Abandonment Issues - Episode #136 of CloudFocus Weekly

Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:10 Jason Atwood: This is the 136th episode of Cloud Books Weekly, second week of May 2013. This episode is titled Abandonment issues. news. CloudFocus Weekly is sponsored by our kids your clock meeting experts. I'm your host Jason Atwood and joining me is co-host Justin Edelstein That was my recovery for almost saying my name wrong That was how that happened.

Justin Edelstein: How does like 70s broadcaster high-pitched low-pitched So awesome voice inflection just going everywhere. It's a Friday Friday podcast happy Friday Yeah,

Jason Atwood: Yeah, just busy. So it's a good Friday. We can admit to admit to sometimes the podcast on the priority of things to do is pretty low. But we seem to have managed to squeeze it in there anyway. So it's tough on these days when it is a low priority when we're like sandwiched between two events that it needs to get done. So But that doesn't mean it won't be great. It still might be great. Might be. I guarantee it might be great.

Justin Edelstein: Guarantee there may be a chance.

Jason Atwood: I guarantee that it could possibly. I guarantee there's a percentage chance that it could be average. All right, well this average agenda today is. This agenda is average actually. Full of, not much. Not much in the world's happening. I went, I. I went in my Twitter feed, I was like, what did I tweet this week? I went back, I looked at like, cloud news, I went to some of our providers, like ReadWriteWeb Cloud, like what's happening? And it was nothing. Now maybe I missed something, I even tweeted out to people saying, hey, is there something we should be talking about? No one responded. So clearly- Did this podcast just end? This podcast just ends. And see you next week. Enjoy those cloudy days. So we're gonna, I mean, we have the blog post. We have a little shout out for the MVP office hours to talk about what it is and how it's happening.

Jason Atwood: And then we have really one article that I think is good enough to break into a little bit of a fun talk about the article's title, what happens when the cloud abandons you. The article's a okay, but I think really a talk about cloud providers and how to make sure you can, what happens to them if they go away. And we've gone through a couple examples. So I think, you know, just break that into a conversation and then heck, we'll get into our CloudFocus app pick of the week. But let's start off with your blog post. Can't really talk about it a lot cause we kind of almost did it the whole thing last. Kind of did the whole thing in the last podcast. We can talk about my blog post for next week, but let's see.

Justin Edelstein: Let's save it cause then we're doing the same thing. Let's not learn from let's learn from our transgression. So last week We talked a lot if you missed

Jason Atwood: The episode episode 135 we talked a lot about summer 13 and all the goodness that's coming in it Really broke down a lot of our favorites, which was inspired by you're now ongoing Almost 100% you series three times a year. I consider them the easiest part the easiest blog Post to read right, but the summer 13 rapid reaction or at least notes rapid reaction correct Bog post which is now up on blog that are distinct comm which covers some of your the big ones that you picked out one Talk about yeah, they're not always big.

03:33 Justin Edelstein: They're just like my favorites So if if I was only doing the big ones then I would only do the big ones this one happened to include a few of the big ones, but also had some small little items that were just sort of tossed in there that are near and dear to my heart, or I just feel is something that needs to be mentioned as part of a blog post. Totally understand.

Jason Atwood: Do you understand? I do understand. Are you hearing?

Justin Edelstein: The words that are coming out of my mouth?

Jason Atwood: I was talking to a client today and they were talking about the release notes and someone who's gonna maintain and become the administrator of Salesforce and I was sort of giving them the, we do this a lot in our training, we'll train one. And so I really was going through, I mean, it was really supposed to be about data loading, but we were going to sort of big picture things like trust.salesforce.com, like system notifications, because he noticed when he logged in, he's like, do they do a lot of notifications upgrades? And I said, not really, but they tell you, and here's where they tell you. And then I said, But here's something that you should be paying attention to if you are Salesforce Administrator, which is the release notes, that then brought us to blog.arcasync.com, where I then self-promoted our own blog to our client.

Jason Atwood: Do it.

Justin Edelstein: I was at a client's office earlier in this week, and they were asking me if they could do something. They wanted dynamic page layouts. So like I choose this value in a dropdown and a pick list and then this section shows up But if I choose this value then this section shows up.

