With a Smile - Episode #191 of CloudFocus Weekly

Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:10 Jason Atwood: This is the 191st episode of CloudFocus Weekly for the third week of September 2014. This episode is titled... with a smile. CloudFocus Weekly is brought to you by The Permissioner. Mass assign and revoke Salesforce permission sets. It truly is permission sets made easy. Available for free on the AppExchange or go to thepermissioner.com. I'm your host, King of all things permissions, and joining me is co-host... Security guru, threat to all viruses,

Justin Edelstein: Justin Edelstein. Justin, how are you doing today? Yep, you got it. Threat to every virus on the planet.

Jason Atwood: You're going to notice that the level of excitement today is low. Very low. It's a Wednesday. Usually why do we podcast on a Wednesday? No energy is on Wednesday?

Justin Edelstein: When our Thursday and Friday are either too busy or not available Mmm, that's the reason yeah, huh is that a fair reason fair enough? I think it's fair fair enough

Jason Atwood: So We have enough to talk about today. We have two not one but two winter 15 blog posts Written by various people who are not us and then we also have We're talking Salesforce tech fund and then we'll talk about these the recent Salesforce dire wolf virus which can be killed off by

Justin Edelstein: I don't think that's the way to kill them off. Definitely valerian steel. Well, I mean that should maybe do the trick, but it is software so that, I mean, what would the steel do? Like break the computer?

Jason Atwood: If I was going to write a software virus protector for the dire virus, I would call it valerian steel. Yeah, or iron thrown. I don't know. Mmhmm. Alright, so let's talk about the first two blog posts of the week as winter 15 comes slowly winter is coming. Winter is coming. There you go. There's coming very soon. Like, isn't it? Isn't it? So I was just looking at it. Nope.

Justin Edelstein: It is some pods isn't it? Nope. Yes. And a one but.

Jason Atwood: September It's about the third time I found a bug of work.com inside the success community. I feel like I'm the only person who clicks on the recognition tab.

Justin Edelstein: I have received and given recognition in the community.

Jason Atwood: Yeah, I found five weeks ago or whatever I clicked on. I tried to click on the actual thanks and it broke. It takes a little bit. No, no, no, not the recognition tab, but when you see the thanks. Click on it and it just broke.

03:24 Justin Edelstein: And then just... I was just looking at the over review tab,

Jason Atwood: The recognition tab, the why sales teams should be excited about winter 15. So the salesiest of the Arkists, ach-kites, the Arkians, arch-etorians.......

Justin Edelstein: .. I It is, think about it, on a little screen. It's tough. The lead conversion screen itself isn't great. So it's not that tough. It's not that complex.

Jason Atwood: It's a complex process. It's happening in the. They wouldn't that process be happening in the cloud? Not phone?

Justin Edelstein: Yeah, but I think getting it right. from a mobile. I don't know what it looks like so I don't even know yet. But I'm going to go ahead and say this was tough, otherwise it would have been there from the onset. So we, you and I, have often talked about, on and off this podcast,

Jason Atwood: The... Wait, first of all, we never talk about anything off this podcast. Once this podcast ends, you and I don't see each other or talk. I literally don't talk to you the rest of the week. That's so... I wish that was so true.

Justin Edelstein: But it's not. So we always are often are talking about the notion of I can run my business on my phone or I can run my business on my tablet. Well, we. And I can do my job. And I can do my job. The fallacy of that. Yeah. Yeah. We talk about how much or what percentage do you actually think? you could do if your whole job was on Salesforce. Like, 100% of your job is to do things in Salesforce. You don't have to do anything else, which is the kind of ridiculous anyway. You don't do email. You don't do anything else. But email is good on a mobile. But it's not in Salesforce. So you only send emails. You only send emails. But I think lead conversion is a big process. that is making its way to the mobile that makes that statement closer, certainly not there, but closer to a reality like, yeah, being able to convert a lead.

06:46 Justin Edelstein: That's like core to my sales process. I got to convert leads. Now I can do it on my phone, right? I think it's, it's a step Think of them in a different category. When I think mobile, I think phone. Nope, I know I'm wrong, but it's just the way I think about it. Well, think about it differently. I think about it wrong, so what? I think birds are pigs. Well, that'd be completely wrong, but that's your opinion. So, I like this. I like being able to do more things on the mobile device and the closer the mobile experience....... Becomes to having some some semblance of feature parity with the desktop experience the more that claim becomes Real as opposed to my fake assessment of a tablet not being a mobile device, right?

