Slack Dreamforce - Episode #317 of CloudFocus Weekly

Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:06 Justin Edelstein: It's It's

Jason Atwood: It's the 317th episode of CloudFocus Weekly, week, for the first week of December 2020. This episode is titled Slack Dreamforce. CloudFocus Weekly is brought to you by The Permissioner by Arkus. Now rewritten in enlightening, you can mass assign and revoke Salesforce permission sets. It truly is permission sets made easy. It is available for free on the AppExchange or go to thepermissioner.com. I would just go to the AppExchange to search for the permissioner. I think that Earl is having some issues. But you can, we just put up, I think this morning or yesterday, our newest video on YouTube. So you go to the Arkus Inc on YouTube or check out our Twitter, something like that. Anyway, there's the newest YouTube video where we show a little demo of how to use it and what's new or not new in the new release.

Jason Atwood: So that is that. I'm your host, Jason Atwood, and joining me, co-host, 317 times in a row. And looking forward to the end of 2020, Justin Edelstein. How are you doing, Justin?

Justin Edelstein: Yeah, I'm all right. How many times have we podcasted in 2020? It's a lot. So many, right?

Jason Atwood: It's so many. I can't even count them. It might be our lowest year ever?

Justin Edelstein: 2019 was not, or 2009 was the year for my cat. We need to do a,

Jason Atwood: We need to do micro episodes where we just like literally three minutes and just do 20 of them and just pound every minute, just throw them out there. Just get the feed going a little bit. like it's pump back up into people's lives. just look, this is grateful week or thankful week or I don't know they someone the peloton instructor talked about. That was last week. Okay, well, I'm still thankful that we still do a podcast. We got out some episodes this year. And, you know, I feel I feel like we should just be grateful for even having an episode. An episode is an amazing thing.

Justin Edelstein: Maybe like two episodes. Well, we've had like four. We've got a few. Hey, we have like, this is normally when we this is like the time of the year, it's a little Oh. you know, we'll take the gratitude week from last week and we'll come into a little like, I don't know, sadness this week. Because it's Badness week?

Jason Atwood: You know, it's one of my favorite. Grateful this week is sadness week.

Justin Edelstein: It's one of my favorite times of the year, which is Dreamforce time. And it's a 2020 version. It's like not the same. It's Dreamforce, but not and let's not jump the gun here.

03:07 Jason Atwood: We have we have bigger and much better and much more fun, I think news. And the reason we're actually podcasting Dreamforce is kind of an afterthought. Honestly, but let's talk about the The big collaboration in the sky, Salesforce, breaking open the coffers and buying Slack for I think it was $24, $27 billion. The biggest purchase they've ever made. And Slack of course, stock went sky-racking, Salesforce stock went plummeting. And it was a little bit foreshadowed. It came out in the news like about, I think like five days before, you know, they wanted to do it and announce it out there on their shareholder meeting, but it came out in advance. And is crazy. Why don't you give me your first thoughts on Slack and Salesforce making babies.

Justin Edelstein: Making babies. I'm. I'm writing a blog post for our the Arkus blog, about this, cause I wrote a post about Slack this year in 2020. And I wanted to kind of follow that up with, all right, now that Salesforce bought it, maybe spruce this up a little bit and talk about what I think it could be or should be. I think my blog post is gonna be like some user stories for them to consider, something like that. But in the grand scheme of things, it seems to me as though Salesforce didn't have an answer for like how to communicate across an enterprise. Chatter's not really that answer. There are a lot of other players like Microsoft who do have an answer for that, teams, namely. And I think Salesforce was feeling that like in perhaps some of their larger, you know, things that they go after in terms of large enterprises or even large government deals, those types of things.

Justin Edelstein: I'm sure that seeing the large suite was not enough without a communication method. Like, Okay, where's your communication thing? And the whole spin of it all, like, work from anywhere. I don't really buy into that part of it. Like, work from anywhere, always and all the time. Like, all right, fine. Probably not the reason why this was... done. I feel like they're just feeling the squeeze. I think it'll be great. I love Slack. I love Salesforce. I think if the two of them can make it work together and not getting each other's way, that would be great. If it was more like this turns out to be more like the Heroku acquisition than some of the other acquisitions, I think this will be just great. Let it kind of stand alone as its own thing and build some nice integrations between the two technologies.

06:25 Justin Edelstein: That would be the best, I think R.I.P. That's my take on it. Leave it alone. Let it be what it is. You don I need to re-platform it as you re-platform every other thing.

Jason Atwood: Yeah, I mean, Slack was always ripe for the taking. We've been a user for Slack, I think five years now. Not saying we jumped, we were on early. Before Slack, we were using Hangouts and chat, you know, the Google chat version. I think Slack came into our lives. I think you and another person at Arkus, formerly former Arkus employees, damn him. We're like, this Slack thing is cool. We're gonna pilot it. And I was like, all right, pilot it, but let's figure out if it's actually, if it fits our organization. And it is now. like some kud channels like and we build in here's what you should do in these channels and here's how you use this tool. But and I like Slack. I mean, Slack is definitely. I love it. For me, it's for for Arkus, it's it's cut down on our email communication a ton.

