Glacier Time - Episode #103 of CloudFocus Weekly

The mystery of Arkus at Dreamforce is uncovered, we go "neg" on the agenda builder, Salesforce tries to trademark things and Amazon launches low cost storage options.

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Machine transcript generated in 2026 from the episode audio (Whisper speech-to-text with automatic speaker separation). Speaker labels are automatic and may be wrong in places. Timestamps shown every few minutes.

00:10 Jason Atwood: This is the 103rd episode of CloudFocus Weekly for the fourth week of August, 2012. This episode is titled Glacier Time. CloudFocus Weekly is sponsored by Arkus. Your Cloud Community experts. I'm your host, Chase Natwood, and joining me... This is the co-host on the other side of the snowball. The third time. Justin Edelstein. Justin, how are you doing? On the other side of my own snowball. Yes, we are dual snowball now. I like this one. This is the original. That is the original. I'm on V1. Yep, I'm on the, I'm on the new one. I'm on the silver.

Justin Edelstein: You're on the black. Yeah, yeah. You could call your platinum if you want. I could.

Jason Atwood: Speaking of platinum, we have a platinum agenda today. We have the weekly blog post, this time a lot about Dreamforce and sort of our participation in all the things we're doing at Dreamforce. A little bit about that. Amazon gets Glacier-y, we'll talk about that. Salesforce trademarking social enterprise? And then an article about my month with the Chrome box. We've actually reviewed the old Chrome book on the blog.

Justin Edelstein: We have. That was when it first came out. Right.

Jason Atwood: And we talk about it every time it comes out like we want to get one. We haven't. So someone else reviewed the Chrome book and said they have spent a Chrome box and spent a month with it. We're gonna We've read the article, and we're going to comment on their comments.

Justin Edelstein: Because that's what we do. That's what podcasters do. We're very meta.

Jason Atwood: And then we have a little feedback at the end. We'll give a little feedback and then we'll do a crowd folks have pick up the week already Yeah, kick in there, you know,

Justin Edelstein: We should do though before we kick in to the blog post Sure, we should say cuz we we go negative Nag we nag on on radian 6 Oh, I just I feel like this is worth mentioning sure we get into the agenda I know I didn't pop it into the agenda. We finally got through to radian 6 thanks to those who listen to this podcast. I was tweeting it yesterday so it's not much of a secret. Not much of a secret, but we finally got through We got we got the ability to Log in use our own instance of radian 6 we got a Tour we got a trial account. We got a tour. Yeah, a little training. Yep the other day and I'm coming around. I'm seeing the power.

Jason Atwood: Yeah I mean I kind of the reason I didn't put it on the on the podcast was I kind of want to make sure that they were okay with us talking about it. It was kind of a favor to give us the... give us the review or give us the trial. Again, we kind of, as people know, we've been, not negative, but like, hey, Salesforce has this great partner program. Radian 6 is part of Salesforce, but it doesn't feel like it because their partner program is non-existent.

Justin Edelstein: Well, it's also one of the biggest things that they've been talking about, as we'll get to in this, trying to trademark social enterprise for the last year or so. Right. And not having, you know, top partners be able to play with the thing is sort of antithetical to the social that is being spouted. So let's, how about this? We'll throw out a big thank you to Brady and Cix. I think it's worth throwing a thank you out there and just saying, look, we've gone negative.

03:32 Jason Atwood: We're going positive. We're going to go positive on this one. And not only do we get to play with it. We've had multiple chances and we had training with a great trainer. And so we sort of got, you know, learned stuff that you can't just figure out by poking around. A long way to go. But,

Justin Edelstein: But well, I think we should bring that into like a whole other thing. Yeah, I'd like to have a longer conversation with you about that on the air. Let's do it next week. How about this?

Jason Atwood: Oh, next week's gonna be tough. But if you out there, as a listener, would like to hear us talk more about Radian 6, how about you let us know? That was social. That was the social.

Justin Edelstein: Alright, let's dig into the agenda. Alright, so this week was your blog post. Oh, my blog.

