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  1. Know Your Pardot Tools: The Lightning Email BuilderKnow Your Pardot Tools: The Lightning Email Builder by Katharine Atwood — published Apr 16, 2021 — last modified Oct 12, 2021 10:12 AM — filed under: Blog, Pardot, Email, Marketing, Automation

    A quick review of what’s what when it comes to the latest place to build email in Pardot.

    Located in Archive / 2021
  2. The 5 Things to Always Check Before Emailing Your ListsThe 5 Things to Always Check Before Emailing Your Lists by Katharine Atwood — published Apr 29, 2021 — last modified Apr 16, 2022 04:06 PM — filed under: Blog, Marketing, Pardot, Email

    When you’re preparing a blast to any number of constituents, clients, or customers, we highly suggest you check these details before you hit send.

    Located in Archive / 2021
  3. Know Your Pardot Tools: The Classic Email Template LibraryKnow Your Pardot Tools: The Classic Email Template Library by Katharine Atwood — published Feb 01, 2022 — last modified Feb 08, 2022 01:29 PM — filed under: Blog, Pardot, Email, Automation

    What to do and what not to do with your collection of Pardot email templates.

    Located in Archive / 2022
  4. Executing a Marketing Strategy with PardotExecuting a Marketing Strategy with Pardot by Samantha Safin — published Aug 21, 2019 — filed under: Blog, Pardot, Marketing

    One of the most in-depth sessions that I go through with clients is helping them plan, step-by-step, how they will execute a marketing strategy in their Pardot ...

    Located in Archive / 2019
  5. 5 Things You Should Know About Pardot Form Handlers5 Things You Should Know About Pardot Form Handlers by Samantha Safin — published Apr 03, 2020 — last modified Apr 03, 2020 01:17 PM — filed under: Blog, Pardot, Forms

    Form Handlers are a handy way to use Pardot to collect Prospect data from your website using forms that you customize on your own, but there are some things ...

    Located in Archive / 2020
  6. Marketing in the Time of CrisisMarketing in the Time of Crisis by Tamara Buran — published May 13, 2020 — last modified May 13, 2020 10:09 AM — filed under: Blog, Pardot, Automation

    Build trust with your marketing and messaging when it's needed most.

    Located in Archive / 2020
  7. Email Design for All Prospects: Accessibility in PardotEmail Design for All Prospects: Accessibility in Pardot by Tamara Buran — published Aug 13, 2020 — last modified Aug 13, 2020 03:52 PM — filed under: Blog, Design, Marketing, Pardot

    Designing your emails in an accessible way is a necessary step in email marketing, and Pardot comes with out of the box features to ensure your emails are ...

    Located in Archive / 2020
  8. Sending and Suppressing Your Message with Target Marketing AutomationSending and Suppressing Your Message with Target Marketing Automation by Samantha Safin — published Jun 21, 2019 — last modified Jun 24, 2019 11:50 AM — filed under: Blog, Marketing, Pardot, Email

    Pardot, and other marketing automation options out there, generally want to know two things when sending an email—who should receive it, and who should ...

    Located in Archive / 2019
  9. Apply Design Thinking to Your Email MarketingApply Design Thinking to Your Email Marketing by Tamara Buran — published Sep 18, 2020 — last modified Sep 18, 2020 08:44 PM — filed under: Blog, Marketing, Pardot

    How to maximize your prospect’s experience with your email marketing.

    Located in Archive / 2020
  10. Getting Ready for Go with Marketing Automation and SalesforceGetting Ready for Go with Marketing Automation and Salesforce by Amy Bucciferro — last modified Jul 15, 2015 03:03 PM — filed under: Blog, Marketing, Pardot

    Some best practices for getting yourself prepared to launch a new Salesforce marketing integration initiative.

    Located in Archive / 2015
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