Justin Edelstein: It is. Would you say like 95 to 98% internal emails or just

Jason Atwood: Yeah, and I think that's I mean, we could go into a whole like slack, you know, pros and cons of slack or slack is like any tool. It is a good tool, but without guidance and and sort of processes around it, it can become just as bad as any tool like so slack can become just as bad as emails like oh slack is the new email, I'm just as bad if you don't think about it, you don't sort of put some guideposts around it. So slack for us is it's a tool. What I like about it is it is or is it a communication tool, but it's also sort of sandbox. It's meant for this type of thing. And we're okay saying, look, this is not communication that sits in this tool. It needs to go somewhere else.

Jason Atwood: Or this is good for this tool. I also see a lot of organizations, especially nowadays. And I'm super surprised by it because it's something we just don't believe here in Arkus is. is using text messaging, right? We don't text people, Arcist employees via text. Like that is to me, and I hope to all Arcists, that's private. That's for you. That's for you to have. If you want to communicate with people on Slack, Slack, you got Slack. It's instance on every device. You can get notifications if you want them. You can treat it like text. but I'm not gonna bother you on your text, you know, while you're sitting there texting with your kid Anyway. So I like it for that reason, like we have, if you want long term or for really like, like document this all sorts of gaps it has that it's just not good at.

10:10 Jason Atwood: But that being said, love it for our organization. So, you know, when I hear I always thought to be bought, I always thought Google would buy it because it has the colors of Google. I said, they could move that into their G Suite in four seconds and no one even notice And their email or their texting is, or their thing is pretty bad compared to Slack. Slack is very feature, rich. But over the years, as we've watched Slack grow and put out new features and stuff, you know, you see, that's like, really nailed this one thing, but then kind of wants to keep going. Like, oh, we want to put on screen presentation put on, you know, VoIP calls, and we want to put on video calls. And now we want to put on, you know, we have all these integrations with other systems.

Jason Atwood: And we've automations now. I mean, there's just like, Slack has been trying to figure out where it's going for almost a couple of years, because it kind of it did what it did. But then, like most enterprise software it It's like it can't just be the good thing. It always has to grow, grow, grow, grow. It's like, what I said was just like, here's the tool we use. This is a really good tool, and here's what it does. But it doesn't have to bake your cake, and it doesn't have to mow your lawn, and it doesn't have to do all this other stuff. So, and obviously Salesforce has done this and failed many times. They've had instant messaging products. They've literally had them. They've come and gone. They've had screen sharing products. They've come and gone.

Jason Atwood: They've had voice products. They've come and gone. Some of them still exist. So Salesforce has tried this three, four, five times buying other companies. So they are buying a great, great, great tool now. Great, but the great brand, which is different than in the past, right?

Justin Edelstein: When they've bought some of these other like little like, they're like more startupy, nichey things. This is a real brand. You're buying this already. 20 some odd billion with a B dollars. It's a real brand you're buying. They should not kill it. Like slacks a good brand. It should stay around. Like I that's why I said I see it more like the Heroku acquisition where it gets to be its own thing.

Jason Atwood: I don't think you're gonna see that. So my I just think this is So here's my actual prediction. Salesforce should go by Zoom. And because that's the thing they're missing. Like if you're looking at now, they're trying to make this corporate suite. What are they missing in the suite? They don't have conference software. Slack is not conference software. It's not it can do some of it. It can do a little bits of it, but it's not zoom Webex go to meeting. and Microsoft has their own, you know, Microsoft Teams has a software. Sales could go by whoever.

Justin Edelstein: Teams is like, you know, Slack plus Zoom plus other things. Plus other things. Pretty well baked, you know, as a... Because it has that app exchange feel to it. You can plug and and play certain things into Teams and use it as more than just an instant message type of thing. I've always thought of way back when we worked at that company that we don't name. I remember us being, I think we're in charge of chat if I don't, if I recall correctly for our group at the very least. And what was it called same time? So yeah, it was called. Yeah, was not the Lotus? Yeah, it was IBM or Lotus, whatever. Same time and We moved to like the Microsoft thing, Communicator or whatever. And yeah, and it never took off. R I remember, I can't remember the name of the company, but someone came in and pitched us on a thing called pervasive chat or persistent chat sorry persistent chat.

14:11 Justin Edelstein: That's what Slack is. Like a channel, a Slack channel. It is a persistent chat. It is going on. It is not stopping. And whoever is in it is in it. And they were talking about it for like traders or, you know, that type of use case where it's like here's just this space where people just jump in and start talking. ask questions, communicate, whatever, and we didn't get it. It was like, that's email, or, well, no, it's Slack like 10 years later. And it's pretty interesting, and it works in that way. Like as a persistent chat, it does really well, like, to be able to communicate across the masses. You know, I've never sat, you know, here at Arc is 30 to 40 person company. I've never sat at a 300 to 400 person company with Slack.

Justin Edelstein: I've certainly never sat at a 3000 person company with Slack or a 30,000 person company with Slack. What does that look like? I can imagine it's wild and bananas. So that's the trick. I am kind of excited though, because with Salesforce buying Slack, I feel like there are opportunities to consult on how to roll out Slack properly. And people need help with that kind of thing.

Jason Atwood: Way to give up our secret secrets. There's no secrets.