Jason Atwood: Yes, your blog post about, it was called Arkus at Dreamforce 12. What was it about? Because I can't tell from the title.

Justin Edelstein: I wanted to just give everybody a little glimpse into the world that is preparing for Dreamforce. when you're a sponsor and a company who's going there as a partner of Salesforce and not just as a client. I imagine most of our listeners are clients of Salesforce. If you're a Salesforce client, I would imagine most of our listeners are. Probably some partners too. And some partners certainly, but most are. Yeah. some fanboys but most are probably clients and go to and go to Dreamforce as clients and customers of Salesforce and it's very different to go as a partner who is sponsoring and doing events and do staffing booths and you know, hobnobbing and handshaking and this and that and the other. So I want to give people a glimpse into what we're actually doing and where you can find us at Dreamforce.

Jason Atwood: Yeah, so obviously it's at blog.argasinc.com it's the first blog post right now. I just wanted to throw in a little because I was actually explaining this to someone the other day and I said something about what we did last year and they laughed, they could thought at it so much I thought I'd but you didn't put it in your blog post. What? I was going to say, so last year, so you talked about this year and what we were doing for this year, and you know, we're running a contest, we're doing all this neat stuff. But last year, I was saying, in preparation for Dreamforce, when we were staffing the booth, we decided that for the booth, we were going to go like these polishers, so I'm wearing polishers now with another logo on it, not ours, but we are constantly wearing these from last year.

Jason Atwood: Anyway, we decided to get- four different colors and so for the booth. But there were four of us staffing the booth. Or three to four of them covered, four different days, three of us staffing. So we literally built a spreadsheet, which maybe I should post somewhere. It was a Google sheet. It was a Google sheet that literally listed the colors and the days for the individual people. So that we wouldn't double up. So no one would show up in the same color. Right. So that type of stuff, like I know it seems silly, but that's the type of stuff that you start to think about. out. And this year I think we're doing those same polos different colors because some of them I like better than the others I notice I agree. There's ones that I pull out of my closet is the ones that I avoid

06:35 Justin Edelstein: Actually I did I had to get rid of a few really yeah

Jason Atwood: So then we're gonna get a new set of colors And then I think we're actually gonna do you didn't mention again Just sort of adding to the blog post because you get people go read it We're gonna do a t-shirt, which I just saw the designs for today.

Justin Edelstein: We always do a t-shirt, but this is a different t-shirt. Right, we usually do the Safe Harbor t-shirt, which we've loved in the past,

Jason Atwood: And you know what, at this point it's like, we did it, and maybe we'll bring it back. If you love the Safe Harbor t-shirt, you probably already have one. Right, you probably already have one, and you might have two, because I have like six. But, so this year we're doing one based on our product, the product that shall not be renamed. end. Get that that was Right it's actually gonna get it's gonna be hard to find you and I there we there because we have so and I'm speaking in two sessions and speaking one session so we're gonna be right we have to go to other sessions together our clients speaking at them so and we go to support each other right but we're gonna be we're gonna be we're gonna leave where we are.

Justin Edelstein: We're,- kind for for for a for, as tried to do in the past and have continued to do this year I is a way to find sessions breakout sessions well I was gonna say it's built on this it's built on the touch platform

Jason Atwood: Oh well so you haven't seen this thing It's Of course. unlike any other.

Justin Edelstein: Yeah, like the chatter org that it is to a different look and feel, which is the same look and feel as when you registered. It's that same registration look and feel. Which I didn't like when I registered. Nevermind. Well, nevermind. What I was gonna do is explain what it is for those who don't know. It's the place where you go to find all your sessions, breakout sessions, keynotes, etc. And sign up for them because, you know, they don't want to overbook certain sessions and making sure that they put them in the right rooms. They don't let you sign up for two sessions at the same time. You're actually reserving yourself a seat. at a session. So it's important to go in because there are sessions that are quote-unquote sold out. They're full.