Jason Atwood: Yeah, I mean I think I'm I'm always surprised On two sides of Salesforce one mobile one I'm always surprised by how much you can do when I go in I try to do something sometimes I'm surprised like oh I can do that. Oh look at that. I'm doing something useful that I need to do But then usually after about three or four seconds, I'm shocked at how limiting it feels. And so this is a great example of, I mean, as I think through lead conversion, one of the things that if you're a Salesforce salesperson, you actually convert leads, hit the convert button and watch it happen. One thing that's a little odd about lead conversion is the lead. disappears, right? The record itself disappears, kind of goes hidden, and up comes three new things. So think about that from a Salesforce One mobile navigation.

Jason Atwood: Everything is broken down into their section. There's no recent items that you can see on your sidebar, which is where you kind of go find that op that just got built if you want to go edit it. So I'm wondering... Well,

Justin Edelstein: That's not... I mean, you land on the account. So you're going to land on the account and then you're going to swipe in a direction to see the related list. You're going to see the contact, you're going to see the opportunities.

Jason Atwood: It's one swipe to get to the related list. We have to hit on the related list to get the related list. Yeah, it's one of those things. Again, I love the mobile direction and you know, you and I have been deep, deep, deep in the mobile recently, way too much as I sat in a bar drinking mojito and testing our... It is the app I'm foreshadow a little bit. It's so close. We could talk that so close.

Justin Edelstein: It is like it is. I have beta 12 installed in a 12. I can show. Show you beta 12 later. So,

Jason Atwood: But I'm amazed by how much again, how the interface and how you do a mobile is just. Very, very, very different. And. and in some ways completely limiting. There are so many things that I, oh, I can't do that. Ooh, I wish I could, no, can't do that. So converting lead is a, you know, it's key to any sales cycle. It wasn't on mobile, it will be on mobile now. I take very, very big issue with people who say, other than Tim Cook and Mark Benioff who say, I can run my whole whole on mobile. It just doesn't make sense to me because I can do a lot of things on I could also run my whole company with her I used to be able to have paper and then my accountants came in it It doesn't make it the most efficient way of running your company like I love the mobile access I love I mean, I'm as mobile as you could get I'm a laptop iPhone iPad totally connected disconnected person, but there are certain places.

10:43 Jason Atwood: I just don't want to be on a mobile to do any Serious task like even taking even I'll tell you even testing our our app. Yeah, we will not talk about bread. Yeah On a mobile device. Yeah, have you ever tested something and try to take notes at the same time on the mobile? Yes No, it's terrible terrible Yeah, it's just multitasking is not a fantastic situation. Even if you're using the four finger swipe to go back and forth between the app, Salesforce 1 doesn't really like being pulled out of front. It kind of goes back to where it was, like it doesn't hold state. So you swipe over to notes, you type some notes, you swipe back, and it's like, oh, I'm somewhere else, I have to start again. There's so much stuff for that that I just...

Jason Atwood: It seems so anti-productive and obviously I'm a guy who cares about productivity. But anyway, great feature.

Justin Edelstein: Don't want to, you know. Great feature. Good job, guys. Thank you. Well, what do you... Give us one.

Jason Atwood: I mean, I think... There's quite a few lists. I think the big one, you know, is really territory management 2.0. It's just not the thing that we encounter the most and really deal with the most. I know for people who are using territory management, this is like... This is their thing like and I've talked to them. We have a couple clients. It's just it's very big There's lots of new stuff. It's one of those, you know, it's the solutions of territory management It's been untouched for so long and so kind of you know, jaggy and so territory management 2.0 great Lots of new features. So I think that's really the big one. I just think most people don't get excited about territory management right and then the release notes as I look through, you know looking at some of the The biggest thing is dupes.

Jason Atwood: Like you're entering in contacts. Doop walking is a huge time saver. It's a huge, you know, administrative saver. So I'm going to re-talk about or re-mention that the dupe duplicate management, they're calling it beta is I think the biggest got a little sales.

Justin Edelstein: Yeah. Beta in 2.0.

Jason Atwood: Beta Beta and 2.0. Love it. So that's it for for sales. Again, you can read that blog post. And this next one we're about to talk about, Salesforce service enhancements in winter 15. Yep. So this is all the service stuff. This is why this blog post, this is why this release notes are 327 pages as a PDF because there's lots of stuff in it and they do include... They do include all the different sections. I'm surprised they don't break them out. I sat on, I think it was a survey, and they're like, would you like us to do it this way? Would you like to do it this way? Would you like to do it this way? One of those, I think they posted in Success Community, like, tell us how you like the release notes.