Justin Edelstein: And anyone who wants to go consult on Slack, go for it. But I feel like that's an opportunity. Like people are going to like screw it up. Like they're like, oh, this is terrible. It's the new email. It's the worst. It's like, yeah, it doesn't have to be that way, though. Right.

Jason Atwood: I still think we should spend some time cleaning up the old email. But yeah, it's it's it. I'm excited. I thought, you know, basically anybody who bought it besides Microsoft, I was going to be happy. Like if Apple bought it, that'd be great. Google bought it. Fine.

Justin Edelstein: IBM or Amazon, Amazon, fine.

Jason Atwood: Salesforce. I mean, the thing is, we're so at Arkus, we're so aligned to Salesforce that it's like, okay, great. Now it's about now it's about do you think that it as a, you know, you take it and put it in their product mix, we have watched Salesforce take a product and integrate it well and keep it alive and make it great. But I would say seven out of 10 times, products turn into either get, you know, they get moved aside, or they don't get the attention they want, or they don't fit very well, and they get killed off. I don't think this is this is too big to get killed off.

Justin Edelstein: This is way too big, way too many users already. Yes, such a user base they're purchasing. I wonder, the thing I do hope is Like there's that free tier of slack that a lot of people use. Please don't just leave that alone. Like leave it alone Salesforce. Let it be.

Jason Atwood: It's not a very Salesforce thing to do. If you think about their product mix, like you can't get free Salesforce. No, you can get it for like 30 days. So, but... That's why I think they will definitely rename it Salesforce Slack is because if you get people into the free stuff it again it gets them into more companies right if you're sitting there like oh look I see you have slack in your organization but you don't have sales force let's talk about it. So in other words, it's a big marketing play, it's a big user-based play, and it clearly is showing that they want to be in this. Again, it's different than CRM, right? It's like, I wanna be in this corporate suite, I wanna call it the G Suite, but it's not the G Suite, cause that's Google's product, but it's like, I want to be in this game.

17:56 Jason Atwood: And I think this is actually, besides CRM, which is their best, you know, their biggest and their powerhouse there, right? They crush. pretty much they crush and CRM but quip up sorry but quip is no google docs quip is no microsoft office 365 right it's a thing and some goes somewhere between annoying and this little yappy dog this is kind of like oh so i've got this incredible CRM product not got really best of breed class in terms of. communication collaboration software, you can see this is huge missing hole, right that everybody is now using that everybody else has everybody else has this version of of conferencing software. And they don't. And what you know,

Justin Edelstein: They actually kind of do like they bought a handful of them, they just and there is a thing by the way. And it was announced, it's, I think it's GA in the next release. It's called Salesforce meetings and it is very much sort of the answer to this, but it's an integration with, right? So it's like, use your Zoom account, no big deal, but. you're in salesforce and you have no idea like but you're using zoom same thing with like google meet it works with both it's an interesting concept it'll again they keep acquiring like so what is slack due to salesforce meetings i don't know what is slack due to live agent or those bots i don't know the one thing that it does do is it sort of brings salesforce back about 10 years in a good way.

Justin Edelstein: In their like land and expand kind of strategy, if you think about the way that Salesforce used to go into companies, it'd be like a small kind of like approach of like, here, try this, it's great, it'll work for you. So like drugs. Like drugs, exactly. Yeah, like here's the taste, a little taste. of the good stuff. My dealer always gives me like a sample. Yeah, like of the good stuff too. And then, you know, then when you go to buy it, it's the average stuff. But anyway, the the the idea though is I feel like they'll be able if they can get their stuff together and the data behind the scenes together, they'll probably recognize that they can go into companies and say, hey, You have like six Salesforce orgs and 20 slacks going on in here.

Justin Edelstein: What is going on? Can we talk about that? Because we're one company and you're one company and you have like 20 different versions of our stuff going on. How do we get that like optimized for you? I can see that being a play if think about like, how many slack instances there must be at some companies, there must be so many, like just random teams just starting them up and being like, here they are, and now we're collaborating because they gave us nothing. So we have this now.

21:04 Jason Atwood: I remember listening to a podcast for a big, big, big company. I want to mention the name. Actually, no, I will. So a podcast for the NFL, and it was their corporate podcast, like it was their corporate whatever it's called around the league, I think, and I was used to listen to it, like off seasons, I don't listen to it anymore. But anyway, and I remember them talk two years ago, and all of a sudden, they started talking about slack. And and they were like, we found the same and they were doing it illegally. They were literally installing this app and playing with it using it internally to their team illegally because the NFL is like, No, that's not our standard. Then they started playing around with like, They wanted Slack to sponsor the show, so they kept saying, hey, we love Slack.

Jason Atwood: Hey, you want to sponsor us? Then Slack wouldn't sponsor them. So then they started saying, we use this tool, but we don't talk about it because they didn't name it because they wouldn't sponsor. But anyway, so from a big picture of all the places it could have landed, I think this is, like if you said Slack has to be purchased by somebody, See you next time. You know in the bad column microsoft facebook or corporate oracle s and p like that would be terrible in the places companies that i think will take it and do something useful with it. You know i think this is kinda best like the best of the companies that i feel i can do something good or keep it going right in the google or or sales force i think those are those are the two that i feel like it fits the best.