10:18 Jason Atwood: You cannot get into that. You can't get into it. You can't even at this point you can't, and this is start of the griplist, you can't take that session and say fine it's full but put it on my agenda so I can try to so I know that I want to go to it. Yeah, so at the very least you can't even say that I want to go to that. That's my first- The agenda builder has evolved over the last couple years.

Justin Edelstein: It devolved. Yeah, they used to let you register for like four sessions at one time and throw it on your calendar. And then you'd have your calendar and at that time you'd decide. But then that overran. Certain sessions right people the popular ones got you know eaten alive basically where people had standing room And then they couldn't even go I just find that the Search mechanism for actually finding the sessions that you want. There's no search. There is no sir. There's no like There's no type in a keyword hit go you can not find you cannot find things by person No, I was trying to do that because because I was just using command F on my browser I was I was command effing and looking for like, you know keywords like comes line explicit podcast.

Justin Edelstein: I'm just saying command F yeah I I was doing the find function on my browser and looking for keywords like compliance right and I find the session I was looking for or like social advisor and I found that one but I just wanted to type in the name of one of our clients to find his session I couldn't remember the name of it, and I couldn't do it. I had to try and go through all these like filter lists and Filters are fine But search there's a reason Google isn't a filter list. What's the reason? Like it was the reason why Yahoo doesn't exist right more. There's a Google. It's a search box, and you find stuff It's not like Let's just put a bunch of tiles out on Google and you just click things and maybe you'll find it.

Justin Edelstein: Right, what do you want? I want it for videos. You're filtering down the web. No, no, no. That doesn't work. What I don't understand,

Jason Atwood: And this is why it's a devolve because this is why They exist inside of Salesforce for free. Why? Why? Build an entirely new UI system of way of looking and grabbing sessions and all that if you already have one. They used to do views, and I think you could even build your own views if you wanted, and then you could find sessions by typing in keywords like Jason or....

Justin Edelstein: It was separate from the agenda builder though. It was a session record. Which by the way still exists.

Jason Atwood: It still exists but has no information in it.

Justin Edelstein: But it still has the chatter on it. But it has no information in it. And you can't navigate to it in any sort of way. They should just expose the sessions tab again. inside of the regular like chatter tab and put information in the session

13:25 Jason Atwood: Tab in the sessions If you go to the session the actual object, there's no information in it. There's no speakers. There's no title There's no whatever there's no set weird

Justin Edelstein: Cuz it's gotta be there like that's where it's pulling from It's gotta be I don't where it's gotta be story. It's a very it's not Well,

Jason Atwood: There's don't work the search doesn't work What you want to find you can't find you need to basically look at everything and use a search on a on like a You know on the browser search I flagged a bunch of stuff because I'm actually writing the blog post for next week, teaser, blog tease about sessions you should go to. So I'm in there flagging, 5, 5, 5, great. Is there a filter for flag sessions? No! How do you get back to them? No, you don't! Just, just kind of look at them. And, by the way, I couldn't flag things, I think I couldn't flag things that were full. So I couldn't even flag something that was full. Broken. Broken. Sorry, guys. You know, again, we go positive a lot, but this one is broken, and someone would say, I tweeted it the other day, and actually someone tweeted it back and said, look, even I...

Jason Atwood: Felt kinda bad. Some of the, look, even Salesforce implementation partners don't like the session builder.

Justin Edelstein: That's funny, I'm actually, you know, they, Salesforce, on their Facebook page, on the Dreamforce, Facebook.com slash Dreamforce? I think it was like, yeah, Facebook.com slash Dreamforce. They put something up like, it was like, Oh, here's a picture. Yes, Dreamforce is huge. Don't stress. Use the agenda builder to plan your time. So 57 people liked it. Only 5 people have commented on it. I was the second person to comment on it and I wrote, nice graphic. Now if only that agenda builder was as nice. Tough to use and tough to search through. And Dreamforce actually got back to me and said, do you need help with this? yesterday. I need someone to come. I need you to just kind of make it better. No, just do it the way it was. Don't make it work.