Jason Atwood: It's basically like, I really like the release notes the way you do them. I think there's a little bit of repetitive to them. I wish. They do repeat themselves. Like, here's what we're gonna give you, here's what we're giving you, here it is again.

13:46 Justin Edelstein: And here it is, and here's how to do it. Right.

Jason Atwood: I wish I could just do the, here's what it is, here's how to do it in one section, so then I don't have to kind of read it three times. So pick from the myriad of service-cloud enhancements that are in Winter 2015. I think search is a big...

Justin Edelstein: Component of Service enhancements that are coming in winter 15 search kind of everywhere So the ability to search for things in a much more efficient way when I say things I'm really talking a lot about knowledge and about articles and there's this really cool feature around monitoring knowledge search activity. And this is something as a search person is very exciting, right? Do you have a tattoo or something? That sounds like search person. Yeah. Let's cross your back. Search with the big like X's and X's. No, actually it's just an empty box. It says go. It just says go. I'm feeling lucky.

Jason Atwood: Yeah. Feeling lucky. Nice. I don't want to know where that tattoo is because this is not an explicit podcast.

Justin Edelstein: But I'd like to. So there's a way now to report on what information people are searching for and the articles that they're actually clicking on. So you can kind of get a sense of how good your categorization is and how well you're doing in terms of putting good keywords into your articles and how useful they're being or how useful those articles are for solving specific problems So you can find you can see that oh when people search for this term over and over and over this product Right and over and over they're using this knowledge article Interesting so you can infer some some ways to maybe optimize the way that you categorize and put a little bit more density into the descriptors and the body of the text so that the right articles show up for the right search results because you might think oh wow you know what I really would have thought that people would be using this article when They search for that thing, but they're not.

Justin Edelstein: Maybe I need to go over here to this article and beef it up a little bit. I think that's really interesting and well thought out feature that that

Jason Atwood: Knowledge managers will really get a good kick out of. I think it's interesting to bring sort of SEO search and an optimization into Salesforce knowledge search to think about, Oh, people are searching for this. therefore I might need to put these. Things into it that you know these keywords aren't in this article that I want them to find I'm finding them searching for this keyword let me make sure this keyword is over there and

Justin Edelstein: Get them to go to now mind you that work still needs to be done Yeah, but this just sort of brings that to the forefront right doing that anyway, but this helps you This helps you get to oh wow when people are searching for this they're getting this I really want them to get that right So I like that feature. I'm also a big fan of case feeds.

17:06 Jason Atwood: I'm a big fan of case feeds. I'm not a huge fan of feed layout.

Justin Edelstein: I think feed layout's gonna just keep getting better. Well it's getting the one feature in here that I'm really excited about, which is giving back my hover links. Your related list. Related list hover links. You want my related list back. Yes. Well the way that's there, we're on the side. You're getting them on the side. Oh, I'm getting them on the side? That's where they are in case feed. They're on the side. I think they're going back.

Jason Atwood: They're going back to the top? Yep. Okay. That's where they said in the notes. So there's a lot in this. It's again in the blog post. I'm going to pick out one that's not in the blog post. Okay. Although maybe she mentioned it. Oop, gave it away to her. Nope, I don't think she did. Which is a small but kind of like, oh, a little scratch of the itch... The feature is called include additional email addresses on email, the case, our response messages. You can now send email the case, our response messages, not only the customer who submitted the case by email, but also to any addresses included on the two or CC notice that one. I like that. That's so like a nice feature that like I'm sure. Again, it's one of those things that if you're suffering, this is really going to help you, whereas it's a little, it's a small thing.

Jason Atwood: It feels like two lines of code. Include 22, include CC, maybe five lines of code. That's a nice little feature. There are a bunch in service as well. Again, they...I think part of the release is a little deceptive because there are such tiny things that then take up a lot of time and the big the big things. One of the things in the survey was do you want us kind of highlight for you what the big and As opposed to you know here's tons of little things or little things and big Big things intermix, but I don't

Justin Edelstein: I'd like to hear what they think is the thing. It's like what they think yes the big thing And it's not gonna be the thing that they highlight Certain users are gonna write certain users might oh, that's a big thing, but others will be like where's my what's new? well no like You know, where's my where's my new calendar?

Jason Atwood: Are we doing, blogmaster? Are we doing a chatter version of release notes, whatever? No. so I have a question for you. So chatter file sync came out in summer. I haven't used it.

Justin Edelstein: I mean, I have it. Well, you have to wait to ask the question.