Jason Atwood: I'm deeply worried they're going to ruin the product because you know, sometimes they do that. I'm really looking forward to see if they can do they have integration. So we've used their Salesforce integration for years. It's okay. Okay, doesn't really do anything. It's API. We and there's another version that works the other way. We just never used it. Yeah, which is in in chatter. totally interested to see what's going to happen to chatter. Chatter has this kind of, I could see, you know, I posted who killed Chatter. Well, now, it's definitely Slack who killed Chatter because Chatter now is, whoa, now we have a really weird thing going on with that because that feels, it's kind of lost in this world, right? It's, again, it's one of those things of when's the last time you saw features and functions that blew you away for Chatter?

Jason Atwood: Right? It's, that's my concern is like, do they do something with it that either makes it too proprietary, too tied to Salesforce? I don't know. I kind of like, as we build out our infrastructure, one of our theories is like, you keep some things, keep them a little separate because it allows you to plug and play. Slack, I've always said, I think I even writ this in the document, like that we have our internal document on Slack. Like. We need to know that a slack goes away will be okay as a company with some companies that they go away we're not we we're not okay we're bad sales force google basically those two they go away. Where deep deep trouble right slack if we had to switch to microsoft teams collaboration. In a month, we could do it.

24:04 Jason Atwood: We're really not going to lose anything in Slack. Like, we didn't consider it long-term storage. We didn't consider it, you know, a place, a repository of data. I think that's the difference that I look at Slack is like, it's here and now. But just like my messages with you, like, if they all went away, what am I losing? Like us making fun about the Jets for, you know, a couple years? Like, I'm not losing anything versus if I lose Salesforce CRM data, I'm in trouble. If I lose all my docs and sheets and whatever of our entire company, we're in trouble. This is the side thing. I'm really interested to see if maybe they take it, again Slack has video, it has audio, it has screen sharing. So it has, I think the core to become the conferencing software, right?

Jason Atwood: It does. It just, it needs. You know invitations it needs recording it needs multiple people it needs probably public public public.

Justin Edelstein: Like you can't just like be like oh this is your software but it only works for people work at your company like you can and that's what it is right and that it's like okay that's what this. is you can't do this with external unless you platforms.

Jason Atwood: Anyway, again, if you told me Slack was going to die, it had to be bought. This is one of the three companies I think I would be excited about being bought with. It's certainly aligned to us. I'm certainly excited to, you know, it's a product we use and have used for years. I mean, can they just bundle it into our Salesforce price, please? Yeah.

Justin Edelstein: Can I stop getting out? I don't know. The way Slack does their billing is also like... pretty interesting. You get credits and usage and it actually has that elasticity to it. Which doesn't have any more. Well, that's a good segue. Why don't we segue into the keynote from yesterday? And the what now? Yeah, the dream first keynote happened yesterday.

Jason Atwood: I'm sorry. Dreamforce doesn't exist. If there's no reports to you, Jason.

Justin Edelstein: Oh, to me. To you personally.

Jason Atwood: As an individual customer, they're anything they can literally go out and sell you a pile of dog crap and be like,

Justin Edelstein: In this color and marketing and marketing and marketing and channels.

Jason Atwood: All right. So I was extremely busy yesterday. I did not get to do any of the stuff. Honestly, I have been to me if I'm not flying to San Francisco, staying at the Hyatt Regency down by the Embarcadero, going for my run, doing the 5K.

27:22 Justin Edelstein: I can't No, that's going to be all the sessions and the learning and the trainings and all that stuff. But the big main keynote happened, Mark Benioff keynote yesterday. It was virtual, obviously. He did it from the, I think it's called Salesforce Park. Am I right? the,- the floor Like, you know how it's like, it's like trailhead themed? And like, Brett Taylor would appear from like nowhere. Like server bear.

Jason Atwood: We're gonna have a slacky I'm trying to sell him for that. It'll go away.

Justin Edelstein: I'm good. I got my inoculations. Anyway, the so obviously Slack was the big like one of the first big things that they talked about the acquisition of Slack. What that means. They have Brett Taylor talking about that a little bit because he's I got a stake on high level because that's what they did. Oh,

Jason Atwood: It's the Salesforce coming soon product.

Justin Edelstein: Maybe. Okay, here's what I got out of it. It's a completely, a complete re-architecture of the platform. Like that they've been working on for the last like one to two years. And I'm going to do a, like, like, Like, and and and and hyperforce allows for people to eventually do is choose where It's or we want to give you the options as to who provide you provide structure. And with that, should come the possibilities of becoming more elastic, right? Because now you actually are on a public cloud and you are consuming resources that you can and actually see, like when you run apps on these public clouds, you can scale up and down as you wish, right? Add a server, add another, take one away.

32:04 Jason Atwood: I would call them servers, but okay, whatever. Sure,

Justin Edelstein: Whatever. But add more power, add less power, however you want to call it. But I feel as though that is where this could potentially go, allow for people to scale up and down like a, like a true cloud service, as opposed to where we are today, which is, no, you're locked into your licensing model until you're... contract is up and then you can have less licenses if you'd like but that's about it.

Jason Atwood: Can we just pause for a second because I actually think I want to throw a little a little rain on the parade or whatever because it is something. It's throwing rain on my parade. No.

