote a little bit. I had my session, I did like a, admin theater theater session on mobile administration. So, it was kind of starting right after the keynote. So, I kind of had to leave a little early. You know, it was there was nothing new. Sorry. You did it It wasn't Keith walk someone else you didn't even get Keith walk now, I didn't Keith walk no special guests no Keith walk But it was good. You know, it was it It was fun just to see I for me is just to see where Salesforce messaging is like where are they focusing it was still Too much. No, well, some of these ones they changed it, but it was very much on Dreamforce. Very much internet things, very much the customer, very much all connected.
Justin Edelstein: It was the same stories. Yeah, there was no Coca-Cola, maybe a little General Electric up there. It was all those. They did a non-profit. Turbines. It wasn't turbines. And then, you know, same thing. Don't buy a boat on Twitter.
Jason Atwood: They did the expo for... I've got this 40-foot yacht.
Justin Edelstein: I see you're talking about boats on Twitter in Arizona. Using my Wave Analytics app on my phone.
Jason Atwood: Would you like to buy a boat?, It's funny, they did not talk about Wave a lot,, which is interesting. It was very much more customer and then, you know, the coming of and the, the internet of things. And how we're all prepared. They talk about thunder. No, no thunder.
22:42 Justin Edelstein: A lot of lightning. Lightning's so awesome they have to talk about lightning.
Jason Atwood: They talked about it but not, again I think they just, it's like chatter. It when the chatter came out they talk about chatter but then eventually they don't even talk about it at all. Now everything's lightning.
Justin Edelstein: Right. Just lightning, lightning, lightning, lightning. So how was Boston?
Jason Atwood: Wow, you are just the best today. This could be... I didn't go to the keynote. Remember this one. Catfish Ketchup is the greatest podcast Justin ever recorded.
Justin Edelstein: His opinions from... To... To... I don't care.
Jason Atwood: Snoring sounds. Just a range of opinions. Emoji snore.
Justin Edelstein: Yeah, I mean, I walked the... I walked the... The floor, the expo floor, it's like 25 booths.
Jason Atwood: Do you think, what percentage of people that go to these vents don't go to Dreamforce? A lot. So you think, well that will give me a percentage. 50%. I'm gonna make your job real easy. I'm gonna ask you like, yes, no questions. 56.5%. Other people who are at Boston and Chicago don't go to Dreamforce. Yeah,
Justin Edelstein: Because they can't, they can't. Their business won't send them or they're there by themselves or right whatever it is. It's probably higher. I'm thinking like 60. Doubt there's anyone who sponsors these events that doesn't go to Dreamforce. That would be silly. Right. Most all the expo booths were products. with the exception of a small view, right? There might have been one maybe service provider. Yeah, it's mostly products. All products. All just demoing stuff to people. They had a partner theater. Yep. Where they had some of the people who were sponsoring. screen. The booths were able to present their stuff. presentation Sorry, I won't mention who it was but it was kind of sad There's it's a nobody. Yeah, there's the developers own theater in the back corner and there's the admin in the back right corner And those were kind of crowded the whole day for the most part.
Justin Edelstein: So there's a trailhead going on That's all a camp Yes, the camp theme.
Jason Atwood: Camp theme.
Justin Edelstein: Those are like the very popular things there and there were some somewhat knowledgeable people manning the Salesforce booths, which was good because they had a lot of booths, a lot of different, a lot of different clouds now. So you've got the whole marketing and the The sales cloud is separate from the service cloud, which is separate from the app cloud, which is separate from the marketing cloud, which is then, they break out a whole other There's like seven or eight different Salesforce spots to hit up. So it's nice when you can go talk to someone who knows what they're talking about there, which doesn't always happen. Sometimes people are just there to work. And they're like, oh, and I will show you this, like, most basic of thing. And yeah, I mean, to me it was nice to be there, catch up with people that I don't see all the time or only see a couple times a year.
26:29 Justin Edelstein: Nice to see them there. Other than that, I probably could have done without it.
Jason Atwood: We had client speaking which is always nice. That was nice, right? I didn't see any of them because it was too early But that was cool. I'll go to the one in New York because it's in New York Right as well. New York I find is pretty big like it's compared to these other yeah much bigger Chicago's pretty small.
Justin Edelstein: Did you come with me to Atlanta? I went to Atlanta. Oh, I've been to an Atlanta But it wasn't a world tour, it was one of those like innovation hub things, it was more for like CIOs or CTOs as opposed to a big world tour thing. But that was actually good because Peter Coffey was the... Was the keynote speaker and to me he's like their best keynote speaker. I prefer to listen to Peter Coffey speak
Jason Atwood: Friday goes there not I don't know all right. Let's move on cuz that was pretty much the most boring topic We've ever talked about pretty awesome What's next?