Jason Atwood: I think out of our hundreds of clients I've heard that for about a hundred of them. Yeah, so I I use the old

Justin Edelstein: Here's the idea exchange and let me find that idea that has about 50,000 points and Here you should you should give this to and you've got a bunch of users send this link around and have them vote on the idea and You know even had a comment on it from from a PM So it made it like you know easier for me to explain like look they are actually Like no in the thing. It's like we're considering this We just have a few things you have to do before we can get to it and write You know safe harbor that safe harbor this safe

Jason Atwood: Harbor that I do feel like that one's gonna come at some point I think I saw it I think I've now it's hard because again I signed so many NDAs and whatever I feel like in some presentation in the future Somewhere they've said this is a thing that might happen's but I might have just seen that I also get a confused on what I see and what I really believe and like what I You know what I vote on a lot. I'm like isn't that coming isn't that coming like opportunity splits?

Justin Edelstein: Being in the summer release upheavable years ago could have met me a lot of money and says opportunity splits in

Jason Atwood: Sales force I'm like yeah I don't use it but in sales force same with me someone asked me about it almost a year ago opportunity splits I'm

06:37 Justin Edelstein: Like yeah because I know I saw it on the stage at least two I believe three years ago in New York at a cloud force right some event in New York and I could have sworn it was just.

Jason Atwood: Way back when when you had three or four pods or two pods, it would. Literally happened the same weekend. I went and looked. No, they split them now. Have you seen how many weekends it was like? It was like five. I saw it was like two. Oh, no. You should take a look. It's like it's only a excuse, excuse, excuse,

Justin Edelstein: Across certain places, certain features don't go.

Jason Atwood: Right. Like some features are available immediately. Others you have to wait a little while. I didn't see that in this release notes. I didn't see any that were not coming in the release. But they do have the five minute release now. Well that is cool. I actually, when I was showing the client, I went and looked and I said, look at the time that they're doing, and they're doing it Friday nights. So it was like 9 o'clock to 9 o'clock. And I was like, yeah.

Justin Edelstein: Friday night. Like nine o'clock PM? Yeah. So midnight. Oh right, it was probably Pacific, so it was mid-90s. So mid-90s, I mean, wherever, I mean, they're so global at this point. It's like. What time are you gonna choose? Five minutes. You may as well- It's noon, right? So cool.

Jason Atwood: So anyway, go to blog.arcasinc.com, read up on the rapid reactions, let us know what your favorite features are. Yeah, do some commenting. Someone,

Justin Edelstein: I mean, I got it, it's got retweeted in comments there on Twitter, and I got a big hooray for mentioning the approval process deployment in the change sets. That's a big one, I love that. That's a big one. I just love that. I never could understand why I could deploy a workflow rule, but I can't deploy an approval process. It made no sense to me.

Jason Atwood: I'm sure it was just something architecturally that was tough behind it. Well, not obviously. Maybe they just didn't want to do it and they wanted to piss you off, Justin.

Justin Edelstein: No, it wasn't. So many times, Justin was not directed at me. It was. Because there were things that, when change sets originally came out, were not included and then got added over time. but approval processes not being able to be deployed I just never understood it like there is nothing to me that sure there's a lot of components to an approval process particularly a multi-step one and like you have to make sure that all the users that are being assigned or all the cues and all the email templates and all the conditions that you know in a pick list value these conditions are being It's met that everything needs to be there, but I don't see how that's all that different than pushing 23 workflow rules at one time.

Jason Atwood: I think it's because it's on top of those 23 workflow rules, it has all the stuff. Again, it obviously is just more complicated. Glad they're doing it, because approval processes are the things that you, they're hard to build, and they're not hard, but they're timely. It's like a lot of like going through and adding and whatever. So to... get it right in the sandbox and to test them takes time.

09:49 Justin Edelstein: So you want to build them, test them, and then deploy them. Not build them, test them, build them, retest them. Right, retest them.