Jason Atwood: Go on. What's your favorite color? See, we had nothing to do about you using Chatter files. I like orange. It's the new black I hear. So I was, it's interesting because I was searching for some files on my desktop today and I came across, they were sitting in a folder called Salesforce Files. It was the folder that I had started when I had used the Salesforce File Sync, which immediately just got me angry and I stopped using after about, I don't know, a month, maybe even less... I think it's an interesting, you know, like, I just wonder if anybody's using it. My guess is not a whole lot of people are using it. But then now I'm not using it. So why am I not using it? Because I have everything else thinking, because everything else does a good job.

20:27 Justin Edelstein: Because you already have an enterprise version of this that everyone in the company is using. Right. So to move to something else is not ideal. So we already use Google Drive, right? As, as an enterprise and we use the, the super awesome version of it, whatever it's called Google, Google super awesome version. It is. I think that's what they would call it. And why would you change to this thing that has, you know, I don't, I don't. I think it's necessary to change to that. I think Google drive does this a whole lot better. I think they've been doing it a whole lot longer and you know, you have it intermingled with your physical documents, with your Google documents, which we have tons of as a big Google docs and Google sheets shop. Yep. We're not a big PowerPoint shop, which This lends itself more to that.

Jason Atwood: Let me throw some PowerPoints up there. But it's very singular. It kind of reminds me of the chat feature. The Salesforce chat. Whatever they call that. Messenger, messages, whatever. It's sort of like, it feels like a check box. Oh, you get this feature. Chat. Oh, chat. that. And you realize, wow, it really doesn't do enough of what I want to do. It's not really as good as these other things. And so I use it for a little bit and then I move off. And I mean, the one thing about the Salesforce files that I saw was it just, A, you had to kind of do a lot of manual work and go into chatter and sort of say, sink, sink, sink, sink. Just kind of okay. It's a lot of manual work. Just decide what I want to sync and not sync until the sync button.

Jason Atwood: And then it just kind of drops them in one folder. Okay.

Justin Edelstein: I think this is not a scalable solution, not a very good desktop story. And if I were, if I were Salesforce, I would stop working on this in totality and I would start working with partners like Dropbox box. Google the ones who do this stuff and do it really well and I say We'll help you get on Salesforce one So that people can use you guys for what you do really well Inside of the app, right? I know that some of them already do that. They were talking about it last dreamforce. So Presumably some of them do that already. I Haven't seen any of this yet? I'd love for there to be, I mean I already have the Google Drive on my phone, so I don't really need it inside of Salesforce One Mobile, but if it was in there, yeah, that's nice, it's in there.

Justin Edelstein: Maybe I can like take a dock, open it, attach it to something, or I'm looking at something and I can open a Google dock from right in there, that'd be kinda cool. Thank you.

23:30 Jason Atwood: Anyway, we digress. Lots of stuff on the, that's our little side, rat hole, on the Winter 15. So again, I think there's a couple more coming, and then we're madly shifting back in time, time, reversing from winter 15 back to...

Justin Edelstein: 24 14 you know what's weird is that this release I think will be

Jason Atwood: Fully released by Dreamforce no it's not fully released during it I was reading off the dates it's literally during it it goes all the way through October

Justin Edelstein: Like yeah but like when was the first the first push 3rd October 3rd.

Jason Atwood: Yeah, it's a special day. Yes. It's my birthday. It's your birthday.

Justin Edelstein: So October 3rd and then presumably October 10th Those are the two big ones and then is there another weekend? I mean I go back over two week. I go back and look at the schedule I've got I've actually got trussed up because we're gonna talk about We're gonna talk a little bit about Trust and security in a minute. So let me take a look. So when did they get their major release? October 3rd and then, ah, they're skipping to October 17th. Yeah. Okay. So a bunch of NA pods get it in October. Including us. Third. You get it, yes. us. and then a bunch more get it in two weeks time. They probably didn't want to want to do it that week before Dreamforce.

Jason Atwood: Well, two things again, me, we can be reminds one is they like to do a little bit. I think they want to see what happens. kind of trying to go through through the beginning of Dreamforce I think it's probably. That's not a smart idea. Everyone will be live basically after Dreamforce. I think a lot of companies have done this. Apple did it when they started the app too. They did it with Android. This is where we're going to put a bunch of money into a fund and we're going to have you apply for it and we will help companies that are looking to develop purely on or build applications on the Salesforce One mobile platform.

26:56 Justin Edelstein: In a very ad hoc fashion. Maybe getting two guys on a podcast to talk about it. Maybe a little tech crunch disrupts. Isn't that's not where they announced this thing? It is. So I mean it's How do we get our little app into this thing?

