Arkus, Inc.

Arkus at Connections 2025

by Ryan Boyle — published May 12, 2025 — last modified May 20, 2025 02:53 PM — filed under: Community Events, Salesforce, Marketing Cloud, AI, Marketing

Join Arkus on June 11th and 12th, 2025 in Chicago. AI agents are set to transform customer relationships. Join Arkus at Connections to reimagine your strategy ...

Located in Events / 2025

The Humble Salesforce Campaign

by Samantha Safin — last modified Jan 15, 2025 03:14 PM — filed under: Blog, Marketing, Salesforce, Email

The standard Salesforce Campaign object can provide a lot of value to a marketer who doesn’t have a lot of room for marketing automation.

Located in Archive / 2017

YMCA HBB and Marketing Cloud: Fostering Community Wellness and Connection

by Katrina Donarski — published Apr 01, 2024 — last modified Apr 01, 2024 07:32 PM — filed under: Blog, Success, Nonprofit, Marketing Cloud, Marketing

Discover a story of client and community success.

Located in Archive / 2024

YMCA HBB and Marketing Cloud: Fostering Community Wellness and Connection

Unlock Synchronized Data and More in Salesforce Marketing Cloud

by Katrina Donarski — published Jan 08, 2024 — last modified Jan 09, 2024 10:41 PM — filed under: Blog, Marketing

Explore the nuances of synchronized data, data extensions, and the strategic use of master data extensions to streamline your marketing efforts.

Located in Archive / 2024

Unlock Synchronized Data and More in Salesforce Marketing Cloud

Why You Should Leverage the Power of a Custom Preference Center in Marketing Cloud

by Katrina Donarski — published Jun 16, 2023 — last modified Jun 16, 2023 03:50 PM — filed under: Blog, Marketing Cloud, Marketing, Automation

While you can use a standard preference center, you will miss out on many of these advanced functionalities.

Located in Archive / 2023

Why You Should Leverage the Power of a Custom Preference Center in Marketing Cloud

What's Missing from your Nonprofit's Strategic Plan - Part II: Marketing & Engagement

by Andrew Fretwell — published May 26, 2023 — last modified Jul 27, 2023 06:37 PM — filed under: Blog, Marketing, Marketing Cloud, Nonprofit

Build on your organization's growth with technology by improving your approach to marketing.

Located in Archive / 2023

What's Missing from your Nonprofit's Strategic Plan - Part II: Marketing & Engagement

4 Laws You Need to Know About if You Use Email

by Katharine Atwood — published May 19, 2023 — last modified May 22, 2023 08:56 PM — filed under: Blog, Marketing, Marketing Cloud

What rights do we have when it comes to marketing messages, and what restrictions are in play to protect them?

Located in Archive / 2023

4 Laws You Need to Know About if You Use Email

Let’s Create a Haven in Marketing Cloud Account Engagement - Part 2

by Dianna Wong — published May 01, 2023 — last modified May 09, 2023 02:53 PM — filed under: Blog, Pardot, Marketing Cloud, Account Enagement, Marketing

Part 2 of this marketing automation series is chock full of tips for ways to make the platform once known as Pardot a better space to work.

Located in Archive / 2023

Let’s Create a Haven in Marketing Cloud Account Engagement - Part 2

Can ChatGPT Help Write Fundraising Appeals?

by Ed Gray — published Feb 13, 2023 — filed under: Blog, AI, Marketing, Marketing Cloud

Questions and answers on how marketers are now using this new tool.

Located in Archive / 2023

Can ChatGPT Help Write Fundraising Appeals?

Holiday Tips & Tricks for Nonprofits

by Staci Rice — last modified Nov 02, 2022 04:58 PM — filed under: NPSP, Gift, Marketing, Blog, Non-Profit, Charity

Last minute tips and tricks for maximizing gift giving during the end of year and holiday season.

Located in Archive / 2012

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