Jason Atwood: Speaking of testing, Speaking of testing. has nothing to do with testing. I just wanted to throw it out there. They've been asking us as MVPs. Who is they? They the... the MVP community. Day? Day. Just a vague day. I'm not calling names out. No, because I might get in trouble. Okay. But I just want to let people know, if you're a listener to a podcast, this might be something you want to know about, that the MVP community does something called MVP Office Hours. I think it's noon eastern?

Justin Edelstein: It's, no, it's Well, today, Friday, it is 930 Pacific,

Jason Atwood: So that's 1230 Eastern. So as we're recording this. So you're not going to make this one, but keep on the lookout for them because they are sort of a Twitter meetup. You can tweet questions. And you can join a ready talk where it's an actual conference.

Justin Edelstein: Call I believe Where you canBassically engage with certain MVPs and ask them questions, right? You can go over like the answers from the answers community if you have any you can also tweet there a few hashtags Hashtag MVP I have tweeted it past to get the word out, so if you're following Jason, I've tweeted But it's a definitely just a good place to go and One,

Jason Atwood: Two, three, four, a, two, a, two, two, three, four, five, two, three, four, three, four, five, six, Sure. It's an orange tab. Why am I here? Don't get into philosophy. Yeah. Why can't I do many what? Many who's? No, I can do many who's. I can't do many what's. Many why's? Alright, let's kick into our main piece main meaty part of this again starting from a I you know, there's this barrier I think brought up maybe it came about or because Adobe has now gone their whole thing is all,-subscription subscription-based. All of their apps are moving to subscription-based. Adobe is not going anywhere anytime but really big but when the service that you're paying for that your contract is only for six months or part of that part of the downside of that, that's not Microsoft.

13:45 Jason Atwood: We talked about Microsoft and how, you know, when you bought XP and whatever year, they literally told you we will support you and they do support you for a long time.

Justin Edelstein: I remember being at the company that well beyond when they tell you they will support you.

Jason Atwood: H and that it's sort of a month- a month, your commitment to them is less. Their commitment to you is almost less, meaning that they come and go. So cloud services pop up, they get fun, they get whatever, they get bought out, people shut them down. We had a client two years ago came to us and they had been using this cloud service to do their database system and they literally got a notice, and a half, we're shutting this down. We've been bought by Twitter, we're shutting it down. Here's the day, I think it was Kmart or something, or shutting it down. Turning it off, no more. Shut it down. Yeah, so great, you might have been paying for it, but they don't care. They'll give you back your $29.95 or whatever, and off you go.

Jason Atwood: So I think it brings the question of, what should you be doing proactively and reactively when you the thinking about using a cloud computing vendor? I think we discussed this almost two years ago, so it might be good. What should you be thinking about? What should you be doing? What are best practices? What are ways to consider the process? I'll go this far to bring this to a sales force thing. AppExchange vendors, right? There's a whole thing about, great, all this app exchange. But that doesn't mean that there are a hundred we've complained about this.- You can't tell when the last release was. You don't the last release was. You don't know how well that supported is. You don't know. Yeah, they might take your money. That doesn't mean that they've been around that they're using newer technology.

Jason Atwood: - We were looking at one the other day. I will not name names. It was all based on R-S controls, wasn a-s. That's an unsupported technology at this point or very lightly supported or mostly not supported. That's scary, and if you're using that thing, they don't update it, eventually it will stop working. So, thoughts on... Thoughts and opinions.

Justin Edelstein: Thanks for throwing that big topic in my lap. Give me one thing you should think about. Well I always think of SLAs. I guess that doesn't necessarily... Yeah, welcome to 1982. Yeah, well still. It doesn't really apply in the world of, you know, I guess you can't really ask somebody, are you going around in two years? You can ask them and they're gonna say yes, but it doesn't really will. So when you're signing your agreement and your contract, you're gonna want to look at some of those types of support features where they say yes we I don't know what the Service Level Agreement for Salesforce is, but they have, I don't even know, but we use it. But you know, you can ask them, your account executive, for any number of pieces of documentation around, you know, security security and compliance and, you know, you're, they're a publicly traded company, so you can get all their financials and this, that and the others.