Justin Edelstein: I don't need help. I mean it was nice of them to get back to me. I haven't gotten back to them which isn't very nice of me. Because I was really just griping. Yeah. There's no way for me to really answer like do you do I need help with this? I don't need to walk through. I know how it works. I just don't think it works well. Right.

Jason Atwood: Here's the thing and I and I don't you know I wish we had high hurt high horse music as we have in another podcast We've got a lot but I Don't want to get on my high horse here But and not that I'm the greatest UI developer on the planet you're not but this is this is just bad bad UI It's bad. It's bad UI. It's bad architecture. It's bad UI And I'm very, very surprised. I guess I'm so surprised because I'm so used to them not, doing this type of thing. I'm so used to them doing something really well done. And this is just not well done. I wish they had just left it objects. Just left it objects and put some sort of triggers on them so you would click a button to sign up for them.

16:27 Jason Atwood: And it would only let so many people sign up. I mean, just don't over architect it. The only thing I can think of, really, and this is why I was... going with the touch. The only reason I could think of that they did this is they're testing touch. They're making all 30,000 people, 45,000 people, just kind of like they did two years ago when they opened up the portal with chatter, like they were testing chatter. I think they're testing touch. They're trying to put it to its paces.

Justin Edelstein: Well the name of the keynote is touch the social enterprise. Of course it is.

Jason Atwood: Of course it is. It's testing touch. It's going to be pixel perfect.

Justin Edelstein: So anyway, it is. It is. Those who got that thought that was funny. Yeah, I didn't get it. So, all right. So again,

Jason Atwood: I have. They're going to delight us. Just just just for those who think that, you know, sometimes we just. B&M about things I have posted to the I've posted to their the dream force that put it back I've tweeted to dream force. I've got on the Facebook page. We've done this. I like I'm letting them know I'm not just saying this in a crazy podcast I'm I've let them know and you know, I think more people should I've actually seen more People having problems this year and there's probably more people but in that dream force app feedback have you ever been in that that group?

Justin Edelstein: That feedback room don't go in there. It's dangerous. Don't don't worry man. Like Rachel Thornton. Yeah, like trying to fiend like yeah out fires

Jason Atwood: Need like she needs she needs rating six. I'm sure she has it Anyway, so let's get on to some other interesting news. Let's move off of that rant Speaking of it, I guess we have not talked about Amazon and there's and there's sort of cloud computing stuff recently But they did an interesting move which sort of playing the game of, you know, data, they, they introduced something called Amazon Glacier, which was saying we're going to give you very low cost backup, but basically it's not high, high volume. So the problem with giving like this, wait,

Justin Edelstein: When you say high volume, I'm here, you're, you're talking about like, accessibility to it, right? Right.

Jason Atwood: So the problem with giving away space, say like Dropbox gives away space, Google gives away space, right? Here's your 25 gigs. It's not. It's not that the space space is very, very cheap. It's actually the accessing space, the computer power to access it that's more expensive than the actual drives themselves. The drives are so dirt cheap now that space is like... It just doesn't cost anything. But the electricity to keep the computer on and have the processing power and the internet connection, all that costs more. So Amazon saying, listen, if there's a case, like the Iron Mountain, or whatever. I was just going to say Iron Mountain. If you want to just give us stuff but you're not going to come ask for it every five minutes or access it or sync with it, it's sort of a...

Justin Edelstein: Set it and forget it Then here's one year's worth of records Yeah, put them there put them there and like maybe seven years from now an auditor will come ask for it And

Jason Atwood: I'm gonna pay a very very low per gigabyte price, but it's right. It's there so I. It's great It's a great move. I mean, it's just so people looking for you know yet another Amazon web service but a low-cost thing. I was going to sign up and try it. I have not yet. I have tons of stuff. I back up a lot and I the actually just tried a new backup thing which I might talk about next week.

19:49 Justin Edelstein: I'm always interested in your new backup thing. Yes, you like my new backup things. Oh, sometimes I go along, sometimes I don't.