Justin Edelstein: What next is So Twitter acquired somebody Some product called peer PE ER and the only reason why I kind of threw this on here is because it was a startup that was started by George who who who who who and George who was a big deal at Salesforce for a while and for us old schoolers, he was like a C-level guy before Salesforce was more than like 5,000 employees. So back in the mid, late 2000s, he was a big deal. I think he was their COO or something like that. Oh yeah, former chief operating officer. There it is right there in the, hey there it is. So he started up this. company called Peer which has already shut down right following the deal but he started up November
Jason Atwood: Yeah the guy who went from I'm reading an article November 19 2015
Justin Edelstein: Well that was apparently they Twitter thought it interesting enough to purchase within six months correct and they are now owned, owned by Twitter. So, here was like a performance review thing that made it easy to do quick performance reviews. Who knows why Twitter bottom, maybe the people. Who knows. Right. I don't know what Twitter's gonna do with performance review.
Jason Atwood: You're gonna tweet your performance review. Like, yeah. Alright. I have a quick story a power in the story power of the the power of her so as you know Because you've seen the the video My life who does not believe in the tweeter she calls it, because I don't know, she was in it for a while and then she just gave up on it. So her and her 53 followers. those are 53 people who are missing out well that the point is The other day, this is a thing with a concert tickets and the thing wouldn't give back. It was kind of like just a bad customer service thing. And she decided to go on to Twitter and to start blasting. And I thought she did something I've never done, which instead of going at the company, which she did, she also went at all these like, channels like New York One, Seven on your side,
30:10 Justin Edelstein: The view, yeah, news outlets saying. People might consider it a human interest story.
Jason Atwood: And lo and behold, there's a news crew in my house two days later filming it. It turned out going on to New York One. and within one phone call from the news outlet to the company, they reversed course and gave back the money. So I was like, that's kind of cool. I mean, sort of a Twitter story that she used social media, not just to shame the company, which didn't work. She used social media to get in traditional news, who did a video and then that, then through a phone call actually shamed them enough. And then they still aired it. They still aired the whole thing. I saw it. Yeah. It was kind of cool. I don't know. I definitely go after companies that I think are behaving poorly or just, or if they're doing great, I like to go after them, you know, tell them they're doing great.
Jason Atwood: But she was on a mission and she got them. I'm convinced that she was getting no traction. I said, why don't you ask? Justin and I had to retweet. I said I'll retweet it because you know I have a few more followers and you have a few more followers So I'm like we could probably make a little bit more traction as opposed to her 53 Then we could talk podcast and then I'll just go viral. It's gone viral, viral. Ketchup. Just went. Alright, what's next?
Justin Edelstein: Ketchup So catfish is next so salesforce and Zendesk are racing to build these bots on the Facebook Messenger platform.
Jason Atwood: So, Facebook. Remind me about Salesforce, Facebook Messenger, because I'm not really, I mean is it the little thing that pops up, the chatting thing? What's the separate app?
Justin Edelstein: Yeah. It's basically. team. I don't want to call it WhatsApp because Facebook owns WhatsApp too, but it's like WhatsApp. It's kind of a chat, right? But they built an infrastructure within it, a lot like Slack that has the ability for, for bots to be in there. So you can have conversations with companies inside of Messenger. and the bots can be smart and they can also apparently have human interaction on the other side of it where Salesforce has built already Salesforce for messenger. So okay. Yeah. So. You know, they give, of course, a story of, you know, imagine, So companies can start interacting with people via one-to-one communications. Think of it as kind of live agent, but inside of this Facebook Messenger wrapper. Okay, so kind of what they're doing today with direct messaging via Twitter right so But this is I feel like there's an automated piece to this as well where it can start auto replying Right they're calling them bots Which implies that they are somewhat automated so what sales force built it so it goes into cases Yeah, basically so that there's a little connector and Zendesk to did the same so they're kind of bracing, right?
33:39 Justin Edelstein: You get in on the on the Facebook Messenger support channel They're just like, hey, it's another channel. It's like phone, it's like chat, it's like email.
Jason Atwood: Have another way. Have API will follow. Right.
Justin Edelstein: And of course, it's all made possible by Salesforce Lightning, the next generation of our platform.
Jason Atwood: It would be funny to know that there's nothing to do with Lightning. Thanks for listening.
Justin Edelstein: Has everything to do with lightning lightning's the platform man messaging down get the messaging down I will a platform until it changes change until they change it.
Jason Atwood: It and then I'll get that one down. No Get it now chatter catch cap force calm cap fish catfish catch up Alright so I mean I find it interesting, we talked about Slack because we use Slack and have used it for now like eight months or so. Slack bots. And the bots that are in Slack are kind of cool. There is a Slack bot and you can add other ones to do things. I don't know. I don't know. I'm not a big Facebook guy. Facebook Messenger is about as far as the way I'm going to go. I don't really use GroupMe and WhatsApp.