16:46 Justin Edelstein: So you can certainly... look into that aspect of the company. Same goes with Google, but Google tends to kill off things more at will than sales. Yeah, I mean, I love to disagree with you. So this is actually making me a little bit better.

Jason Atwood: I think that's absolutely one of the last things I would do because it means nothing because they could write whatever they want in that agreement. Reality is no one reads it. Reality it's not. And what it probably says somewhere in that agreement is this agreement is totally null and void if we say so a or b if we get bought. And so I think that's maybe you know if you want to get on the legal side I'd go for the SLA. I'm thinking more of when I look at when I look at a technology cloud computing technology and I made the I made the example of Evernote how I tested it for like two years before I. decide to use it as my main nope thing, is that A, how big is it to you?

Jason Atwood: Like, is this taking over a small, is this a one user who's using something like, and I don't think Kong is going anywhere, but let's say one user is using Kong Composer to do one piece of your process, and if it were to fail or to go away, what, you know, would, how, how, what would the impact to your company be? Versus something like, like Salesforce, you have your entire organization based in Salesforce. you know, what were the impact of a feature or a piece of it going away. Perfect example, maybe you built out an incredible sales process that was bringing you in millions of dollars that was based on the presentation builder. Right, so the SLA said we can get we can bring and take features whenever we want. I'm sure there are people out there who built a sales process around that and probably built it meaning not just like, oh, it's a sales guy and I put together some slides, but you have these decks.

Jason Atwood: You get to send them out. There's part of the actual sales process and when it decided to go away, they went, oops, what are we going to do now? To me, it's evaluating how big it is to your sales process. That'd be first. and then The other thing is like, the other thing I think of is, what's your way out? What's your backup plan? So one of the reasons, so an example of using cloud technology, you know, it's personal, but one of the things I won't do with Evernote is put a lot of PDFs in it. Why? Because you can't get them out. There's no feature to go in and go, select all, export. They're all stuffed into little tiny little folders all over your system. Thanks for watching! fine for their architecture. But if I want to get out PDFs in four years whenever a note gets bought by Microsoft or IBM or decides to just go out of business, I want to be able to get them out and easily.

Jason Atwood: If you're sitting in a file folder somewhere in Dropbox, copy, paste, or click drag, you know, from onto my Drobo and I'm done. So I think this is something that I think Salesforce actually excels at as someone who just shut down a Salesforce account. I had a one person account. I literally just did a full export of everything, you know, the last one. And I felt very confident that I had all the data was in there. If I ever need to get to it again, it's well formatted, it's well described. I could move it from there to somewhere else. Or even two years I want to start that Salesforce backup again, I could start with what I just exported. So I think your ability to get things in and out in a common denominator way, right?

20:05 Jason Atwood: It's not... something that's proprietary in the way that they allow you to do it. What's the connection standard? The ability, again, teaching this person on data litter. How can you get things in and out? And is it simple and is it well-documented? To me, that's where I would look first and foremost for any one of these things where you're going to put data into them or build them into your processes. How can you replace it? Thanks for joining us on CloudFocus Weekly.

Justin Edelstein: I would still, all that being said, I mean if you're making an enterprise level decision, I would still not be like very flippant about the contracts or language in a contract. If you're a two-person shop who's gonna... forever and always be a two-person shop that's very different than, you know, a 20,000 license agreement, you know, so you should also take that into account as well.

Jason Atwood: And I would also say track record.

Justin Edelstein: Yeah, so does this company have a 20,000 seat?

Jason Atwood: I was going to say a feature track record. What's there if you went back and looked at their history of what they do with their product, you know, are they a company? I'll use another example. Omni Group, big fan, makes a couple products I really love. Their track record, if you look back, and I don't know, you know, I know how to find this information, but they're very slow, very methodical, very slow to change, but what they do and what they put out and what they support, they do it well. They don't... They don't put a new version out every five months. Some people put out, oh, it's version 2.0. Then it's 3.0. Then it's 4.0. And you're like, oh, really? I didn't know we were even beyond this. They're very slow, very methodical.