Jason Atwood: Next up was this could be a tough day for Salesforce

Justin Edelstein: Salesforce is we gotta be a little nicer dreamforce this car

Jason Atwood: Salesforce tries to trademark social enterprise keywords keyword tries tries So this actually got tweeted by someone the other day. I think Judy tweeted this and then I tweeted back and went back and forth on it. This is the article, it's on the telegraph.co.uk. And basically it's a bunch of organizations in Europe who are sort of fighting Salesforce for trying to trademark this terminology, social enterprise. guys. Basically saying, well, A, you know, then no one else can use it. And, you know, so again, once you trademark something, you can't, no one else can use that without sort of giving you reference. I don't get this. I don't get this. Like this is like a land grab. Like I don't get trademarking social. I get trademarking Salesforce.com. I get trademarking chatter, right? For someone who we just had to rename our application, one of applications.

Jason Atwood: Because of the trademarks around chatter, I get it, right? And I didn't fight it. Like we renamed it in 30 seconds. Let me ask you a question. Conversational podcast.

Justin Edelstein: Yeah. With Jason and Justin. So they have not, and nobody has, trademarked cloud computing, correct? Can't do it at this point. Can't do it at this point. Could have done at some point. That's what that's where I'm going. Yeah, maybe they feel as though man If we could have trademarked cloud computing eight years ago Wow, that would have been great.

Jason Atwood: I don't get the value of this. I mean I get it from an arc, you know From a company standpoint when you're trying to build when you're trying to build a new a new segment, a new marketplace, a new way of thinking about things. If you trademark it, yeah, you sort of close it. Yeah, you put a wall around it saying, yeah, yeah, no one else going to play in this because cloud computing would

Justin Edelstein: Not have grown as a term or a movement if Salesforce were the only people that were able to call it cloud or Microsoft.

Jason Atwood: Or Microsoft or Apple or whatever. And I just feel like this is a little bit of a land grab.

Justin Edelstein: I don't get it. It's also just a tad bit wrong. Like if you think about the the word social enterprise and the way Salesforce is thinking about it and trying to trademark it in terms of technology right versus like being a Social enterprise and yeah, yeah, so I think salesforce trying to trademark it from a technology perspective I'm with you. I don't really get it. I feel like if you want to make this a real movement and Turn social enterprise into what cloud computing is today, you know in the year 2020 Have social enterprise be what cloud computing is in the year 2012, right? don't wall it off because you know cloud computing wouldn't be cloud computing without Amazon jumping in and saying we're cloud computing and Google jumping in saying we're cloud computing and everyone in there and their mother jumping in say we're we we got cloud we got cloud computing I mean you want social enterprise to be real you want You want Google to come in and be like, we got social enterprise.

23:46 Justin Edelstein: You want Oracle to come in and be like, here's social enterprise in a box.

Jason Atwood: You want that to happen. So you can make fun of them on stage. You can make fun of them on the stage. I think that's the point why they're doing it. I just think it's misguided. They're doing it so they can control the use of it. So they can say, just like when people say, cloud computing is in a box. And this is, where's your cloud computing? Oh, it's in this server here in this room. No, that's not cloud computing. I think they're trying to do it from a. See you next week. You know, I just... you know, a waste of time and effort, especially when you're trying to build something. So anyway, that's an interesting one. So there's a whole bunch of organizations fighting them, including what's interesting is Virgin uses the words, and they have the article, the article mentions Virgin Airways who uses social enterprise in their marketing already.

Justin Edelstein: And is a big part of this salesforce thing where it's like salesforce. plus virgin equal likely they got that whole thing going right

Jason Atwood: Anyway I'll yeah right next up was a a blog post on rewrite web and called my month with the Chromebook how I survived without Windows or Mac okay which was which is interesting cuz a I love this concept. was a laptop that basically was running a web browser OS, nothing else. Now they have a sort of a small Mac mini-esque little thing, $300, $400, you know, BYO, B-Y-O-K. Yeah, B-Y-O-K, D, and M keyboard, mouse, and display.