Justin Edelstein: Out of my parade. Get out of my parade. I,

Jason Atwood: It, it. As I deal with Minnie, because I'm the person who sort of- I'm sorry. whatever vendors and architecture and I have to like, you know, so I have to do an office and aug in Google and slack and Salesforce and go to meeting and whatever other infrastructure we have. It Salesforce is the hardest vendor to work with. They are the most locked in. They are the most hard to scale up or down, right as a cloud computing software. For example, if I want a new Office 365 license, I click into the, go in line, click button new. What do you want? How many? Starting when? Go. Google, same thing. Go. Slack is based on credits or whatever, but it's still like add a user, delete a user. And I get charged for when it starts, I get charged for when it ends.

Jason Atwood: And I'm kind of harking back to like, Thank you. When we used to talk about, you know, I mean, we've been in this for forever now. We used to talk about Salesforce. It's like, it's this scalable solution that you can go up or down as your company scales. And you can add licenses and delete licenses. And we actually Salesforce has moved completely away from that they want to lock you into two to three year contracts, contracts. under certain amounts of licenses and moving up or down, especially down is you can't go down. I mean, start over. Well, number of licenses, I'm not talking about. Oh, yeah, I'm not talking about orgs. I'm talking about number of licenses. Like, oh, yeah, I have five people and I or 30 licenses, I want to move down to 25.

Jason Atwood: You can't get you to like buy some other thing to make up. If I want to move up to 35, it's not easy. There's no It's like they don't make it easy and I'm actually kind of maybe something to learn from Slack but even go to meeting which is probably the second worst. You still, you know. It's still a day or two like it really it kind of bugs me because we used to really tell that the stats the scalable cloud solution that is the cloud. decide you can scale quickly and Salesforce actually has gone away from scaling quickly. So now I'm going to go back to this, maybe this rearchitecture, maybe the hyper force, maybe the ability to... I don't know how they do that in licensing. It seems crazy because do I own like an enterprise version of Salesforce and then I get to throw it on AWS?

35:25 Jason Atwood: And how am I paying for the licenses to Salesforce, but also paying for my AWS running? Because I got to pay for that too. Like you would think there's got to be some. Thing to that But I'm hoping that Salesforce kind of gets away from their current model and and moves They've moved so much more towards big enterprise software that they they used to fight against You know, like don't get locked into long-term contracts with your enterprise SAP That's you guys now like you're that company everybody else And it kind of makes me think like, sales versus right for disruption. Like you seeing all these industries get disrupted, they're getting to the point that if they don't start to kind of rethink the way they do things, they're going to get disrupted. Yeah.

Justin Edelstein: So a little bit in, in the nonprofit space where Microsoft has actually stepped up and come out with like a is not, it is not Salesforce, right? So that kind of came out of-out of nowhere like two or three months ago, or it was like, oh, that's interesting, people are paying attention to that. Going back to this just for a second, they're hyperforce. They are saying that it's gonna be 100% backward compatible. So that's good. Like your apps will work. Don't worry about it. We've heard that before though. You know, with the move to Lightning, apps needed to be kind of rewritten, re-architected, rethought. And they are deprecating some API versions coming up soon, like in a year. API, like, no, no. 21 through 30 or something like that. But that we're on 40 something now.

Justin Edelstein: Yeah, sure. But guess. What like, you know, some Map Exchange apps are definitely using some of those API versions.

Jason Atwood: Remember API versions for those paying along API versions are tied to releases. So if you're talking, we're in the 40s and they're talking 30s. That's. like 10 years of releases. So three years? No, three per year. You're talking 1515, 15, 15 releases. So okay, five years. I don't know the actual numbers. I don't know what they're actually duplicating. But like, that's okay to me like Salesforce has actually been pretty good at keeping people and I almost to a to a fault, right of hanging on to stuff because two people are still using it, right? one big company still using this one feature and that's why it's still been around for and we know because we know because we build this stuff and roll this stuff out that actually that hurt salesforce salesforce can't innovate and move forward as fast as they want to because as they are holding on to all this again what they would what they used to argue they didn't have which is enterprise software right these enterprise versions of classic and the people who are still holding on with their 10 dedicate those resources that are working on keeping that one last version of that one pod that's still on classic, they want to move people to the next thing.

38:38 Jason Atwood: So I'm okay with them being able to say, look, these things are not moving forward because Salesforce puts its fingers in too many pies. That would be my thing with Slack too. It's like, how many pies are you gonna put your fingers into and how much as an organization can you sustain before you just become overly, you know, spread out too thin? Because Slack is, you know, it could, it, I can't even imagine the Salesforce AEs and oh, are you gonna have to have a Slack specialist on the call with you when you when you're talking to a prospect?

Justin Edelstein: I, again, I would hope that I would hope that they'd be like. Show me now. I would hope that they'd be somewhat. just somewhat separate like, you know,

Jason Atwood: How's that model work now, right? You have to get your part of the on you got to get the marketing specialist, you end up on a call with a prospect with 17 different salesforce people all Oh, here's your equip specialist in to talk about quick. I think I think slack is is a different kind of sale.