Jason Atwood: And when they make changes, they might make big changes, but they're over a period of years. So you can trust the software because they make those decisions. And their track record of being in business for 15 years is very good at not. at not abandoning things. Like they abandoned their OmniWeb, their browser. Still you can get it, they still sort of semi-support it. About five years after they should have abandoned it. I mean, they just, they were nice. They kept saying, kept putting a patch release here way after anybody ever wanted to use OmniWeb and you know, because Chrome and Safari were out and whatever, OmniWeb. Now OmniWeb was really good at the time. It was an incredibly, it was an incredibly forward thinking browser built. on OSX platform. So the track record of the company, so not only historically, financially, but what have they done to the product?

Jason Atwood: I would say Google is a good example of a bad track record. Bad track record. Their track record is they will indiscriminately, although they'll tell you their reasons, but they don't back them up. Like it's not like they say, we didn't have the adoption we wanted. Well, maybe your adoption and what I want. So they have a bad track record of basically changing and moving things whenever they want.

Justin Edelstein: And if you don't like it, that's sort of tough. That's also part of what you would consider the core of a company's offering. So Google has a bad, track record with sort of edge.

23:37 Jason Atwood: Outlying type of things. I don't think they allow you to opt in on a slower scale into their changes. But that was after many, many customers got very upset with them because it was literally like, changes coming, changes coming- just-Boom! New interface! And your 500 users just walk in the next day and like, what's going on? Like, they were not good at it. Salesforce- Again, showing them as a good site. They're very good at telling you what's coming in, sometimes telling you that it's coming in. It doesn't come, but they're very safe harbor. But they're very, very good at giving you advanced notice, advanced preview, tons of documentation. And for the most part, the ability to You

Justin Edelstein: Sort of, sort of, send of it

Jason Atwood: Which I don't understand, but that's for another reason. All of these sort of cloud vendors, and again, it's surprising that Google is so bad at it. I'll say Apple's bad at it. Apple's not very good at their cloud services. They're pretty bad with... They gave... MobileMe, they gave everybody a year. Yeah, but they had all sorts of things that were connected to MobileMe that were like,

Justin Edelstein: All right, now these go away. I had this website that I've been running for however long, and, like, goes away. I had these web photo albums that go away. But again,

Jason Atwood: They gave you a year to... make that change which is different than... Do they offer web pages anymore? But there's a a kabillion places out there that you could have migrated to. Sure. Three a kabillion. Five. Five kabillion places.

Justin Edelstein: Seven things? A denomination?

Jason Atwood: It is. Kabillion. It's like a million but with a kabuh in front of it. So to me again, I'd love it if there's a resource out there that someone has a great resource, a cloud computing or maybe a software vendor sort of tracking history to show when they release things, what features they've killed off, you know, and a history to say, oh. Microsoft has, I mean Microsoft is doing this now with some of their products. They're renaming them and killing them off and moving them off to different places. is what's their track record? the other thing is what's the track record for buying things? Smaller companies that are looking to be bought, I would trust them less. If they look like they want to be bought... then the reality is that someone buys them, that SLA goes away with that company.

Jason Atwood: You signed it with a blah, blah, blah company, Inc. to assume they get bought, your SLA goes down the tubers and doesn't matter what you signed or what it's gone. So, you know, seeing their long-term vision, like again again, hard to really know, but you can look at someone like Dropbox who's like has not been acquired many times. They've said we don't want to be. Evernote, I feel like, is one that they're kind of on the edge. They could be acquired at any time. Salesforce, we know, is hard to be acquired. Though possible. Possible very hard at this point. It would be hard to do a takeover. They'd have to do something pretty massive. Anyway, so those are the things I would think about.

27:08 Justin Edelstein: I would add to that. If you're a 10 person... and you're using a service and they tell you that you are their biggest client. That's something to also be a little bit. You might be a redneck if. I mean just know like I was touching on it before like you know has, what's their sort of customer base look like? Do they have 100 person seats? Do they have you know if they're offering a freemium. them. level of service, how many people are paying for it, that kind of thing. Like what, you almost want to dig into the business model and decide like, are they making money or are they gonna go under?