Jason Atwood: I don't think think think think think think think think. the the that M a were it to- s I.. I a-- the in, to find it interesting on the that even in this we're still sort of seeing the different fun this different naming convention thing mess up so they're saying the Salesforce one fund let me Now, am I making the assumption, or am I assuming poorly, that this is a mobile push? I do not believe this is a mobile push. I don't. This is just a develop on the platform? I believe so. No. To woo innovative companies develop mobile applications that connect to devices to develop on its platform. Now it's a mobile push. So that's who gets it? Mobile people? Yeah. So it's a mobile push. Okay. All right.

Justin Edelstein: That phone never rings.

Jason Atwood: That is the conference phone. I don't even know what, don't even answer it. Why are you answering it?

Justin Edelstein: The answer is it would stop ringing. That's true.

Jason Atwood: Maybe couldn't even hear it. So anyway, it's kind of interesting. I think this is a, I've been watching the Salesforce One push on the AppExchange. I know that they're making a push of it. I know that as you go to the homepage,

Justin Edelstein: The AppExchange, it's all Salesforce One mobile ready stuff.

Jason Atwood: And it's definitely their push. We know because we have an app that we investigated some time of making the permissioner mobile. And it was not easy.

Justin Edelstein: It was difficult. Let's just go ahead and call that one a not a success.

Jason Atwood: Well, we just... Well, I think for everybody who's listening, if you know the permissioner, if you love the permissioner, then you should be living reviews on the AppExchange. But other than that, you know, the UI is sort of great for a screen. It's built for a web browser. But that's the deal. The technology behind this stuff, sure, you can move it onto mobile, but it's really the UI. The experience is the experience is not one that lends itself.

Justin Edelstein: To mobile it needs to be completely rethought the permission or if you're familiar with it which if you're listening to this you most likely are because we mentioned it just well and and I feel like a lot of our listeners have at the very least tried it if you haven't you should you should

Jason Atwood: So what we decided to do and this is not maybe we'll put this as part of our announcement at Dreamforce but we decided to do is Let's take a shot at just building something for Salesforce 1 mobile, kind of go back to the drawing board. Instead of trying to reconfigure something that we have always preconceived ideas about. We started with mobile. Right, we said let's just build something that is completely mobile. So we built one in. It's not completely mobile though. Well, no, but we it's we only went for the mobile thing. It's the other version is sort of like... Oh, and it can work inside of the desktop. I'm fascinated because we're kind of in this so this is kind of why we're mentioning it. We're in it to win it. We're also going to mention that our new app will be live at Dreamforce at what booth, Justin?

30:43 Justin Edelstein: Why are you announcing that it'll be live at Dreamforce? It will be.

Jason Atwood: Well, you'll be able to see it live. Well, that's what I'm saying. You'll be able to come get a demo of this thing that we've been talking about that we won't tell you anything about. That people are emailing us so they can get into the early bet.

Justin Edelstein: No early beta. No early beta for you. No early beta. oh man, so it'll be at our booth. What booth is it? Are you looking for you don't remember it? Do you why did you take the booth number? I didn't Some how that way what just happened. WhyB did you do that booth? We're gonna be at booth n1032 That's correct. Moscone.

Jason Atwood: No, I'm rasconi north and 103 to so our new a new app come look for us We'll have a glared sign that'll say sales first one. We'll be there. We're your 3d glasses question. Are we going to even announce it before on the podcast or just going to have people come or we just going to people come to the booth to find that. There's more fun at that to come to the booth. No, I feel like I want to talk about it. Can we talk about it, on the podcast in the show?

Justin Edelstein: We have three podcasts. We have three podcasts while we're at the show, Dreamforce the show. We should do it then. I'm not sure people listen to the podcast when they're at Dreamforce.

Jason Atwood: You think they do? I had people last year saying, I listened to you yesterday, I'm waiting for today's. Oh my. Yes. Thank you. Well, mostly me and they were saying, and Justin, I just fast forward it through. All right. I would do the same. So let's get to the last article of the day or news of the day. Another Salesforce article. Salesforce warned of dire, D-Y-R-E, mail or possibly target users. What a great name for us. It is the dire wolf. for the next couple of weeks. This is so dire. So dire. It's also known as Diariesa. It almost sounds like diarrhea. It's terrible.

Justin Edelstein: Diariesa. What do you got on your computer? I got diarrhea on my computer. So this thing typically targets large well-known financial institutions and may now also target some Salesforce users. So there's one that came up.