Justin Edelstein: It's not that kind of sale. It's a it's a different thing if you're talking to just talking about selling it so like that's a you know alright fine but like. Slack is one of those things that. Sort of like sales first back when they started was a ground up situation like it was a ground up and i feel as though they're like i said before they're gonna find. where Slack is within their current customer base. And it's going to be everywhere. And that's going to be their thing, is to go and consolidate those things and say, look, you've got like three different slacks going on in here. You've already got Salesforce, you got like Heroku running over here. And by the way, you got Tableau, which we... bought a year ago and you had that already for like five years so like it's just another one of those.

Justin Edelstein: I read the only thing that you know we can actually make that parallel to tableau is that. Sales first already had a thing that i'm repeating against tableau with and we're obviously losing.

Jason Atwood: They didn't have this. But they do. They have pieces of it. They just don't have this. They don't have this. They didn't have a chat. They did. I used to have it in my little room.

Justin Edelstein: That was silly. That was a check the box dummy. We rolled it out. We rolled it out to ourselves and we never used it. Remember that chat? We could see some. That one chat. That one time we chatted. No. Oh. That one time we click that button.

Jason Atwood: This is my other thing. My other Salesforce rant and I don't know. Yes. When's the last time Salesforce built something of consequence? We talked about this like a year ago, like when's some Salesforce built? something from ground up that was kind of innovative. Innov Where is it? Where's the innovation from within Salesforce as opposed to buying? I mean, they've bought some of these tablo slack, exact target. I mean, what's the other there's another big one in there missing. Yeah, where's their innovation? You know, it if I were a Salesforce consult, wait, I am. Damn it. I'd be worried. I'd be like, you can't keep buying your way out of everything. Sometimes you have to like,

42:24 Justin Edelstein: Build something. Yeah, they do have different products that they have built over the course of the last number of years that are they bought knowledge, they bought life. All those things are true. But I'm talking about like, just, they kind of shifted their focus to industries, right? So there are industry solutions that they've built, like, or how to find a health cloud, services cloud, the nonprofit cloud is rather robust. And it, you know, these are these are real products that are vertical, you know, they that are able to go into very specific markets and say, we have a solution for you. Like it's not this platform place.

Jason Atwood: I would not consider any of those very innovative, like groundbreaking, disruptive, innovative. I would think of those as specially, I mean, MPSP fine. But that's a 10 year, 15 year old product that has just what it's done is they gave it attention and developers and people to run it. and they let it run by itself on its own path, on its own schedule, on its own instant updates, and it kind of exists and does better by itself. Like, maybe they should roll off all these clouds and stop it into the... Ooh, I just had an idea. Here we go. Roll the clouds out. Take the NPSP model. Roll the clouds out and stop doing this... you know big three times a year thing and give service cloud sales cloud marketing cloud slack cloud. I'm sorry plated did you get your slide.

Jason Atwood: Slowed shot? Slowed, please. Oh my God. I mean, I'll tell you, the other day I woke up and I had slowed all over my pillow. It was gross anyway. So but they should roll those things out, separate them from like and make them their own thing. So you could have their own innovation, their own timelines, their own like rollout schedule. MPSP is kind of a great model for it. It's faster than it's faster than the rest of everything anything else because it's sort of on its own path. All these other things are caught in these huge big releases now, which is almost too big. Does this model still work? Does three times a year still work when you're a company that has so much freaking moving pieces and your release notes are a thousand pages?

Jason Atwood: Like, release notes are getting to the point where they're not Yeah, yeah, it's immobile. Does that even work? Does that normal person work anymore? Anyway, Mark, come talk to me. I gotcha. We'll talk about it. What's up, bro? I don't think he's interested. Look, I got a slouch shot here. If you got slouch, I'll give you a shot.

Justin Edelstein: I don't think he's interested in hearing what you have to say. I mean, maybe he is. Maybe he's listening right now. Hey, Mark.

Jason Atwood: We know that's Madrid too, by the way.

Justin Edelstein: You know what's funny? You say that. Madrid does listen. I know. Well, hi, Mark Madrid. that yesterday's keynote had the, you know, it's a live stream, right? And it had the chat just like flying next to it, right? Because you got like 30,000 people watching this thing. And they're, you know, who's watching this Salesforce geeks, right? And what do we do? We chat. And oh, that's so cool.

45:44 Jason Atwood: Oh, this and oh, What chat? Twitter?

Justin Edelstein: No! Chat, like it's this little... Oh, they have a window? Yeah, like a little chat window that's like sitting right next to the thing. Like you've probably watched these recorded, but when they're live you get a chat window like flying by it. So, I swear, I... And it's really... it just goes way too fast, you can't even read any of it. But I got it. Well, one moment where it just paused and it was... Mark Madrid. Oh, I took a screenshot and then and I texted him and I was like, Hey, we'd normally like be together right now and like be hanging out and like seeing each other. It was nice to see you here.

Jason Atwood: And it was him. That was very sad yesterday. Again, I was not watching. I was otherwise engaged but I did get multiple like three or four people from my i guess long term sales force life reached out and said i really miss i miss this i miss you guys i miss seeing you guys there miss sitting there miss like catching up and like all the. this is why dream force we've always talked about dream force and dream force was never sitting and watching just the keynote it was always about the people's always about the connections always about the reunion it was a lot of the. coming back and having breakfast with Adam Tormund and stumbling upon Mark Madrid on the sidewalk somewhere and hanging out with Matt. I think he was homeless,

Justin Edelstein: Just to come away. Maybe. Have you ever been s house?