Jason Atwood: Because everyone's just using the free version of this thing. What's their business model? What's their, what are they trying to accomplish? What is their ultimate out. and then what's their history of doing I'm hoping on the app, Shane, to add, I would like to see the releases. Show me every release at this company, because even as us with our free products, if you saw how many-we do, you see, we are consistent. We, whatever it is, three times a year, we're consistently putting updates to that product. But that shows that we're still supporting it. And if you could look back over two years and see that, you'd go, oh, I feel more comfortable now. So definitely things, again, I don't think the data is really available in one little, nice place, but it's stuff that I would look into more and more before I would make choices on the cloud, which is, again, different than if you buy software to download and install it, because you kind of own it at that point.

Jason Atwood: Right. The other thing is also, you know, obviously looking at stuff like open source. I'm a big proponent of open source. Our website runs on an open source software, which has the pros and the cons. But the pro is at the end of the day, the code, you can do it, the code's out there, right? You go compile it yourself. So if the foundation were to stop running it or if, you know, whatever, you can go ahead and do it yourself. And you know, hire a guy and you'll never run out of support. Or a lady. Or a person. A person. Most likely a person. Or a dog. Can I just non-PC this entire episode? Sorry. Alright. So, that's good. A little riff. Op-ic. Good thing you have it now. For an upcoming podcast.

Jason Atwood: Popped into that brain now. No, no, no, before this. I was going to do it, but I didn't give you enough a warning. You didn't give me any warning for anything. Well, whatever. I'm saying for our next one, one of the things that's been kind of popping up, and I've tweeted a couple things. Merle and Mann talked about it on Back to Work.

Justin Edelstein: I can't listen to back to work. Sorry Merlin. Just skip to 35. Just skip to it. I feel like I might miss something. No, no, no.

Jason Atwood: How about this? I will tell you exactly when to skip to.

Justin Edelstein: Because it is one point and then it's... So you can get me to the point where Merlin gets to Merlin mode and not Merlin crazy mode. Yeah. That's where I want to be.

30:12 Jason Atwood: Yeah. I totally get it. And the first half an hour is... It's a complete waste of time. Either it's one way commute that is all wasted. Either it is completely enjoyable by some people when they just riff about comic books or it is a complete waste of time.

Justin Edelstein: Whatever. Most of the time a waste of time. Yeah.

Jason Atwood: I think when they make the same jokes about is this the show, is this what people listen to, is this the show? Yeah. Yeah, now that's a waste of time. Yeah. Because I'd rather not listen to this show. Thank you for asking. It's an interesting topic. We now run a company. We have a meeting culture. And I thought maybe that a something that would be fun to riff on. To be one of our special sessions.

Justin Edelstein: A special session. Special session, meetings. Meetings. No chairs.

Jason Atwood: There you go. Stand up meetings. Everybody drinks a big thing of water five minutes before going in. Speaking of meetings. things. Thanks.

Justin Edelstein: Tell me what you pick of the week. It has nothing to do with meetings. Yeah it does. No it doesn't. Alright, I'm going back because I don't think either of us have picked the Permissioner product in a while.

Jason Atwood: I have picked the Permissioner every single week. No you haven't. I wish you have. a a a a a a a a a looks like he missed it, but he didn't but maybe cloud?

Justin Edelstein: No, cloud guy? i misspelled the other one because i was spelling it like cloud it's crowd guide It's like context sensitive help. So when you are on the accounts tab, it shows you in this little sidebar component, the help for accounts. If you are on the contacts tab or on a contact record, it shows you the help for contacts. If you're on a custom object, it will show you the help for that custom object. it basically allows I. in a record or there is an object that you create records in and it's a drop down it says what what object are you creating help for creating help for account right and then it has a rich text area field where you can put in whatever you like so you put in you know your text and images and whatever else you want And then basically when you on the link it brings you to whatever you put in the rich text area.