Jason Atwood: Like this before that basically was a... It feels very similar to that one....that sits on your computer dormant, watches for you to go to a website, a website, meaning salesforce.com, then tries to grab your username and password as you do it. So it's basically a key logger, but watching, waiting till you go to certain places. So, again, it's not sort of a, you could go to a website... and this would just, just, I mean there's other places like They're becoming much more protected like you have to re-authenticate it or there The first thing is obviously... keep your viruses up to date, you know. But grabbing my Salesforce credentials, as we've talked about before, which is I'm kind of interested in this as a virus. So I've had a lot of customers come and ask me about this.

34:17 Jason Atwood: Hey, you know, is this a big deal? I'm just like, well, here's why, and here's what you can do. And obviously, Salesforce sent out an email about it saying here's the protective. But... In theory, if I'm working at this big financial institution, then maybe I've worked at, and they grab my email and password, it's my username and password instantly. Let's say I just type it in, fine. I type it in and this little key logger grabs it and then sends it off to Recha. Where Putin is.

Justin Edelstein: Well, because where Putin is. And Russia and then some. By the way, we didn't really say that is what this thing is designed to do. Steal user login credentials. Not data, data, your login is what it's really designed. Well, that is data, but it's not designed to, once you're logged in, go. screenscrape and run a report or something, and snag all your data out of Salesforce, it's actually just designed to steal your user login credentials.

Jason Atwood: But that being the second piece would be then if they could get in, they could do some harm. If they could get in. So that's my question is, is this such a big deal in that there's already a built-in mechanism to stop. People from, log in from third party? Places, right? Meaning the, the sales force, they don't call it two factor. They actually call it like authenticated factor or something. Dennity confirmation.

Justin Edelstein: There you go. They also call it two step verification. Isn't it?

Jason Atwood: Absolutely. I mean, I guess how much of a threat really is this if someone in Russia has my username password, go for it.

Justin Edelstein: Well, to You and I, I tell people all the time, I will give you my username and password. I, the only thing is you'll, you'll try and I'll know that you tried cause you'll press some button and I'll get an email. Well, or let's try five times and it'll lock me out. You know, Whatever we also use the the two-step verification with that's two-factor Well salesforce calls it to stab. Okay verification with We use the Google Authenticator app to every time we log into Salesforce, we have to punch in five or six, a six digit code. A six digit code. That's generated on the fly on our Google Authenticator app. Which is on our phones. Which is on our phones, which is locked behind my touch ID. So, good luck.

Jason Atwood: It is kind of like good luck. I kind of think it's like... Okay, so you could grab my username and password try to log in you get that you come to my house you grab my phone You run out. Oh crap. I have to go back and get him to get his thumbprints You come knock me out of my head. Yes, my code can't to log into yet You're not getting that I mean and I'm sure if I put in 1700 codes the thing will lock down I'd be like, sorry kids and done which

Justin Edelstein: I mean, I would assume with with iOS 8 is that the new iOS that's coming out today? It's on today. It's out. I can't get it. You don't get it. 5.6 gigs. I need a new phone. You're getting it. So I would I would the ability to touch ID apps, right? So even if my phone is open, yeah, even if my phone's open, I would hope my Google Authenticator will Well, before I can open that, say, can you give it a little thumbprint, please? And then I'll have a little extra, a little extra behind it. And my security measure,

37:43 Jason Atwood: My security measure even on that is my Google Authenticator has like seven of them. So you're gonna have to scroll through them and figure out which one's which. Mine has, I think,

Justin Edelstein: Three, but two of them say what they The one that doesn't is Salesforce. So for those of you who are stealing my phone and my username and my password and my thumb, and chopped off your thumb, really, that's, you can steal my phone, but please don't steal my thumb. I mean, just ask nicely. You still have, I mean, now, you know, it's the one that doesn't say anything.

Jason Atwood: Salesforce. I have two that don't say anything. Ooh, that's tough. So you gotta pick one. And then you find these seconds to do it? No, I know where they are positionally. Oh, you know where they are? So,.. Interesting.

Justin Edelstein: Anyway, those are the things that that are recommended. Here's what Salesforce is recommending. They're recommending that you if you can, and I'm not a huge fan of this, if you can activate IP range restrictions to allow stacks of Salesforce from only your corporate network or through your VPN. I just of don't like that experience but I get it. A lot of people have to do that. Well, it also doesn't show if I'm on an airplane, and I need to actually log into Salesforce. Well, that's why this happened, and it's not great. Right, and you can't get in. Can't I get in?

Jason Atwood: Now, the two factor with the code that's generating that you can do, is really the best solution.