Justin Edelstein: Except for when I travel like internationally. What's up so much better than like having a 12 person SMS conversation. I'm sure just keeps it all I just don't have a lot of 12 person SMS conversations because you don't have groups of people or things that you do in a group setting But you kind of do, so you should.
Jason Atwood: But you do them with like you have a series of buddies that you are.
Justin Edelstein: Right, but I'm also on a softball team. So there's 11 of us that all have WhatsApp and instead of having to have these, you know how iMessage screws around. Yeah, yeah, yeah. And like all of a sudden you've got four of the same conversation. Yeah, no, that's terrible. It's awful. Well, WhatsApp doesn't mess that up. Right. Actually way better. If you have 11 people, it's way better and it's all over data. So, right, that's better too. So, cross platform, it's all over data. iMessage is all over data too. Well, it's not if you have people that aren't on Apple. Well, that's the case when you have 11 people, not everyone's gonna be on an iPhone. WhatsApp's better than iMessage.
Jason Atwood: Oh, I'm sure. It is. Does it have a desktop app? It's a web desktop app. That doesn't work.
Justin Edelstein: Yeah, it's in a tab. Just throw it in a tab and your browser is done. Then everything is a desktop app. Well, so is Gmail. Can you tell me that's not a thing? No, it's not a desktop app. It's an app? No, it's not. It's a website. Salesforce is not an app.
Jason Atwood: Not on a desktop. Nope. It's not. Chatter? Chatter desktop app is a chatter desktop. Oh, I haven't opened that one in a long time.
36:42 Justin Edelstein: I'm picking an app that I'm like repicking because they've made so many enhancements. They really time some Serus insight Because very recently they've made some improvements andover since I started using it. He proved immensely. I mean now they're they're really a very good competitor to any server side syncing solution for email calendar contacts, whether using Gmail or Microsoft. They do a great job on that. They do a great job in bringing information deep in the back end where you can just set it and forget it and just every email that you send to a contact or a lead that's in your sales force it will connect it to as an activity to that contact or lead you can also from It goes right to sync into Salesforce or just incoming right or just outgoing You can turn this on for yourself Have I not yet a little scared of it?
Justin Edelstein: I don't know what's gonna I feel like a lot it might blow a lot of I do a lot of emailing you can also relate it to You know some criteria like the most.............................,
Jason Atwood: A and Right, it's a lot. It's a ton. It's So I'm going to pick something that I think I think I mentioned but I didn't pick, unless I did pick, but I don't think I picked it because I hadn't used it yet because I used it. This would be good for nonprofits, it's a good nonprofit tool. So I recently went to an auction bidding system. So in traditional auctions at these fundraisers, you know they have a little table and they have like you write down your number or there's tickets or something like there's always some way to do it. But it's also a manual. This way you download this app called Handbid. You then find your event. So I found this, this is a gala and I went in, I found it and you could browse all the things that are for sale, right?
40:31 Jason Atwood: And they had the or what the starting price, what it was. The nice thing is you can open up the auction in advance of the auction. So people who aren't. Even going to the auction can still bid on things because you can still see everything. But what's cool is it just had really nice like functionality. It. It's just really well built. So you could go in and set a top bid. So you say, oh, well, it's at a hundred dollars. I'm going to bid up to $400. And then it would auto bid for you. There was notifications, if you got outbid, it was also texting you if you wanted, so if you wanted to like get the - Buy some Rood stuff. I - well, I didn't buy stuff. I purchased an auction. Did you win? I won a few things.
Jason Atwood: Nice. But anyway, really cool little app. And then all the payment, you just put in a credit card, of course, and then all the payment's done through that, so it just happens. Like, there's no - at the end, having to go find the person. and I used to be the... the treasurer of the PTA do it just kind of like right there. You didn't have to have it. So it had another like thing, but there are iPads around that you can go bid on. Anyway, cool. I don't know who it's by. I actually woke it up. I guess I get to look it up right now. Handbid free, obviously. Yeah, mobile silent auction platform. Really, really cool. Really cool little app. All right, so that's it for this week and maybe this month, who knows? At Just Dentalstein, at Jason Atwood, at ArcaSync, Facebook.com slash ArcaSync, Success Community, Power of Us Hub groups, we're there, LinkedIn, we're there, Google Plus, as it still exists, we're there.
Jason Atwood: We're also on subscribe, you need to subscribe and review us, if you can, please, please, please, on iTunes and Stitcher. And then we'll be back in a period of time to be known or seen. Especially with this new news announcement that we're not allowed to talk about until tomorrow afternoon, which is going to be quite interesting to talk about. We're going to really have to have a pre-show talk. We kind of do. But we didn't do that for the last time. We just won it. Yeah. And turned out fine. Okay, don't do that. That doesn't sound good to anybody. Alright, that's Justin. I'm Jason saying enjoy those cloudy days.
