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  1. Leveraging Salesforce NPSP Reports for Dynamic Marketing Cloud Campaigns
    by Musa Musa — published Feb 02, 2024 — last modified Feb 02, 2024 09:51 PM — filed under: Blog, Marketing Cloud
    Check out the standout report-building features in Salesforce Marketing Cloud and learn how to use them in this how-to walk-through guide.
    Located in Archive / 2024
    Leveraging Salesforce NPSP Reports for Dynamic Marketing Cloud Campaigns
  2. Marketing Cloud Account Engagement Surveys Drive Connection
    by Iva Mandic — published Jun 13, 2025 — last modified Jun 13, 2025 12:50 PM — filed under: Blog, Marketing Cloud
    See how to create lightweight, repeatable surveys in Marketing Cloud Account Engagement (MCAE) that sync seamlessly with Salesforce using a custom Survey ...
    Located in Archive / 2025
    Marketing Cloud Account Engagement Surveys Drive Connection
  3. Salesforce Marketing Cloud Unveiled: An Insider’s Guide
    by Brooke Stickle — published Mar 07, 2025 — last modified May 12, 2025 06:36 PM — filed under: Blog, Salesforce, Marketing Cloud
    Iva Mandic, Arkus Salesforce Marketing Cloud expert, gives an interview delving into why organizations are making the switch and, just as crucially, how to ...
    Located in Archive / 2025
    Salesforce Marketing Cloud Unveiled: An Insider’s Guide
  4. The Resources to Hold Onto As Pardot Becomes Part of Marketing Cloud
    by Katharine Atwood — published Apr 08, 2022 — last modified Apr 25, 2022 09:10 PM — filed under: Blog, Pardot, Marketing Cloud, Marketing
    Maneuver the move from the land of purely Pardot into the world of Marketing Cloud with these important resources.
    Located in Archive / 2022
    The Resources to Hold Onto As Pardot Becomes Part of Marketing Cloud
  5. Webinar: Do You Need a Salesforce Tune-up?
    by Berkeley Baker — published Feb 28, 2025 — last modified May 12, 2025 06:35 PM — filed under: Webinar, Client Success, Flow, Marketing Cloud, Admin Tips
    Salesforce users are gearing up for the upcoming evolution of the platform’s automation functionality. By the end of 2025, Salesforce will be transitioning ...
    Located in Events / 2025
  6. Webinar: Marketing Simplified – Why Salesforce Marketing Cloud on Core?
    by Iva Mandic — published May 15, 2025 — last modified Jun 05, 2025 08:29 PM — filed under: Webinar, Marketing Cloud
    Join Arkus on June 18th, 2025 for a 45-minute live webinar with Salesforce expert Iva Mandic to explore how Marketing Cloud Growth and Advanced are simplifying ...
    Located in Events / 2025
  7. What's Missing from your Nonprofit's Strategic Plan - Part II: Marketing & Engagement
    by Andrew Fretwell — published May 26, 2023 — last modified Jul 27, 2023 06:37 PM — filed under: Blog, Marketing, Marketing Cloud, Nonprofit
    Build on your organization's growth with technology by improving your approach to marketing.
    Located in Archive / 2023
    What's Missing from your Nonprofit's Strategic Plan - Part II: Marketing & Engagement
  8. Why Salesforce Marketing Cloud on Core?
    by Iva Mandic — published Jun 25, 2025 — last modified Jun 25, 2025 07:42 PM — filed under: Blog, Marketing Cloud, Webinar
    The Arkus webinar explored how the latest Marketing Cloud Editions built on Core streamline marketing with native Salesforce integration, compare to other ...
    Located in Archive / 2025
    Why Salesforce Marketing Cloud on Core?
  9. Why You Should Leverage the Power of a Custom Preference Center in Marketing Cloud
    by Katrina Donarski — published Jun 16, 2023 — last modified Jun 16, 2023 03:50 PM — filed under: Blog, Marketing Cloud, Marketing, Automation
    While you can use a standard preference center, you will miss out on many of these advanced functionalities.
    Located in Archive / 2023
    Why You Should Leverage the Power of a Custom Preference Center in Marketing Cloud
  10. YMCA HBB and Marketing Cloud: Fostering Community Wellness and Connection
    by Katrina Donarski — published Apr 01, 2024 — last modified Apr 01, 2024 07:32 PM — filed under: Blog, Success, Nonprofit, Marketing Cloud, Marketing
    Discover a story of client and community success.
    Located in Archive / 2024
    YMCA HBB and Marketing Cloud: Fostering Community Wellness and Connection
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