Justin Edelstein: And so... Anything else you gotta bring? Like a tent? Tower, yeah.

Jason Atwood: But then everything else is sort of like Chrome. Chrome, it auto-updates. It, you know, it runs anything that can run in Chrome. It has Google Drive now, so it has sort of offline stuff.

Justin Edelstein: Seems like it has even just a tiny bit of...

Jason Atwood: Offline storage ability. Yeah, well because that's built into now Chrome and Google Drive you can actually do offline documents and stuff. So interesting, the article is sort of talking about, again on ReadWriteWeb you can go find it, the article is talking about how much he really liked it. I was getting into the article, it's like oh that's kind of cool. The one thing I had an issue with was he talks about saying the greatest thing was, because it auto updates, like Chrome does just auto K does, the greatest thing he was saying was I never have to check for these updates. And know what browser version or worry about that or what you know updates. I don't have to shut down and restart every time there's a new version of something. I was like I think those days are years ago.

27:09 Jason Atwood: Nowadays everything updates automatically and I like it when it asks me. So I kind of like it when they ask me and now everything just kind of, you know, it all just flows. You start an application goes, hey, do you want to upgrade? You go, yes,

Justin Edelstein: Boom, restarts. I like the ones that I think Evernote does it the best, personally. I think they do their upgrades the absolute best. You pop Evernote open and it's like, hey, there's an upgrade available. Do you want to do it? And then it gives you options of like, you know, remind me later or skip this version or quit and restart or upgrade when I quit. That's my favorite option. Upgrade when I quit because I'm in the middle of something right now but I do want you to upgrade. So when I quit just do it and then the next time I open you you'll be upgrading. And now at the Mac app store and stuff like that I don't feel like upgrades are a big deal anymore. I just don't so anyway he mentions that. There was one thing that I actually caught in here that I didn't really think that he thought through very well which was the whole Google Drive integration and how he's found that he no longer bothersviation to place files in folder hierarchies and as huge Google Drive users which we are I think we're

Jason Atwood: Pretty big Google Drive I did have to upgrade us to 25 gigs the other day

Justin Edelstein: I think in terms of Google Drive users, we're big Google drive users. Okay. Our whole enterprise drive. Hack us when ready. Yep. Folders are important in Google Drive, particularly when you're more than one person. Now, I guess if you're one person, folders don't mean anything. Like, I don't really folder my emails. So I guess if you want to think of it that way, like, that's true. Okay, I don't folder my emails. But, but let. Let me just point out to you, they are folder because they're emails and they're in a folder.

Jason Atwood: Right. They're not emails and everything else in your planet in that same folder. Right. It's kind of emails.

Justin Edelstein: They're in a folder called emails. Right. even further there in a specific inbox in a folder called email, but whatever. But folders in Google Drive are very important for security reasons. Visibility. Visibility, that's what I mean. Like security, like you can allow- But even syncing, like you need to- my Drive folder on your desktop.

Jason Atwood: I'm not really sure. But just to know for Google Drive users, Folders are very important. Folders are important. Think of a scenario where, you know, there's a whole bunch of documents that you want everybody to share. That's great. But think of a scenario where there's lots of folders in this folder, and you don't want everybody to sync all of it because it's just a lot of noise. The ability to say, only bring down these three folders for me is important. You can't do that if they're not folders. I couldn't say only bring down these of the... 30,000 documents only bring down these 20,000.

30:45 Justin Edelstein: So folders are important as well as the nested visibility within folders. So visibility of a folder within another folders. So I would love a Chrome box because I don't want a Chrome box. I want a Chromebook.

Jason Atwood: Oh really? I don't want the book.

Justin Edelstein: I think I have the best laptop on the planet. How long can I sit over there and log in? I know I have the best laptop on the planet, but I just don't... This box doesn't do anything for me.