33:23 Justin Edelstein: So I think this is great because it's really like in Rachael's name. And what the actual help is. So if you have a very specific specific process that you're doing with, I don't know, opportunities, like, and you really, need to explain and explain from record types, or you need to explain why those fields, like, how our stages work or something. You know,.. Sargent Star Oh yeah, remember Sargent Star? Sargent Star. Another conversation. Our pricing model is, we, we will charge you 4% of all the money that you save. from using our product. So basically by our calculations that's $27 million a year. It was awesome. Yeah, it's great, great. But yeah, this is contact sensitive. So what's the pricing? It's $15 a month per org.

Jason Atwood: Okay, unless you're a nonprofit in that case it's ten. So like org pricing. I need to work. We Or pricing is great. I mean if we were to make the product doesn't work per user.

Justin Edelstein: Because that would be silly. Right.

Jason Atwood: But this is like if we were gonna make the permission or if we were definitely poor org. Absolutely.

Justin Edelstein: For these types of tools it absolutely makes sense. So this app is by train the crowd. and SP-KEEZY, so both. And, nice. I really like it. I think it's pretty neat. I've already, I've got- Did you use this for a client? I've got two clients looking at it right now. Okay, all right, cool. Because they are having some adoption issues and I feel like this is a really good tool for adoption because it really just throws that And the key with it is the contextual nature of it.

Jason Atwood: Because you can override some of the help settings. Obviously, you can do, in Standard Salesforce, you can do the help hovers, that one.

Justin Edelstein: You can override the Standard Help with Visual Force pages, which we've done for clients. But this is really just very simple. Administrator, go and create some records. words. in a custom object. You know what the hardest part of this is? Writing the help. Yes. That is. But it's not, at least it's not sitting out in like a Google site. Right. Or sitting on a flat PDF. Cool if you can reference Google Docs in your help. Well you can, because it's just a rich text field. You just put a link in there.

36:35 Jason Atwood: No, but I mean if you like pull up be good reference it so that I

Justin Edelstein: I've got a little I'm I'm gonna give a little inside

Jason Atwood: And record I'm gonna make one pick very quick because it's easy.

Justin Edelstein: You have two picks? You just gave me the wind it up I gotta go. Yeah, let's go. That you can make two picks.

Jason Atwood: That's what our audience wants. I can't believe you just did that. Because the first pick is just easy and obvious and awesome and the second pick is just fun. So I'm gonna make my CFGPW. What is that? That's my quad focus. Game pick of the week. Haha It's awesome. What's the game? No, no, I want to talk about the first one first. First one first is just obvious. So the makers of, so V-medio, V-medio, the makers of Instacast. Good luck with that one. One of our picks a billion times over. I think it made our top 10 picks of all time. They have come out. Am I right about that? He's gonna go look at our chart. our infographic and he's gone and he's coming back and it didn't surprisingly it didn't it might have been after it it's impossible that it was after no it's not that was last july that was last july yeah it's totally possible it's been in the last it's possible nine hundred episodes all right here's my rounding it up thing again so insta-cast is made insta-cast for the mac So you can download it in beta.

Jason Atwood: It's at VEMEDIO.com, VEMEDIO.com. It's going to be about 15 bucks. Downloading it will then sync back and forth. Have you played with it yet? I have. I've been playing with, with it. What's the... Is it a... It's a like straight up Mac application or is like air application.

Justin Edelstein: What is it?

Jason Atwood: Oh? It's a OSX app works great Like the Twitter app like it looks like that okay? Yep, and you know for the time when you want to listen something or you want to But the nice thing is that it all syncs together the thinking gonna get better but it's like podcasts on in iTunes and podcasts on your iOS that the Apple don't sink why because they're

Justin Edelstein: Stupid they don't do it oh yeah iCloud do it so that's my pick that's my first pick so zero dollars now zero dollars now but gonna charge you later yes can I get it in the app store or do I have to go to their website well you can't get bait is in the app store ah so it's it on it's a little bit eventually b hopefully be in the app store so I can just pay for it there and have the The upgrades just happen. Maybe,

39:39 Jason Atwood: Maybe. I don't know that would be their plan, but whatever. It's for beta now. Try it out again It when you start it up it then brings out all your subscribers. Probably video than it is for audio It's video or audio or it's it's think think of like you're at your Mac You want to listen to podcasts you're like oh, I have to go find my device that I have it on It's like oh, it's right here in front of me and it's downloaded. Or just go to the website click on it. Yeah, I don't even know the website for half the website. Really? I've done that many times. I know, I don't know. Alright, the second one, my CFG PW, is a game that's hit the waves.