Jason Atwood: That's true. I heard he got a hard time recovering.

Justin Edelstein: Those jokes are not funny.

Jason Atwood: It's not a joke, it's just a funny word. Okay, we'll move on. All right, so we do or do not have podcasts coming up. We will or will not record more. They might or might not be fun. So moving on, let's do some pics. We haven't done pics in forever. Yeah, I don't mean pic stuff. Let's pick some stuff. Okay.

Justin Edelstein: I wanna pick slack, and I'm just kidding. I think we have. We definitely pick slack on this. before I, all right, I'll go first, as I always do. There's this new app out called campaign member status walloper. walloper, you got it. Wallpaper. Wallop. I just walloped you. So there used to be this app on the AppExhange that did exactly the same thing as this, but it used to be free and then they started charging money for it. So I feel like these people saw that and came in and said, here's the free version back. Me too. Because at artists we used to install the free version in a lot of orgs for people because it's really solves this interesting problem and I'll describe it right now. Basically, when you're in Salesforce versus a campaign, you get these two standard campaign member statuses always sent and responded.

48:54 Justin Edelstein: That's it every single time. Inevitably, You need to add different ones like it's not just sent and responded there's usually like three or four values that you need and often they're the same based on like the type of campaign that you're running. So i can send a vent it's like these five status is if it's an email like these three or four status is whatever it is right. So what? campaign member status walloper does is it allows you to add a default set of statuses that get applied whenever your campaigns are created and they're based on a record type of campaign or the type field on the campaign or any combination thereof and you can choose to apply the statuses when the when the Thank you. campaign is either created or if it's updated to like change and then meet some new criteria, it can kind of add those statuses in as necessary.

Justin Edelstein: It's all done through clicks. Like I think it's all like a custom metadata type situation where an admin can very easily set this up. Lightning ready, there's no limits on it, works with person accounts. It seems like it's the real deal and it's free and it just got released about two weeks ago and it's got a dot release already, which means someone's paying attention to it. I would recommend this one. Nice,

Jason Atwood: Nice. Fun fact. Campaign member statuses, which is a pickless field on the object, is one of the few, and I think it might be the only, but I'm going to go one of the few pickless fields that is user configurable. Like you can give the permission to a marketing user to be able to update this field. Which again, most of that is so it's this very strange thing that you like, because it makes sense, right? For every different campaign, you want different stat So you don't have to go to your admin, but it's as a as a longtime Salesforce users, like it's a very weird thing to have a user be able to update and build their own stat It's like, oh, that's weird. It's a very marketing thing. Yeah. Part out like works. Right.

Justin Edelstein: You don't think about but like that end users, the marketer and they're creating Crazy automations at times like whoa, whoa, whoa, that's an admin thing actually. No.

Jason Atwood: Yeah, I got the tools. Thank you You do log into orgs and see really really terrible data. And that's because people sent sent to send three sent by like What did you guys do here? Oh, by the way, I forgot to mention and you didn't congratulate me on my 20th Salesforce, anniversary. Thanks, dude you're welcome. What do you want? So I would just, I just. Yes. What do you want, cake? I want the anniversary or whatever it is. No, if I eat cake, I'll get slabs. I'm not doing that. no, it rhymed because of Mark Madrid, my eyes looking one point i said i've done sales force for whatever ten twenty years whatever the number has been and i was like how can you prove that i prove that you actually have. Done sales force of the sales force ecosystem for twenty years so at one point i think i was actually sitting next to mark madrid in in the dream force and.

52:22 Jason Atwood: I was like, look, I used to have an account. I know I worked at this company. The company doesn't exist anymore. I know when I worked at the company, I know I had a Salesforce account because I look, you know, I remember we use it, we use Salesforce back in the year 2000. And that's how I do the 20 year thing. And so I said, Can we, how can I prove that? I'd love to see that. So he, he, I think he was literally at a session, maybe your session, we weren't paying in, you know, that's the. And it might have been before you stop, but he logs in and he goes and you know, you know, says what's your name or company name and pulls up a screen and has my my contact. It's my contact in Salesforce org.

Jason Atwood: So org 62. And and has a date on the creation, the create date on the contact record was 11, three, 2000. And so my I then he took a screenshot, he gave it to me, I keep it now in a funny folder. But yeah, so my 20th, I guess, Salesforce anniversary, I guess is a is from there.

Justin Edelstein: Yeah. I'll send you a Slack message later. Oh, thanks. Can you make it a Giphy? I'll make it a Giphy and a public channel.

Jason Atwood: Oh, Giphy's in chatter.

Justin Edelstein: Done. I'm all in. I'm all in. I'm all in. I'm all in for Slackbot in chatter.

Jason Atwood: Again, there's so many, I mean, so many, they built Einstein Slack bots in Slack. I've got some user stories ready for them. Great. Great. I can't wait to read your blog post. By the way, we also do a blog, blog.arcasync.com. And that has not stopped. So if you're missing us from talking, it's like people, it's like us talking, but it's not us. And it's not talking. It's written, but it's exactly the same. Anything other than that is exactly the same as this. But it's not us, and it's in written form, and you have to read. But we have a. More important for sure. And this year, I would say we probably had the most blog posts we've ever had, because we have like. you know, more almost one or two going up every week.