Jason Atwood: Oh, I just kind of like to have one in the office I could walk in and just sort of log into and maybe like not open up my laptop for five minutes or set it up and someone else could log into it and just use it. Kind of like... Especially with you who are a Google Apps user, then you can log into your Google Apps account and it brings all your stuff with you. So that's, it syncs your notes, it syncs your, you know, your, sorry, your bookmarks, it logs you into the Google Apps as you. I think that's very cool. And we're a Google Apps user, so this would be, you know, if we were in an environment where we didn't give people laptops, although we're a consultant so everybody gets a laptop, to have these around for people who were just doing plain old not laptopy work

Justin Edelstein: Who weren't using Illustrator or Photoshop or Omni-browser based work? to Omni-focus The salesperson as we always say Those salespeople who don't need to do anything Those salespeople that just do sales all day? Just sales. What do you mean anything else? Do you think that you could go a month? No! Could be a day! I couldn't go an hour. No, I'm sure I could go an hour. I could probably go a day. I could probably do my work. Probably not a week, but like a day or two here, there, the other. But like going a full week, it wouldn't work. I would do it, but I could not be able to do stuff.

Jason Atwood: So when someone said to me, oh, I need you to update that integration thing that you're doing, that A, you're running on your very powerful... your period for a powerful MacBook, disapprove of your period for a powerful MacBook, be you're running through a virtual environment on another operating system, and see you're running a very, very heavy and hungry application. I think, okay, I can't do that today. Well, that's why I said, you know, a day. But that to me is a fail if you have to say, yes, that means for today, I'm not going to do my work. Today, I'm going to use, use others. stuff. I'm not going to use Data Loader. I'm not going to use OmniFocus. I'm not going to use GarageBand. I'm not going to do a podcast. I'm not going to do Photoshop.

Jason Atwood: I'm not going to do, you know, I'm not going to do all this other stuff. But, you know, for today, I'll just use this web browser. So a long way to go. Again, for a certain fat sales guy or for my daughter. In the same range you give them a Chromebook. Chromebooks. Anyway. and that's it! That's it, let's get to our quad focus app picks of the week! Let's do it. Oh, you did not pick this. Of course I did.

Justin Edelstein: Oh. Why wouldn't I pick this? Oh my goodness. I have it. I should pick the other one. So do it. I don't care what you do. Wow. This is, this is... What is this? Hold on. Alright. Hold on. Hold on.

33:59 Jason Atwood: Go on. This was a five dollar app. Oh my goodness. This was $4.99. Are you okay? I need some water. Here's the thing.

Justin Edelstein: Let me give the name and then give the reason and then tell you why this is awesome. I already own it so I know it's awesome. You already know. So Roto World Fantasy Football Draft Guide 2012. $4. universal it's a phone which you're pointing to your iPhone it's on the iPad I've been using places yes I'm totally worth because I'm watching who shall remain that's what I'm saying they're expensive they those are more expensive than this right and those and they're printed like in like right so so like before free agency before the draft like you don't even know where anybody is and they've printed Peyton

Jason Atwood: Mann and I feel like I feel like we just crossed the but let's just say something let's do a setback. So.

Justin Edelstein: I don't need to. It's pervasive. So anyway, this is for the first time. So instead of having a magazine, T a draft in there like oh this guy's gone this guy's gone this guy's gone you can do the whole thing yeah you can do the whole thing in there it's very good so i've started playing with it trying to plan out my leagues my first draft is coming up this weekend so what is it this weekend this weekend this Saturday at 7 p.m i've got a few this weekend i think i'm three this weekend you scary. Ahh, scary. But yeah, I a m scared that I'm going to do it though. But you know. getting prepared and I think that this is a really really good app.

Jason Atwood: Roto World is a great website So yeah, absolutely. I own this one. I also own the NFL version. Yeah, that can't be as good. It in some ways is better. It has a lot of different... It allows you to set where things get drafted. You can actually follow along in a real draft and it puts people on the clock. It's anyway, it's in some ways better. But here's, is the thing reason I like Rotoworld. Because Rotoworld the, website if you need to go access this data on the website... It's like $30 a because I the not done testing it. But I will talk about, next week. Okay. This week I'm going to talk about something. I just stumbled across this. Like, as one of these. Oh man, I got a... I got a... I just got...