Justin Edelstein: Oh, is this a hot, hot game? It's been a hot game.

Jason Atwood: So, you're gonna buy them tomorrow and then they're gonna go away? So, here's the funny thing. It's developed by Ellen DeGeneres. Really? Yes. Well, she didn't develop it. Well, she came up with the idea. She came up the idea. So she says so what is that sound? That was me starting up the game. Oh, so I'm gonna just play the game with you for two seconds. Okay, it's very obvious Right, so I'm gonna pick a category I like all these sounds whoa. Oh Man, this is so go ahead. It's always there's a thing up on my forehead Go try to describe it to me. I don't even know what that is.

Justin Edelstein: It's a pop story It's tell me I don't know who he is. All right pass pass Correct plays a piano jazz pianist has done some acting oh Has a has a suffix at the end of his name, Jr That's right. Keep going. Keep more! I don't know how to keep going. That was Harry Connick Jr. Oh yeah. Give me another one. just opened a restaurant down the street from us, got terrible reviews, has the show on the food network about diners and drive-ins and dives. I don't know.

Jason Atwood: Oh, Guy Fieri. Oh, alright. Anyway,

Justin Edelstein: Anyway. I think I did good on that one. Alright.

Jason Atwood: And Harry Connick Jr. wasn't terrible. So the game is, and we only have a couple minutes now, the game is called Heads Up. It was developed by Alan Gerson. Again, she came up with the idea. She's actually a video, when you start it up, she shows you how to play it in a video. Like, she plays it with you. The idea is you put it up, you start it up, you have categories, you put it up to your forehead, and the person across from you can see what you're listening. It actually videotapes the person who's doing it. Oh no. Do you have video of me now doing that? So I have video of you, yeah. We'll have to post that. And then basically as you try to describe it to me, and it does a timing, and then it goes through, and as if you write, See you next week.

Jason Atwood: I go down and it goes the next one. You went the wrong way, the first one. I didn't even know who that guy was. And then the other one you go up if you want to pass. You know what? And then it gives you a score at the end. You know what that's like? That's like an Inglourious Bastards where they're in the bar in the basement.

Justin Edelstein: But in that game you asked me questions. Right. Like about you.

Jason Atwood: Anyway, it's called Heads Up. 99 cents. It's a great look far fun might have to bring yeah, it's it's fun Now it comes like five categories and then there's a freemium like you can buy more categories for 99 So is that like the pop star category? There's like the Kimba's it comes with five. That was the pop star It's oh, it's fun. It's I fear he's barely a pop star. We were playing with it We about the wife and I were playing with it the other day It was just at a bar where we were just like, oh, it's just play. And we had a fun time. So I was like, I have to say this out there. It's called Heads Up. It's on the iOS platform. On the AppExchange somewhere? No, not on the AppExchange.

42:55 Jason Atwood: Anyway, all right. So that's it for my pick of the week, my CloudFocus game pick of the week. Next week, I have a very, I think I have a Salesforce pick. an AppExchange pick. And my game pick is going to be a different one. We're in the Google Plus. We are also in the Dreamforce portal. You still have a group there. You can still subscribe there. We're on the LinkedIn. We're all over the place. Leave us wonderful reviews on iTunes if you will please or tell us where else you can leave us reviews and we will plug that. Until next week where we're going to be trying to do one from the road again. Are we really? We're going to try. From the road? From the road. That road. It's gonna be crazy road might be fun to do it from the place that we're gonna do it and looking out at the with the thing It's gone.

Jason Atwood: That could be fun. It could be fun.

Justin Edelstein: We should probably do it at like 4 in the morning.

Jason Atwood: I Okay, whatever. So we'll try to do a I have a little bit of vacation next week celebrating a little anniversary And so we'll be back. Hopefully next week. We will bring our portables until then As we always say, enjoy those quadigets!

Justin Edelstein: You