Jason Atwood: So anyway, all right, my pick is gonna be a little old school, but it's something I found during COVID, which is a little odd to say. So I've always loved Dunkin Donuts. It's like my treat, like my once a week, like go get some Dunkin Donuts, like Dunkin' Dose Coffee, I'm not a big donut person, too much slouch in the donuts. So... I it's gonna be a thing if I keep saying it'll be a thing it'll be funny right it's like make such happen okay I can make it happen server bear became a thing because we said it ten times or a hundred times so. So anyway, so I, and I always go, when I go, I bring a cup because I like to bring cups because I want to, don't want to, you know, don't want to get.

Jason Atwood: Paper, trash, whatever. So I'd always bring my cup and because I always bring my cup, they would I could never order a head. So I never like use their app, I use it maybe to pay for things but whatever I never had the full value to me. But COVID hits they don't think Duncan said, you cannot bring in your own cup. That's not a COVID thing. No, thank you bringing your cup handing it to me me handing it back to you. No, no, no. So we're gonna have to destroy the environment. We're gonna have to give you you know, cups. So, so it's woken up this whole new world for me where I can order ahead. And I feel like I'm the last person to stumble onto something. The order ahead in the Duncan app, where you go in, you pick your thing, your payments already built in, you click, click, click.

55:59 Jason Atwood: And then you walk to Duncan Donuts. You have to time it correctly because you have to know like, well, it's gonna take me about three minutes to walk there or drive or whatever. I'm always walking. Thank you for watching. And then you walk in, your name is on your little cup, you just swipe it from the from the place and walk out. And it's the first of all, it's very COVID friendly, because you don't spend any time in the in in there. It's all the Duncan app, they remember what orders you have, you can pick your favorites.

Justin Edelstein: I'm just gonna walk into Duncan like at some point and just grab a coffee.

Jason Atwood: It's like if they're all just sitting there. Yeah, and then have your names on it. No, not my name. Whatever. They're you know, get to so many points, like 200 points, you get a free coffee. So it guys all built in the app is super. I don't know. So don't get that it's really grown. It's been a better it's the DD perks app or Duncan app. If you love Duncan order ahead, save yourself some time, but that's my pick. It's free, except for the coffee isn't free. He's not free. Yeah and what interesting and why no we gotta go but interesting they put in these specials because they're trying to push you to buy things like one of the most double your word points if you order the new hundred percent columbian coffee and i'm like I'll try the kumbly and there's Hey, Jess fans, like order a coffee today today and double your points.

Jason Atwood: I'm like, Yeah, I'm a a Jess fan. Not really, but I'm a Jess fan. I'm a sad fan. Sure. I'll double my points with a jets jets. I'm so sorry. This totally got me hooked.

Justin Edelstein: Espresso does the same thing. You open up the Nespresso app because you're like, oh, I'm running low, I need to just order some coffee. And then it's like, well if you order like,- I'm gonna order it more like coffee over the course I I guess I.

Jason Atwood: Definitely need more mugs. that, by one hour. So we're going to split up into seven episodes each. It's., a the and That would just be it would be it would be it'd be so fine It's loud of us to do that. We'd be lying. We'd be Yeah, no good All right. Well, well with that we will say goodbye You can follow Justin on Twitter and all of his ranting about Jets weekly review and soccer at just Edelstein You can follow me at Twitter at Jason M Atwood where I talk about I don't know what gt and sales force and occasionally rants about bad customer service arca sync for all of your information and then we're in everywhere wearing all the power of us where in the link to the youtube now just to know i don't know if you talk about this, We now have, we're putting up all of our episodes on YouTube, obviously audio only, but you can see a little picture of us and we're back filling filling the catalog.

59:43 Jason Atwood: If you want to go watch the video of the audio only of the episode from three years ago That's gonna be there. So we're back weeks. If you see episodes pop up We do put the date so you can see that it is an old episode But you might. See like this episode show up and then five days later You'll see like an episode from three years ago show up, but that's on YouTube. So cool and Apparently people like it. So subscribe everywhere. Rate us everywhere. I don't even know we're doing that. Love us everywhere. Well, because you don't pay attention. Are we having them transcribed or are we letting YouTube just do do that? Because I know it does that. So the app that we use to do it, which maybe I'll make a pick someday, does it transcribe, but also Google does it.

Jason Atwood: So we just have Google do it. Got it. So you can have the transcribing of it. We have not gone back to take the transcribe and push it back into like, like put it on the web because we've had that request. Like, can't you just give us the, the, the, the trans, the transcript of your fun conversation as opposed to, having to watch it, I don't know. We did it, I think, for the first episode. So if you wanna go back to the first episode we did have a service do it. Anyway, no one ever jumped up and down too much about it. So I don't know. Anyway, that's it for us. Goodbye. Hopefully not for 2020. Maybe you get one more. We'll drop a bomb on you. As Justin and Jason saying enjoy those cloudy days.

Jason Atwood: Slout.

Justin Edelstein: You