Justin Edelstein: And if you're at a really large institution, odds are, you're single signing in through SAML anyway. Right. And that'll save you. Right there. So interesting,

Jason Atwood: Again, you should always be thinking about these things, where things are, where they're protected, what's the levels to get into them. In other sort of similar news, iTunes, sorry, Apple iCloud just turned on two factor for their website after some... I heard it's, like,

Justin Edelstein: Very ridiculous and impossible to even figure out. I just did it today. Logged in two seconds. Someone told me it was really difficult to figure out. Literally, it's easy. You know what's nice about iTunes? They don't need an app.

Jason Atwood: Because they have your app. They know who you are. Right. So they just send it to your phone. And it works even nicer because it goes in its internet base and you, it says you have an authentic, and then you have to get into your phone and it just pops right down the top of your screen. So it's not even, you don't have to go into an app to do it because they're using your phone as it. So it's actually done better. But, you know, some celebrity pics were taken and that wasn't because they cracked.

Justin Edelstein: It wasn't because someone hacked Apple. They did this, they had their, right? Didn't they have just their password.

Jason Atwood: I think they just brute forced it. They found their email addresses which are pretty public like you can get someone's email address and they brute forced it! Yeah, so it's so again, if you don't have a two factor turned on on every place you possibly can turn it on, you're kind of getting like, oh, 5 million email or Gmail username and password were stolen the other day. So they using password for Gmail were stolen. And I thought, Okay, both my Gmail accounts are under two factor. Go ahead. Try. You can't, you won't get in, you need to have that second factor. It's underneath my phone, underneath my thumbprint, and it's one of eight. Pick one. No, but you just say Gmail on it. But again, it's like, this is where I think people, you know, if they're getting secure, yes, it's a little bit more of a pain.

41:24 Jason Atwood: Yes, it asked me once in a while. Yes, the Salesforce one until winter 15 comes out and will and you and I will be the first to write the program that says once a day puts in some sort of flow or whatever we can do to make that one flow. login flow You should be turning it on you should turn it on forever note dropbox I Think there's only one place now. It doesn't support it. I'm trying to get the place. Oh You know where Facebook doesn't support it two-factor Twitter I do the Twitter one and yes, it's a little annoying every time I tweet from a website I have to get the fact to get the code that's better than having my Twitter account hacked So you got that going for me got back on the for you oh and you can only have one one phone number and I have multiple Twitter accounts.

Jason Atwood: I need to access Alright, so let's get to our non-bummers They don't really know what we want to talk about next week next time I assume iOS 8 might be a big story What we like what we don't like might be similar to have a bad doing Oh, I'll have it. I'll put it on my iPad.

Justin Edelstein: No, I'll have it on my iPad. That's true.

Jason Atwood: And, but let- Let's get to our CloudFocus at Pics of the Week.

Justin Edelstein: Go for it. I'm through Justin Fashion. I'm picking a, application application that I have yet to try, but just looks really cool. And it's free. It's the best. So you try it in your sandbox and see if it works out for you. It's called text scanner. And it was just released two days ago. Okay. And it just looks really cool. It's this little visual force component that sits on a page. Yep. That extracts information from long text fields and tries to structure them. For example, if you're sitting on a case, case description is a long text field, right? Yes. So it pulls out of the case description. It tries emotion. So okay, that's a little algorithm, right? Neutral, positive, negative, etc. Yes. Any phone numbers that are in there, there's a few phone numbers in there, it pulls them out into like a little phone number section.

Justin Edelstein: Nice. Any dates? the times, any links, any email addresses, any places that are mentioned, and any hashtags that are included. Hashtag. Hashtag. Hashtag cool event. So being able to sort of glance at a structured view of a long text. unstructured piece of data, whether it be on like say a case description is perfect for like email the case or if you're looking at an activity record and it's got I don't know a thread of like four emails that's there's a lot of dates a lot of names a lot of places might be mentioned in there for eating spots and whatnot. A lot of times, I think this is really just a cool little free app. I would say throw it on, throw it in there in your sandbox, see if it works out. And if it does, you know, put it, put it into your, into production.

44:29 Justin Edelstein: If it works, it's free from cloud caliber. Called one word. It's on the app exchange. That's pretty cool.

Jason Atwood: I, I, the, I can't think of any great uses. I mean, I think the case is an interesting one. That was cool. I think email activity is a big... I was really thinking, because this is the thing that happens... I don't know if this exists, but... So if you know of this, let me know. But that thing where I get... I think we even talked about building this at one point. Maybe these guys will build it because they've got the algorithms. I want to be able to grab someone's entire signature. and stuff it into a text box and say create. And it says, Well, you want me to create? And I say lead or contact. And it just does it and just takes everything and puts it in the right spot.