37:38 Justin Edelstein: You got another pick? I got a tweet. Someone sent me a suggested... But it was something that you already picked. Oh, what was it? I'm just going to let them know. Ronald... Ronald Reed. Oh yeah. Tweeted at the me with a suggestion, the if this then that. So it's already been picked? Jason picked it three, four, five, six months ago maybe.

Jason Atwood: So I was I just saw this is like one of these kind of weird apps you going around it's like what's hot today or what new app. I'm like, let's try this. So it is the. It's the Red Cross Hurricane app. We're actually in hurricane season now. I'm actually flying in a week and a half to a place that gets hit by a lot of hurricanes. So part of me was like, oh, I kind of want to look at this. And what's nice is it's not just as a simple, it does a couple things I think are pretty cool. One is it has a bunch of tests. So you can go in and like in a nice like iPhone way. It's for the IOS. It's I think I think it's universal You can take these little little quizzes They're like what you should do in a hurricane and then it gives you badges as you do as you make the as you do one Right.

Jason Atwood: So if you get the this quiz or that quiz, okay, it's kind of fun then you can set up alerts and you can set up push notifications for alerts for Severity of storms hitting your area Kind of cool. Okay, I kind of like that. That's neat and then it has the thing at the end it has another thing it has a A little box where you can turn on the flashlight Oh look at that where you can turn on a strobe light you never know when you might be sure on the alarm Oh, let's talk it from out next. I have my I'm on mute. Let's see. Let's see what sounds like Oh man. That's awful. And then. And then it actually has this thing called I'm safe where you can hit it and it'll instantly send a text or message to text or tweet or whatever saying that you're safe to your loved ones.

Jason Atwood: You have to set that up. It'll take from your email account or whatever. Kind of neat. It'll tell you where local shelters are so it'll tell you in your area. or try to...

Justin Edelstein: Find open you know donate through it and of course you can donate through it so you can do all the things I thought it was kind of a does it when you donate through it does it take from your Apple account

Jason Atwood: Oh Apple take a cut of that no it I hope not pops you to a new okay anyway it was interesting I usually pick sort of things that are This one just popped up. I kind of played with it for like 10 minutes I took the quizzes I kind of like the idea of it being an alert, system to tell you the severity of storms coming your way even tropical storms No, I read cross hurricane after the iOS free, and I haven't picked an I love free. I love free I could have picked the NFL NFL fantasy whatever app but didn't So go to blog.com, you can comment there, the new discuss is actually, you can actually see like the whole of who,

40:42 Justin Edelstein: Has anyone posted on my blog yet?

Jason Atwood: I don't think so. But maybe you can be the first. Go to twitter.com. I don't post on my own.

Justin Edelstein: I wrote it. Well we gotta say this is cool. No, no one did.

Jason Atwood: Go to arkizinc.com, twitter.com, slash arkizinc, twitter.com, slash Jason M. Atwood, if you want to follow me, twitter.com, slash justedlceam, if you want to follow Justin here, we're on Facebook, facebook.com, slash, slash arkizinc, where we post all of our podcasts and blog posts if you want to follow them there, also on Google+. We're also in the Dreamforce portal, so there's a CloudFocus Weekly Dreamforce portal where we will post things not only up to Dreamforce, but throughout the year, so we will keep that going. Thank you. And as soon as polls and other things, we're actually get more interactive in that. So you want to go follow that now. And of course, if you want to subscribe to the podcast, probably the best place to do that is in your podcast app of Dijour or on iTunes.

Jason Atwood: And then it comes right down to you as we do it or the minute we do it. So that's it for this week. I'm Jake and Justin here in the Times Square studio. Without interruption this week without any interruption catch that last week that B word is busting it.

Justin Edelstein: Here's your key, sir I mean people do listen or at least they download

Jason Atwood: We'll see you next week enjoy those cloudy days