Justin Edelstein: Yeah, I think there are apps that are plug ins for Gmail. Like like I don't know if Siris does it, but the Siris is of the world are allow you to create records so you can create a lead, you can create a contact. And I feel like. It's either there or on their roadmap to highlight a signature and pop to pop that into the create function. Right, I would think that's where that would really come from. I would think not inside of Salesforce. So.

Jason Atwood: I will tell you that I have a double pick because it's hard not to pick one without the other. This actually came up, this is in the success community, started talking about this. I started using one and then when I started to go, I don't know how I landed on this to pick it this week but then I saw, oh they do something else and then I saw this company did two things. So I'm picking one. But I want to tell you about the other one as well. The company that does them both. And they're very, very similar. They're both by a company called EBSDA. E-B-S-T-A. The first one I'm going to mention is you don't want to come around on my screen to see this. Can I come on my screen?

Jason Atwood: No. Because you have to install, and it's an installer. Oh, you have to install it already? Yeah. So it's called the LinkedIn adapter. So he's now Justin's not behind me. So it's a plug-in for Chrome that when you're in LinkedIn right, so you're bouncing around to people or companies it then looks them up into Salesforce and brings up all of their activity from Salesforce, so it's now pulling in and Justin's out staring at it. I pulled up one of our, and it's pulling in all of their information. As I look at them in LinkedIn.

Justin Edelstein: LinkedIn.com, looking at a company, and it just pulled in, I mean it doesn't do everything really great, I mean there's a couple little issues, but it's kind of cool, like it pulls in in all the stuff about them from your Salesforce instance. It does it pretty quickly, like quicker than you'd think. Yeah, let's pull in someone.

47:30 Jason Atwood: I'm just trying to think here. I'll look it I'm going to pull in someone who we know will pull up a lot of stuff because she's got a lot of stuff in our org. And let's watch it go. Boom, boom, boom. She's actually been pooped to another place, so that's probably not a good example. Not a good example.

Justin Edelstein: Come up with a better example. I'm going to pick a better example. So anyway, you're on LinkedIn,

Jason Atwood: And the idea is the little video says, hey, you're in LinkedIn. Don't you want to have your Salesforce data? later. appear. Inside of, you know, in LinkedIn, so you get all the information about them.

Justin Edelstein: I mean, it's pretty neat. Yeah, next activity, last activity, open opportunities, closed one opportunities, the actual client name, like the account, their name, their email, their phone number. And then there's a little plug-in to see some more stuff. And it shows it in a really nice little, what looks like. Almost a little action component.

Jason Atwood: Relent. So a nice little app, I will say. So that's called the EBCA LinkedIn thing. Sf you're, I mean it's free. So that's very, very cool. And it kind of does a neat little job. If you're bouncing around LinkedIn, it's grabbing stuff out of your Kalesforce. What browser do I need for that? It's Chrome. For this one. So that's my first pick. By the company just happens. to that EBCDA, I do not know how they make money. I was- I was looking at their website, I couldn't find anything else that they did that was like money based. They're located in London, so maybe they're under some sort of- here, let me go to the pricing. Let me see if there is pricing. Okay. Calculate your monthly costs. for Salesforce. I don't know what that means.

50:32 Jason Atwood: Gmail alerts in LinkedIn, get your free account. So if you go to zero to three users, it's completely free. Four to 10. It's $100 a month. I don't know why you would want to use the thing if you just put the free version. Maybe you want to roll it out for a lot of people. I don't know. Anyway, the free versions are cool. check them out. That is my EBCFREELING. LinkedIn connector and free Gmail and calendar saying so it's a lot. I'm just gonna link to the LinkedIn one It's on the app exchange. You can then bounce the other one That's it for this week. You want to follow Justin is at just Elstin He's back on his mic, but he's a hand over his mouth I'm done talking. There you go. I can't talk to you for the week.

Jason Atwood: I'm at Jason M Atwood on Twitter, Arca Sync. We're on Facebook.com slash Arca Sync. We're in the Success Community Group, which again, you wanna get in there because we might be doing some Salesforce-specific things at Dreamforce, you wanna be in that Success Community Group, the CloudFocus Weekly Group. We're on LinkedIn, of course, Google+, please. and review us in iTunes and Stitcher. We have a bunch of reviews on Stitcher now, which is great. Great to see people listening there. And until next week, we'll be back discussing whatever else we can. Maybe we'll get to one of our special episodes, but I think we have a lot of Dreamforce stuff to cover. It's Justin and Jason saying, enjoy those cloudy days.